6 tips to Boost Online Booking Tool Adoption

| November 15, 2017

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Many travel management companies offer business travel technology platforms. Technology can be anything from online booking tools (OBTs) to mobile apps, and come with features such as traveler tracking,

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Musafir.com

Musafir.com is a premium-experience travel website. We offer flights to over 3,000 destinations, hotel stays in over 85,000 properties around the world, holiday experiences and much more. The word musafir (pronounced moo-saa-fir) means “traveler” and we at musafir.com live by three promises to all our travelers in everything we do – great choice, no-nonsense convenience and a premium experience Musafir.com was founded by Sheikh Mohammed bin Abdullah Al Thani, Sachin Gadoya and Albert Dias in August 2007.

OTHER ARTICLES

How a travel club can better connect brands to their users

Article | February 19, 2020

As the number of travelers rises year after year, the number of members enrolled for travel-based rewards programs continues to rise along with it: According to one survey, about 56% of travelers were a part of one or more hotel loyalty programs, while 54% belonged to at least one airline loyalty program. What can brands take from this data? That travel can be leveraged as a way to strengthen loyalty among members with the right set of benefits, added value and perceived value of a personal connection to the brand.

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Why tourism providers are still working on travel personalisation

Article | February 11, 2020

It should come as no surprise that even as we enter the new decade, industries such as retail and travel are seeing continued investments in digital platforms and solutions aimed at delivering hyper personalisation. The reason is that millennials have risen in purchasing power, becoming the dominant driver of business and growth. Any business that market its products or services to this audience must adapt and develop innovative approaches to address dramatic shifts in customer behaviour, as well as the demands for mobile and social media.

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Frequent flyer: will business travel bounce back from coronavirus?

Article | March 9, 2020

With trade shows cancelled and companies limiting or even banning travel, Mark Manduca, aviation analyst at Citi, recently raised the question: “Will corporate travel ever truly recover again?” When the coronavirus crisis is over, will companies that have managed just fine with video conferencing decide to carry on, given how much cheaper it is? We have heard similar questions before. I wrote an article in the early 1990s, after the first Gulf war and the economic downturn, quoting experts who said company bosses had noticed a fall in costs from the resulting decline in travel and decided to make it permanent. Similar things were said after 9/11. Every economic slowdown produces the same statements.

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Travel tech pros put sustainability behind economy as key challenges for 2020

Article | February 10, 2020

Economic uncertainty is deemed to be the biggest challenge facing the travel industry, ahead of climate change and sustainability issues, according to new research. A survey by Travel Technology Europe, sister brand of PhocusWire, reveals that 53% of those polled put economic conditions at the top of the list of concerns followed by sustainable travel at 45% and climate change at 44%. The study was carried out in the run-up to the United Kingdom's general election in early December 2019, so the challenge of economic uncertainty is not that surprising.

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Spotlight

Musafir.com

Musafir.com is a premium-experience travel website. We offer flights to over 3,000 destinations, hotel stays in over 85,000 properties around the world, holiday experiences and much more. The word musafir (pronounced moo-saa-fir) means “traveler” and we at musafir.com live by three promises to all our travelers in everything we do – great choice, no-nonsense convenience and a premium experience Musafir.com was founded by Sheikh Mohammed bin Abdullah Al Thani, Sachin Gadoya and Albert Dias in August 2007.

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