Travel Technology, Industry Outlook

Guide to Digital Marketing for Tours, Activities, & Attractions

April 6, 2022

Guide to Digital Marketing
Attractions, tours, and activities marketers face unique challenges within the travel space. As a travel vertical that often deals with last-minute bookers and walk-ups, and still invests heavily in out-of-home advertising solutions, online marketing can seem daunting, time-consuming, or unnecessary. However, there is a massive opportunity to capture online bookings: operators sold $44 billion worth of experiences through their own websites and online travel agencies (OTAs) in 20191 indicating that there are more dollars for the taking, and more ways to engage with your potential visitors

Spotlight

Estravel

Estravel is the largest, oldest and most trusted travel agency in Estonia and the Baltic States. The company’s most important value is reliability, which is more important than ever in a world that has become complex in terms of safety and the political situation.

OTHER WHITEPAPERS
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Wi-Fi in Hospitality

whitePaper | October 31, 2022

Hospitality is an extremely challenging environment for designing and deploying Wi-Fi networks. The client device population of the guests literally changes on a nightly basis, so there is a constant barrage of new and unknown devices that are using the network. It is also quite common for guests to have multiple client devices (i.e., laptops, tablets, and smartphones) connected simultaneously, and to use their own devices for entertainment, such as streaming media from Netflix or Amazon Prime. Guests expect the same level of experience that they are used to at home

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Safeguarding the future of travel

whitePaper | July 8, 2021

This whitepaper explains: Travel is an ultra-high-risk sector for card acquirers because most payments are for future delivery. If merchants fail to fulfill a service for which they have taken payment (often months in advance) customers can recover their money from the acquirer by initiating chargeback. Acquirers traditionally demand substantial cash collateral (holdbacks) or other financial security from travel merchants to mitigate this risk. Holdbacks lock away substantial funds for travel companies and can therefore be highly damaging to liquidity. High-profile collapses and the COVID-19 crisis have driven acquirers to impose harsher terms or quit the travel sector completely.

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BOOKING BUSINESS TRAVEL FOR BEGINNERS

whitePaper | November 8, 2019

When it comes to booking business travel, whether you’re responsible for the travel arrangements of a small company with frequent, high-spending travellers, or a business owner who struggles to manage their own bookings, this guide will simplify everyday corporate travel processes. Flight Centre Business Travel has a team of over 170 Travel Experts that book business travel every day. There isn’t anything they don’t know about arranging corporate travel, which is why they’re our ‘experts’. And as Experts, they have some invaluable advice for others that are booking travel for business.

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TRIP CHAIN TOKEN : TRIP

whitePaper | July 28, 2022

Since before COVID-19, the tourism industry has been based offline for too long and has not been able to take advantage of the rapid trend of online entry, making it difficult to respond to the rapidly diversifying travel needs of consumers. In addition, it was an industry that did not actually have a large operating profit even though sales were large due to chronic low margins and returns. However, as the COVID-19 pandemic hit directly, the travel industry began to collapse helplessly regardless of size. However, companies that need to make a comeback somehow are looking to respond to the new era while complementing their existing business models. And how can blockchain and virtual currency.

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5 themes shaping travel & hospitality in 2020

whitePaper | December 6, 2019

2019 was a year of expansion for hospitality worldwide. More people were travelling, as the growing global middle class flexed its spending power. Travellers became increasingly discerning as digital platforms gave consumers a greater ability to choose exactly what they wanted from their hotel experience. Anticipating even more growth, the global hospitality development pipeline hit a record high, with hundreds of thousands of rooms under construction worldwide.1 But what does 2020 hold for the hospitality sector? Against the background of an uncertain global economy, a wave of new capacity coming onstream and – above all – ever more discerning, digitally-empowered consumers to delight, how will hotels compete and maintain or grow their profitability? This article identifies five themes that will shape the industry over the next 12 months, and beyond.

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ABB Hospitality The number one solution for first-class hotels

whitePaper | August 18, 2022

A vision for the perfect building What’s key is the synergy created in the building as a whole. It starts with the power that’s created using renewable sources of energy, which then feeds into the things that this power can do for the people within – from the infrastructure in the buildings right through to the emotional experience of the occupants, from the lowest parking level right through to the most exquisite penthouse suite.

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Spotlight

Estravel

Estravel is the largest, oldest and most trusted travel agency in Estonia and the Baltic States. The company’s most important value is reliability, which is more important than ever in a world that has become complex in terms of safety and the political situation.

Events