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Hospitality Management

Article | June 20, 2023

Embark on transformative journey through top hospitality management certification in the tourism and hospitality industry. Elevate career prospects with industry-recognized hospitality certification. The hospitality industry is a dynamic and fast-growing sector that requires skilled professionals to deliver exceptional guest experiences and drive business success. Whether you are an aspiring hospitality professional or a seasoned industry expert looking to expand your knowledge and enhance your career prospects, pursuing a hospitality management certification or course can be a valuable investment. Hospitality management courses are short-term, specialized training programs designed to offer learner with a comprehensive understanding of hotel management and the hospitality industry. 1. Management Foundations in the Hospitality Industry Experience a transformative journey in hospitality management with the hospitality management certification, Management Foundations in the Hospitality Industry. This advanced course caters to industry experts, equipping them with a comprehensive understanding of motivation, leadership, communication, decision-making, and effective human resources management. Delve into service-driven excellence, ethics, social responsibility, and enhancing consumer experiences. This course consists of four modules covering resource allocation, talent recruitment, interviewing, employee training, performance appraisals, and liability avoidance. To solidify your knowledge, the course features curated readings, interactive discussions, and practice quizzes. Elevate your professional prowess and unlock new horizons in the dynamic hospitality industry. 2. Guest Service in Hospitality and Tourism Enhance your hospitality and tourism industry expertise with the exclusive certification in hospitality management, Guest Service in Hospitality and Tourism. This advanced course caters to industry experts, equipping them with essential skills and knowledge to excel in customer service. Dive into the intricacies of greeting guests with finesse, responding adeptly to complaints, and creating unforgettable experiences. From maintaining composure in challenging situations to demonstrating empathy, you'll master the art of exceptional service. With this course, you can learn and leverage practical strategies to handle common grievances, ensuring guest satisfaction at every turn. This certification program will unlock a world of opportunities in the dynamic field of hospitality management. 3. Introduction to Hospitality Management Embark on a transformative journey with a certificate in hospitality titled, Introduction to Hospitality Management. As you transition into a managerial role, renowned restaurant consultant Mike Ganino shares expert insights in this comprehensive online course. Acquire essential skills, from preparing for your first day as a manager to effective task prioritization, delegation, and confident leadership. This 30m 35s online course will help you to optimize staff rostering, master multitasking, and ensure exceptional service standards. Gain expertise in handling challenging situations with demanding customers and effectively respond to customer feedback. With this course you can unlock new possibilities and elevate hospitality management career. 4. Hospitality Management Cornell Certificate Program Uplift in the hospitality industry with Hospitality Management Cornell Certificate Program. As one of the premier hospitality courses developed by the renowned School of Hotel Administration at Cornell University, this advanced certification equips industry experts with the essential skills and best practices to excel in management roles. From finance and marketing to team building and guest loyalty, you will gain a comprehensive understanding of every facet of hospitality management. The course allows one to learn from renowned experts and participate in virtual Zoom sessions, exploring the industry's trending topics. This certificate program is for a duration of three months, divided into weekly modules of three to five hours per week. 5. Teamwork in the Hospitality Industry Embrace the power of effective teamwork in the dynamic hospitality industry with the comprehensive Teamwork in the Hospitality Industry course to improve your work experience. As a hospitality industry expert, one must understand teamwork's crucial role in enhancing work experiences and driving success. In this microlearning program, organized with four lessons to fit seamlessly into a busy schedule, you'll develop the essential teamwork skills required to thrive in the fast-paced hospitality environment. From understanding the significance of effective communication within teams to practical applications and navigating noisy environments, this course empowers you to elevate collaboration and deliver exceptional results. 6. Understanding Travel and Tourism One of the best hospitality and tourism management certifications, The Understanding Travel and Tourism, a course published by NuYew, is one of the best hospitality management programs to enhance expertise in the thriving world of travel and tourism. This course provides a platform for learners and industry experts to gain valuable insights into the travel industry's fundamentals, benefits, and terminology. Acquire the essential skills necessary for success in this dynamic field and discover renowned global tourist destinations and attractions. In addition, the course also includes the intricacies of business travel, hygiene standards, food safety, and event planning within the hospitality and catering industry. 7. Accounting and Financial Management for Travel Agencies Overcome the difficulties of managing the travel and hospitality businesses' accounting transactions or financial statements with Accounting and Financial Management for Travel Agencies. Designed to help industry experts boost their financial management skills, this course will equip you with the knowledge to navigate accounting transactions effectively, interpret financial statements, and make strategic decisions that drive profitability. With the combination of practical case studies and interactive simulations, the course has been created to develop a deep understanding of accounting principles and learn proven strategies for financial success. Whether aiming to meet investment requirements or comply with industry regulators like IATA, this course ensures you have the skills to manage the agency's financial health. Summing Up Learning has become more accessible and convenient than ever before thanks to the advancements in technology. By embracing the listed hospitality management courses, individuals can equip themselves with the necessary skills and knowledge to thrive in the ever-evolving landscape of the hospitality industry. As we move forward, it is evident that continuous learning and upskilling will be crucial in staying relevant and competitive. The online hotel management certification allows professionals to adapt to the changing demands of the industry and stay ahead of the curve. By harnessing the power of digital platforms and innovative learning methods, individuals can unlock new opportunities and pave the way for a successful career in hospitality management.

