Co-Op Marketing for Destinations: The Path Forward for Covid-19 Recovery

whitePaper | April 27, 2022

Uber, the world’s largest taxi company, owns no vehicles. Facebook, the world’s most popular media owner, creates no content. Alibaba, the most valuable retailer, has no inventory. And Airbnb, the world’s largest accommodation provider, owns no real estate. This is our digital world.

whitePaper | March 19, 2022

Tourism in the region has been rapidly transforming for decades. Rising regional incomes and shifting consumer consciousness have shaped the growth of intraregional travel and customer preferences. Global megatrends such as digitalization and globalization have also influenced the sector. Yet even among these major changes, the COVID- 19 pandemic stands as a milestone in tourism’s development in our region. Existing trends, such as digitalization, have been accelerated, and industry faces new demands in areas such as health and safety protocols. Many tourism businesses across the region are thus reimagining the future of tourism and their place in it.

whitePaper | March 9, 2022

As network connectivity plays an increasingly important role in an intelligent converged infrastructure, hospitality owners and brands are challenged to find ways to leverage technology in order to improve their guest experience. Historically, most hotel networks weren’t designed from the ground up. Instead, they slowly evolved to support a hodgepodge of existing technologies such as DSL (digital subscriber line), DOCSIS (Data Over Cable Service Interface Specification), and G.hn (data transmission over telephone wiring, coaxial cables, power lines). While these technologies were adequate at the time and maximized the life-span of the current cabling infrastructure, guests continue to demand more from their hospitality network. Today, guests expect a modern hospitality network to offer power, wired and wireless connectivity, and an increasing number of new technologies such as internet of things (IoT) as part of their guest experience.

whitePaper | May 4, 2022

As we begin to imagine a post-COVID reality, the imperative is to attract once again the millions of people now discouraged from booking flights as a result of confusion over travel requirements, and also to ensure as an industry we are prepared for future health crise The Harmonising Air Travel White Paper is ambitious and far sighted, and was created in consultation with a broad range of aviation stakeholders.

whitePaper | July 14, 2022

10,000 Transactions is defined as ten thousand unique transactions processed through the Oracle Cloud Service. Transactions may describe various transaction types, including but not limited to sales, returns, exchanges, loyalty transactions, deal transactions, gift card transactions, inventory transactions, petty cash transactions, and/or administrative transactions. For the purposes of Oracle Hospitality Integration Cloud Service, a transaction is defined as a paired message unit consisting of a single request and a corresponding response, which can be initiated from either Oracle or the connected external system. 10,000 transactions are measured on a monthly basis and may describe various transaction types, including but not limited to reservation, rate, availability, profile, membership, configuration, and/or administrative data.

whitePaper | September 18, 2022

There’s no doubt about it – hospitality is big business. The travel and tourism sector in the US alone generated over one and a half trillion dollars in 2015, employing more than seven and a half million people – roughly one out of every 18 Americans works, either directly or indirectly, in an industry that is related to travel or tourism. This seems to be increasing each year with business travel and related events, like conventions, being where the most growth will come from. That means a lot of people from all walks of life will be coming through your doors, all of them needing different things at different times.