FIRST DESTINATIONS FOR THE CLASS OF 2016

| December 15, 2016

article image
81% of 2016 bachelor’s degree graduates were employed or continuing their education within 6 months of graduation.

Spotlight

Wanderlust Africa

Wanderlust Africa offers tailor-made safari holidays and private tours across Southern and East Africa. Our motto: You ask - We tailor: Personal. Individual. Memorable.

OTHER ARTICLES

The best guess for the future of travel is just a guess

Article | April 16, 2020

Over the past few days, I've looked at a few dozen travel industry predictor graphs, from a number of very credible sources. Below, I've compiled them all onto one graph to create the last predictor you need to understand for the next few weeks. I can say with almost certainty that one, or a combination of these is going to be quite accurate. What’s the point here? The point here is that there is no point. Nobody knows what will happen next week, never mind three years from now.

Read More

How a travel club can better connect brands to their users

Article | April 16, 2020

As the number of travelers rises year after year, the number of members enrolled for travel-based rewards programs continues to rise along with it: According to one survey, about 56% of travelers were a part of one or more hotel loyalty programs, while 54% belonged to at least one airline loyalty program. What can brands take from this data? That travel can be leveraged as a way to strengthen loyalty among members with the right set of benefits, added value and perceived value of a personal connection to the brand.

Read More

A realist’s take on travel advertising in 2020

Article | April 16, 2020

Given travel marketers’ established role in pushing the boundaries of advertising, a lot of the crystal-gazing that happens in our industry every year involves speculation about exciting developments in artificial intelligence, machine learning and other automated innovations. To be sure, these things are happening, but focusing on this sliver of innovation within travel advertising neglects the mega-forces that are reshaping the industry right before our eyes. In 2020, the major forces that will influence travel marketing are much more fundamental and far-reaching than any single technology or platform. Here are the key trends that will have the greatest effect on travel brands’ ability to advertise effectively.

Read More

How modern companies are disrupting business travel

Article | April 16, 2020

For decades, people had two ways to make travel arrangements. There’s the do-it-yourself (DIY) approach, beloved by individual travelers and small groups for its budget-friendliness and accommodation of various preferences. There’s also corporate travel management, used by business travelers and companies with no time or patience to plan for frequent work trips. Unlike personal travel, business travel has several limitations: which airlines and hotels a company can book with, where and how bookings can be made, and what expenses are considered valid for reimbursement.

Read More

Spotlight

Wanderlust Africa

Wanderlust Africa offers tailor-made safari holidays and private tours across Southern and East Africa. Our motto: You ask - We tailor: Personal. Individual. Memorable.

Events