Being your own boss - the importance of web content for tour and activity providers

| July 19, 2019

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If you run a tour or activity company in 2019, you cannot succeed without a high‐performing website. More tourists than ever before plan their entire trips themselves, all through online channels. Beyond UX and encouraging visitors to your site to actually buy your products, you need to encourage people to visit your website in the first place.It is this need to attract potential customers that is at the core of online marketing, and it involves a sometimes‐confusing combination of SEO (search engine optimization), social media and content marketing.Put as succinctly as possible, however, in order to bring people to your website, you need to give them something they need - and this is why you should turn your website into a helpful travel resource.

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Ngāi Tahu Tourism Limited

The Haute Maurienne Vanoise Intercommunal Tourist Office is in charge of the promotion, communication, reception, information, marketing and animation of 7 municipalities in the canton of Lanslebourg Mont-Cenis: Bramans, Sollières-Sardieres, Termignon, Lanslebourg Mont-Cenis, Lanslevillard, Bessans and Bonneval-sur-Arc.

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Spotlight

Ngāi Tahu Tourism Limited

The Haute Maurienne Vanoise Intercommunal Tourist Office is in charge of the promotion, communication, reception, information, marketing and animation of 7 municipalities in the canton of Lanslebourg Mont-Cenis: Bramans, Sollières-Sardieres, Termignon, Lanslebourg Mont-Cenis, Lanslevillard, Bessans and Bonneval-sur-Arc.

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