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Flexibility in Payments: How Travel Companies Can Bring Back Early Bookings

December 11, 2019

It’s no secret that travel and holiday companies want every customer to book their holidays as early as possible. Filling flights and hotels is the goal of every single one of these companies, and the earlier they can do this, the better – which is why it’s often cheaper to book a holiday 9 months in advance rather than 2, as travel companies look to incentivise customers into booking early. This works to benefit the customer in two very simple, yet greatly appreciated ways: firstly, a cheaper holiday saves money first and foremost, but secondly, they also have much longer to save for the holiday itself – whether that’s for the overall package, spending money, excursions, or all three. However, it also means that consumers are tied to these bookings, and they are increasingly reluctant to lock themselves in – after all, a lot can happen in 9 months!