General Atlantic Buys Startup Kiwi.com in Travel Tech Play by Private Equity

SEAN O'NEILL | June 3, 2019

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A top-tier private equity firm like General Atlantic should provide a strong tailwind for Kiwi as it branches out from selling plane tickets into other types of travel. But it’s a bit surprising that Ctrip.com or another travel conglomerate didn’t bite instead. U.S. private-equity firm General Atlantic has agreed to invest an undisclosed sum in Kiwi.com, a travel tech startup whose flagship product is selling cheap airplane tickets. The deal, announced Monday, is the latest sign investors see opportunity in the online travel sector. The investment buys out past equity investors and makes General Atlantic the majority owner of Kiwi.com, a startup that launched in 2012.

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