8 travel brands using data and AI to improve customer experience

AISLING WHITE | December 20, 2018

article image
The travel industry is not short of data. Travelport processes 10-12 billion searches a day from travelers researching or booking trips. It makes the term ‘big data’ seem like an understatement, doesn’t it? In our recently-published Mobile Travel Trends report, our experts predict that one of the biggest trends to impact travel in 2019 is ‘datafication’—in other words, the transforming of our digital lives into valuable, computerized data that can be mined and used.

Spotlight

Protravel International

Protravel International is unique in the travel industry, combining the upscale personalized service of a boutique agency with the global buying power of our parent company, Travel Leaders Group. Ranked among the top ten agencies by Business Travel News and Travel Weekly, Protravel has spent the last 30 years establishing ourselves as a client-focused, internationally-renowned travel management company. Our dedicated team of experienced and passionate professionals provides exceptional service for our luxury leisure clients, corporate accounts and celebrity clientele.

OTHER ARTICLES

Data shows severe impact of coronavirus on global hospitality industry

Article | March 26, 2020

Global hospitality data company STR has released hotel industry reports for the week ending March 21 and in nearly all markets, the metrics are continuing to get worse due to the ongoing pandemic of the coronavirus COVID-19. The reports are based on data from 68,000 properties and 9.1 million rooms around the world. Compared to 2019 figures, occupancy is down as much as 96% in Italy to 68% down in China, 67% down in the United Kingdom, 59% down in the United States and 48% down in Singapore. As the first market to deal with the coronavirus, China is also the first to show signs of stabilization. About 87% of the country’s hotels are now open – up from a low of 40% - and occupancy is starting to turn in a positive direction, to just over 20% for the week ending March 21 from a low of 10% in February.

Read More

Which Technologies Are Transforming Travel in 2020?

Article | February 12, 2020

Like most industries, the travel and tourism sector is experiencing a tech revolution. Innovative new technology is disrupting old methods and transforming the shape of the industry. In fact, the travel and tourism sector is in a significant growth period, mostly driven by tech advancements. Certainly, tech has been the driving force behind making it easier for people to access travel. Of course, the notion of technology reshaping industries is something that is happening across sectors. When looking at how tech is changing travel, we can also see similar movements in other areas of business. For example, the gambling industry is being driven into interesting new areas by technology, with sites like bet-ny.com providing a full casino experience online. This push has allowed people to access betting in innovative new ways and from anywhere at any time, provided they have an internet connection.

Read More

Travel Managers speak out: 3 business travel topics post-pandemic

Article | June 3, 2021

Despite the global pandemic controlling business travel headlines for the past twelve months, there are quite a few other topics top of mind for travel managers today in North America. Egencia has taken a dive into the other important topics that are weighing on the minds of travel managers, and we’ve taken a look at what’s creating a buzz in the industry and within the Egencia travel manager Connect Community.

Read More

A realist’s take on travel advertising in 2020

Article | February 26, 2020

Given travel marketers’ established role in pushing the boundaries of advertising, a lot of the crystal-gazing that happens in our industry every year involves speculation about exciting developments in artificial intelligence, machine learning and other automated innovations. To be sure, these things are happening, but focusing on this sliver of innovation within travel advertising neglects the mega-forces that are reshaping the industry right before our eyes. In 2020, the major forces that will influence travel marketing are much more fundamental and far-reaching than any single technology or platform. Here are the key trends that will have the greatest effect on travel brands’ ability to advertise effectively.

Read More

Spotlight

Protravel International

Protravel International is unique in the travel industry, combining the upscale personalized service of a boutique agency with the global buying power of our parent company, Travel Leaders Group. Ranked among the top ten agencies by Business Travel News and Travel Weekly, Protravel has spent the last 30 years establishing ourselves as a client-focused, internationally-renowned travel management company. Our dedicated team of experienced and passionate professionals provides exceptional service for our luxury leisure clients, corporate accounts and celebrity clientele.

Events