How to Get Your PADI Scuba Diving Certification

| March 2, 2018

article image
While on my recent trip to Bocas, I decided to take a leap into the big blue and get PADI Open Water Diver Certified. Take a look at the incredible experience I had learning to dive with La Buga Dive and Surf! As I’ve mentioned in countless posts, I’m terrified of heights and the open ocean. (I’m not sure if it’s the going up or going down part that scares me more.) So naturally, to conquer those fears, I’ve jumped out of a plane at 12,000 feet and have dived with sharks.

Spotlight

Blue Sea Hotels

Welcome to Blue Sea Hotels, vacational hotels in Mallorca, Tenerife, Lanzarote, Fuerteventura, Costa del Sol, Costa Blanca, Costa Brava and Marrakech. We have also an urban hotel in the city center of Madrid.

OTHER ARTICLES

Data shows severe impact of coronavirus on global hospitality industry

Article | March 26, 2020

Global hospitality data company STR has released hotel industry reports for the week ending March 21 and in nearly all markets, the metrics are continuing to get worse due to the ongoing pandemic of the coronavirus COVID-19. The reports are based on data from 68,000 properties and 9.1 million rooms around the world. Compared to 2019 figures, occupancy is down as much as 96% in Italy to 68% down in China, 67% down in the United Kingdom, 59% down in the United States and 48% down in Singapore. As the first market to deal with the coronavirus, China is also the first to show signs of stabilization. About 87% of the country’s hotels are now open – up from a low of 40% - and occupancy is starting to turn in a positive direction, to just over 20% for the week ending March 21 from a low of 10% in February.

Read More

A realist’s take on travel advertising in 2020

Article | February 26, 2020

Given travel marketers’ established role in pushing the boundaries of advertising, a lot of the crystal-gazing that happens in our industry every year involves speculation about exciting developments in artificial intelligence, machine learning and other automated innovations. To be sure, these things are happening, but focusing on this sliver of innovation within travel advertising neglects the mega-forces that are reshaping the industry right before our eyes. In 2020, the major forces that will influence travel marketing are much more fundamental and far-reaching than any single technology or platform. Here are the key trends that will have the greatest effect on travel brands’ ability to advertise effectively.

Read More

Promoting Tourism in the Time of Coronavirus Is a No-Win

Article | March 5, 2020

One of the vulnerabilities of the tourism industry is that it is built entirely around a discretionary good. That is, most people don’t have to travel. They choose to. Despite the massive growth of the tourism industry since globally disruptive events like September 11 and the SARS crisis, that still holds true. As coronavirus continues to spread around the world, the tourism industry sees free-falling demand for travel. It’s anyone’s guess when that may change. With that new reality comes a question: What role, if any, does tourism promotion and marketing have at a time when the appetite to travel is low? One could argue the case both ways that low risk destinations have every reason to ramp up their promotional activities. Or alternatively, that it’s tonally off-base and borderline irresponsible to promote tourism — especially the carefree, leisure kind at such a time.

Read More

The Rise of Ultra-Long-Haul Flights Is Changing the Way We Travel

Article | March 3, 2020

Airlines for decades often sought to fly the biggest aircraft they could on routes between the largest cities, pushing passengers through megahubs in New York, Frankfurt, London, Tokyo, or Dubai, where they could switch to a smaller airplane to take them to Nashville, Osaka, or Nairobi. Two new aircraft, the Boeing 787 the one on the Qantas flight and Airbus A350, however, have changed the model, and in the coming decades, more passengers will be able to fly nonstop to more places than ever on ultra-long-haul flights.

Read More

Spotlight

Blue Sea Hotels

Welcome to Blue Sea Hotels, vacational hotels in Mallorca, Tenerife, Lanzarote, Fuerteventura, Costa del Sol, Costa Blanca, Costa Brava and Marrakech. We have also an urban hotel in the city center of Madrid.

Events