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Spotlight

Lotussia Travel

Lotussia Travel is a Hanoi based tour operator offering a wide selection of multi-activity tours and a value-for-money travel services in Vietnam. The company most popular products are jungle trekking tours, mountain hiking tours, countryside walking, hitch-hiking, rambling tours, cycling trips, biking adventure tours, sea kayaking trips, river rafting cruises, motorbike tours, motorcycle touring, scuba diving tours, snorkeling, golf packages.

OTHER ARTICLES

Will the travel industry adopt white box AI?

Article | February 17, 2020

I recently attended a Venture Beat webinar entitled: 3 Keys To Moving Toward White-Box, Explainable AI. The panel discussed varying degrees of transparency in respect to understanding the output from artificial intelligence, the worst being a black box where the underlying decision is masked in AI algorithms. So what does this all mean? Of course, in the travel industry, we traditionally have a different term for a “black box”, but in the context of AI, a black box output implies that it may be challenging for the target audience to understand the rational for a given decision. The key here is defining the target audience.

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How a travel club can better connect brands to their users

Article | February 19, 2020

As the number of travelers rises year after year, the number of members enrolled for travel-based rewards programs continues to rise along with it: According to one survey, about 56% of travelers were a part of one or more hotel loyalty programs, while 54% belonged to at least one airline loyalty program. What can brands take from this data? That travel can be leveraged as a way to strengthen loyalty among members with the right set of benefits, added value and perceived value of a personal connection to the brand.

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Predicting The Future Of Travel In 2040

Article | February 22, 2020

By the year 2040, international travel will be a faster, easier and more ecologically sustainable activity than ever before, according to a report commissioned by Allianz Partners to help prepare for the travel-related needs of their customers in the future. Allianz Partners is a world leader in B2B2C assistance and insurance solutions, delivering global protection and care, and offers dedicated travel insurance services through the Allianz Travel brand.

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How Security, Privacy, and Trust Can Help Travel Brands Offer a More Human Experience

Article | February 25, 2020

To deliver the richer, more fulfilling experiences that travelers crave, travel brands depend on a growing cache of customer data. More data can mean more opportunities to deliver an elevated human experience, personalized to each traveler’s needs and wants. But many brands are opaque about just what data they are collecting, and customers often don’t have any way to know how it may be used, how well it is secured, and what, if any, control they have over their personal information. Hence, the trust that travelers place in the industry is at risk, which ultimately could impact their travel choices.

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Spotlight

Lotussia Travel

Lotussia Travel is a Hanoi based tour operator offering a wide selection of multi-activity tours and a value-for-money travel services in Vietnam. The company most popular products are jungle trekking tours, mountain hiking tours, countryside walking, hitch-hiking, rambling tours, cycling trips, biking adventure tours, sea kayaking trips, river rafting cruises, motorbike tours, motorcycle touring, scuba diving tours, snorkeling, golf packages.

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