Hospitality Management

Article | July 24, 2023

Bleisure travel has taken over the travel industry. It brings together two worlds—business and leisure—to make a work trip enjoyable for employees. The concept of bleisure is simple. While on a business trip, employees choose to stay back at their own expense to explore the city or region they are visiting, if their company agrees. According to Stratosjets, 243 million business trips (60%) of 405 million long-distance business trips in the United States are converted into leisure trips every year. “As businesses are becoming increasingly global, the necessity to travel for business is on the rise. It is estimated that by 2022, companies will be spending a total of $1.7 trillion to send their employees travelling around the world. As business travel grows, so does the ‘bleisure’ trend with more employees taking advantage of business travel and improved travel policies.” -Spokesman for Amadeus, the travel technology company. Businesses that support this type of travel are seeing a steady increase in employee satisfaction, and increased productivity in professionals. Bleisure also brings higher revenue for bleisure-ready hoteliers. How Does Bleisure Benefit Travel Businesses and Employers? Driving Brand Loyalty Travel companies and accommodation services can gain the attention of the next generation of travelers who indulge in bleisure. They can employ modern travel technologies to attract millenials and youngsters. Sharing economy services like Airbnb are shaking up the traditional hotel model. Adopting bleisure can make hospitality brands relatable, drive brand loyalty and higher revenue through the high acquisition costs of corporate travelers. Boosting Employee Productivity Employees worldwide want to achieve a better work-life balance. 78% of travelers said bleisure travel increased their well-being when they returned to work. (Source: TalentIntelligence). Happy employees translate to a lower attrition rate, fewer medical claims, higher productivity, and less absenteeism, making it a win-win situation for employers. Combating Talent Shortages Companies that address the needs of their staff through a flexible bleisure policy are more likely to attract the best and the most talented people. It could be the only offering that could make an employee choose a company over its competitors. Preparing for Bleisure To capitalize on the demand for bleisure travel, hoteliers should offer amenities and services such as: A suitable workplace where business travelers can fulfill their work commitments Child-care and kid-friendly amenities for travelers who bring their families along A dedicated concierge service and ready local sightseeing recommendations Employers offering bleisure to their employees need to do their due diligence. They must offer a comprehensive policy that ensures employee travel safety and is compliant with duty of care legal requirements. Cutting to the Chase The bleisure tourism market is estimated to reach a valuation of $497.5 billion in 2022 with sales skyrocketing at an impressive 19.5% CAGR over the assessment period (Source: Future Market Insights). The tourism market is looking at bleisure as an opportunity for growth while recovering from the pandemic. They are investing in direct marketing, sales, discounts, giveaways, events, and other promotional activities to attract bleisure travelers and endorsing bleisure as a way to attain their revenue targets.

