BUSINESS INTELLIGENCE for Hotels

| September 21, 2017

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We know that hospitality is constantly changing, and what you need today, may not be what you need tomorrow or even an hour from now.

Spotlight

Puerto Rico Tourism Company

Come visit Puerto Rico, The BEST Island in the Caribbean, to have the best vacation ever. We are making it easier for you to visit the All Star Island in the Caribbean with non-stop, daily flights from 18 major east coast and midwest cities. Do you want rest, relaxation and family fun - it's all here. We have Blue Flag Beaches and water sports all over the Island. El Yunque located in Luquillo is the only official rainforest in the US and is a natural paradise like no other. The island is filled with zip-lines, biking and hiking trails, waterfalls, cultural indigenous parks, dry forests, bioluminescence bays, caves and much more. All this while you stay in the most beautiful Hotels, Resorts, and Paradores, where you can enjoy golf courses, spas, authentic culinary experiences... and much much more!!!

OTHER ARTICLES

How Security, Privacy, and Trust Can Help Travel Brands Offer a More Human Experience

Article | February 25, 2020

To deliver the richer, more fulfilling experiences that travelers crave, travel brands depend on a growing cache of customer data. More data can mean more opportunities to deliver an elevated human experience, personalized to each traveler’s needs and wants. But many brands are opaque about just what data they are collecting, and customers often don’t have any way to know how it may be used, how well it is secured, and what, if any, control they have over their personal information. Hence, the trust that travelers place in the industry is at risk, which ultimately could impact their travel choices.

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Here’s What Will Happen Next to Corporate Airfares

Article | April 7, 2020

To paint a picture of what corporate airfares will look like once planes return to the skies is becoming more difficult by the day — if not impossible. Airlines, for one, have more pressing matters to deal with as they fight for survival during the ongoing crisis. Most in the U.S. will be working through the fine print of the $2 trillion U.S. stimulus package that throws them a lifeline of $50 billion in grants and loans. Other carriers, particularly in Europe and Asia, have already downsized and furloughed most of their workforce and are now turning to refinancing. Cases in point include Air France-KLM, which is now looking for $6.5 billion in state-backed loans, while last week Singapore Airlines revealed it had secured $13 billion in new funding.

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Promoting Tourism in the Time of Coronavirus Is a No-Win

Article | March 5, 2020

One of the vulnerabilities of the tourism industry is that it is built entirely around a discretionary good. That is, most people don’t have to travel. They choose to. Despite the massive growth of the tourism industry since globally disruptive events like September 11 and the SARS crisis, that still holds true. As coronavirus continues to spread around the world, the tourism industry sees free-falling demand for travel. It’s anyone’s guess when that may change. With that new reality comes a question: What role, if any, does tourism promotion and marketing have at a time when the appetite to travel is low? One could argue the case both ways that low risk destinations have every reason to ramp up their promotional activities. Or alternatively, that it’s tonally off-base and borderline irresponsible to promote tourism — especially the carefree, leisure kind at such a time.

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The best guess for the future of travel is just a guess

Article | April 16, 2020

Over the past few days, I've looked at a few dozen travel industry predictor graphs, from a number of very credible sources. Below, I've compiled them all onto one graph to create the last predictor you need to understand for the next few weeks. I can say with almost certainty that one, or a combination of these is going to be quite accurate. What’s the point here? The point here is that there is no point. Nobody knows what will happen next week, never mind three years from now.

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Spotlight

Puerto Rico Tourism Company

Come visit Puerto Rico, The BEST Island in the Caribbean, to have the best vacation ever. We are making it easier for you to visit the All Star Island in the Caribbean with non-stop, daily flights from 18 major east coast and midwest cities. Do you want rest, relaxation and family fun - it's all here. We have Blue Flag Beaches and water sports all over the Island. El Yunque located in Luquillo is the only official rainforest in the US and is a natural paradise like no other. The island is filled with zip-lines, biking and hiking trails, waterfalls, cultural indigenous parks, dry forests, bioluminescence bays, caves and much more. All this while you stay in the most beautiful Hotels, Resorts, and Paradores, where you can enjoy golf courses, spas, authentic culinary experiences... and much much more!!!

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