Madison Logic

madisonlogic.com

Madison Logic’s global account-based marketing (ABM) solution empowers B2B marketers to convert their best accounts faster. By integrating the ML Data Cloud with CRM and marketing automation platforms, intent data, and more than 20 other datasets, marketers execute a unified activation strategy across the funnel with ABM Advertising and ABM Demand Generation to align with sales, accelerate the buyer journey, and drive growth.

C-Suite On Deck

Tom O'Regan, CEO at Madison Logic is a global leader in account based marketing. In this role, O’Regan leads all company initiatives with an emphasis on positioning ActivateABMTM as the only truly global account based marketing platfor...

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Related News

MADISON LOGIC UNVEILS NEW DATA CLOUD TO ACCELERATE ABM FOR B2B ORGANIZATIONS GLOBALLY

Madison Logic | May 06, 2019

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Madison Logic, the leading global account-based marketing (ABM) platform, today announces the launch of the ML Data Cloud, powering cutting-edge ABM to accelerate your pipeline and convert your best accounts faster. With state-of-the-art architecture, rich data, and a robust data gateway, the ML Data Cloud leverages data from over 20 first- and third-party sources, enabling advanced hyper-targeting based on account engagement, cross-channel performance insights, and Journey Acceleration™ a...

Read More

LEADING EUROPEAN ANALYST FIRM OVUM NAMES MADISON LOGIC A “LEADER” IN THEIR REPORT ON ACCOUNT BASED MARKETING

Madison Logic | June 05, 2019

news image

Madison Logic, the leading global account-based marketing (ABM) platform, today announced that Ovum, a market-leading data, research and consulting business headquartered in the U.K., named Madison Logic a “Leader” in the Ovum Market Radar: Account-Based Marketing report. Ovum recognized Madison Logic as one of the “only companies able to support the entire ABM lifecycle, combined with CRM, marketing automation and content management systems” — citing its ability to...

Read More

TRAVELEADS JOINS ADVANTAGE BUSINESS TRAVEL

Buying Business Travel | January 13, 2020

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Traveleads has joined Advantage Business Travel, bringing the consortia’s 2019 total for new members to 15. Listed on the 2019 BBT Leading 50 TMCs, Traveleads was established in 1971 and has service centres manned by travel consultants in Leeds, Edinburgh, Aberdeen and Southampton. It currently employs 100 people and has plans to further develop its brand, team, service offering and systems in 2020. Group head of marketing Hayley Collingswood (pictured) commented: “We’re incred...

Read More

CAPITA TRAVEL AND EVENTS CELEBRATES 2019 TECH RELEASES

Buying Business Travel | January 13, 2020

news image

Capita Travel and Events said its clients and their travellers are benefitting from easy bookings, enhanced wellbeing and cost savings as a result of 93 pieces of new technology released in 2019. According to the TMC, the technology was built by an in-house team and comprises 251 new product features and five new products. One new solution is the iris suite, which features communications to influence booking behaviours; the iris:go mobile app providing travellers access to their accommodation, a...

Read More
news image

MADISON LOGIC UNVEILS NEW DATA CLOUD TO ACCELERATE ABM FOR B2B ORGANIZATIONS GLOBALLY

Madison Logic | May 06, 2019

Madison Logic, the leading global account-based marketing (ABM) platform, today announces the launch of the ML Data Cloud, powering cutting-edge ABM to accelerate your pipeline and convert your best accounts faster. With state-of-the-art architecture, rich data, and a robust data gateway, the ML Data Cloud leverages data from over 20 first- and third-party sources, enabling advanced hyper-targeting based on account engagement, cross-channel performance insights, and Journey Acceleration™ a...

Read More
news image

LEADING EUROPEAN ANALYST FIRM OVUM NAMES MADISON LOGIC A “LEADER” IN THEIR REPORT ON ACCOUNT BASED MARKETING

Madison Logic | June 05, 2019

Madison Logic, the leading global account-based marketing (ABM) platform, today announced that Ovum, a market-leading data, research and consulting business headquartered in the U.K., named Madison Logic a “Leader” in the Ovum Market Radar: Account-Based Marketing report. Ovum recognized Madison Logic as one of the “only companies able to support the entire ABM lifecycle, combined with CRM, marketing automation and content management systems” — citing its ability to...

Read More
news image

TRAVELEADS JOINS ADVANTAGE BUSINESS TRAVEL

Buying Business Travel | January 13, 2020

Traveleads has joined Advantage Business Travel, bringing the consortia’s 2019 total for new members to 15. Listed on the 2019 BBT Leading 50 TMCs, Traveleads was established in 1971 and has service centres manned by travel consultants in Leeds, Edinburgh, Aberdeen and Southampton. It currently employs 100 people and has plans to further develop its brand, team, service offering and systems in 2020. Group head of marketing Hayley Collingswood (pictured) commented: “We’re incred...

Read More
news image

CAPITA TRAVEL AND EVENTS CELEBRATES 2019 TECH RELEASES

Buying Business Travel | January 13, 2020

Capita Travel and Events said its clients and their travellers are benefitting from easy bookings, enhanced wellbeing and cost savings as a result of 93 pieces of new technology released in 2019. According to the TMC, the technology was built by an in-house team and comprises 251 new product features and five new products. One new solution is the iris suite, which features communications to influence booking behaviours; the iris:go mobile app providing travellers access to their accommodation, a...

Read More