Hospitality Management

Article | July 4, 2023

The travel industry is reviving. Tourist spots across the globe are packed with excited explorers. Though it feels like everything is going back to normal, the way people travel has changed. The hospitality tech revolution is making mundane tasks easier and the customer experience richer. Most travelers prefer self-service over waiting to be served. Online planning and bookings have picked up pace, so have contact-less check-in and 24/7 digital concierge. Hotels must swiftly meet these evolving demands or risk losing in the race. They must incorporate technology into their day-to-day operations to eliminate human error, increase their service efficiency, and, above all, offer an outstanding customer experience. One of the technology trends reshaping the travel and hospitality industry is digital concierge—hotel chatbots that bring the concierge desk into the palm of a guest’s hand. Convenient, right? A Sneak Peak into Hotel Chatbots Hotel chatbots are software applications that communicate with your hotel’s website page visitors and resolve their queries. They are either programmed to behave a certain way or can be AI-powered. Programmed chatbots are configured to answer a limited set of questions. However, they can collect visitor information so your customer executives can get in touch with prospects to resolve their queries or provide them with booking assistance. On the other hand, AI-powered chatbots use NLP (Natural Language Processing) and ML (Machine Learning) to analye human behaviour and accordingly answer questions. Digital Concierge Brings in Conversions Personalized communication forms the crux of customer experience. A desired, non-intrusive interaction between a guest and a chat bot can create strong engagement and help the guest to make a booking at your hotel. In such cases, the bot will forward the booking inquiries directly into the IBE (Internet Booking Engine) and strengthen your direct sales. 30-50% of the chatbot-prospect interactions result in IBE forwarding of booking inquiries. This statistic shows how accepting the guests are of the chatbot’s services. (Source: DialogShift, Olga Heuser) Chatbots can also be integrated into social media platforms and instant messenger platforms so that guests can directly make bookings from a platform of their choice. How are Hotel Chatbots Redefining CX? Apart from bringing in revenue through direct sales, hotel chatbots also create a solid customer experience for the guests, so they don’t go home unsatisfied and give you a good review online. Here are the ways in which they enhance the customer experience: 24/7 Availability- Chatbots promptly respond to guest queries round the clock Multi-Lingual Support- Languages are not a barrier for them Efficiency- They lighten your hotel staff’s load of answering guest queries Customer Retention- They collect guest information, which helps in retention and follow-up Brand Awareness- They are brand representatives and increase brand awareness through responsiveness Additionally, AI- powered chatbots can also: Highlight the hotel’s special features upon check-in Recommend places and activities to do around the hotel with pictures and links Request feedback from guests about services Assist with table reservations or pool-side orders The Cosmopolitan, Las Vegas Used Rose to Impress Guests The introduction of Rose, a smart chatbot that converses with guests on The Cosmopolitan’s website, changed the game for the hotel. The bot’s playful personality wooed hotel guests. Those who made a booking directly from the website ended up spending 37% more than those who did not engage with her. Let’s Wrap It Up A hotel chatbot refines the concierge experience for guests through rapid response times and enhances your hotel’s AI marketing efforts. It can be an invaluable asset for hotel business owners looking to stay ahead in the race.

Article | April 16, 2020

Over the past few days, I've looked at a few dozen travel industry predictor graphs, from a number of very credible sources. Below, I've compiled them all onto one graph to create the last predictor you need to understand for the next few weeks. I can say with almost certainty that one, or a combination of these is going to be quite accurate. What’s the point here? The point here is that there is no point. Nobody knows what will happen next week, never mind three years from now.