home.aspx
 
. https://www.phocuswire.com/how-travel-loyalty-brands-respond-to-coronavirus
article
SHARESHARESHARE
HOW WILL TRAVEL LOYALTY PROGRAMS RESPOND TO CORONAVIRUS?
During Q4 2019 I had multiple conversations with companies from the hospitality, retail and banking sectors that were either launching or redefining their loyalty programs. In all cases, companies were looking to provide greater value to their members and to stand out from the crowd of meaningless programs. As we all know, things have changed, and plans have been  by more urgent matters.There is, however, a tremendous opportunity right now for loyalty programs to step up during the ongoing coronavirus crisis and show why being a member makes a difference. READ MORE