Destination and Tourism
TravelHost | January 05, 2024
TravelHost, the premier provider of local news and information for travelers, has unveiled the first step of a comprehensive transformation today with the launch of a new website and multi-media marketing initiative. This is the beginning of a brand revitalization strategy that includes new social channels and the premier of a 15-second commercial that will air on digital and broadcast platforms in Q1 2024.
Founded in 1968 as the nation's first in-room hotel magazine, TravelHost was purchased last year by Bridge Media Networks (Bridge Media), a growing media conglomerate, to join a lineup of national media outlets including TV networks NEWSnet™ and Sports News Highlights™ and DRIVEN Autos.
Orestes Baez, an industry veteran with more than 35 years of experience in the magazine and newspaper business, was hired as CEO to revamp the TravelHost brand and expand the service markets. Baez has opened six new markets in 2023, including: Nashville and Pigeon Forge, TN; Austin, TX; Virginia Beach VA; Phoenix, AZ; and San Diego and Orange County, CA. TravelHost plans to add 100 additional markets throughout the United States over the next five years. This rapid growth initiative and new marketing strategy highlight the brand's commitment to providing travelers with custom-curated recommendations to eat, shop, play, and stay.
"TravelHost has helped families create unforgettable moments for 55 years," said Baez. "We are committed to building the innovative products and services that will help our customers make new memories in the years to come. With deep, hyperlocal expertise driving our business, TravelHost will help any traveler 'live like a local'."
The all-new Travelhost.com website, created in partnership with BLOX Digital, boasts intuitive navigation, robust review-style articles, available e-Editions of the printed magazines and an integration with Expedia for hassle-free reservations. Users can also opt-in for a complementary newsletter to deliver the latest local tips right to their inbox.
TravelHost will make use of BLOX Digital's full solutions suite, a strategic move aimed at enhancing efficiency and managing costs.
"We are delighted that TravelHost has chosen to partner with BLOX Digital," said Brad Ward, CEO of BLOX Digital. "Our team looks forward to helping TravelHost harness the full potential of our fully-integrated platform to expand into new markets, improve efficiency, and boost digital revenue."
Business Travel, Airlines and Airports
InterCaribbean Airways | January 08, 2024
In a significant development for Caribbean regional travel, interCaribbean Airways is excited to announce the upcoming launch of its new non-stop flight service connecting Bridgetown, Barbados, and Kingston, Jamaica. Scheduled to commence on February 6th, 2024, this service will mark a new chapter in the connectivity between these two major Caribbean destinations.
Bridgetown, the Southern Caribbean hub for interCaribbean, will see flights to Kingston on Mondays, Wednesdays, and Fridays, with return flights on Tuesdays, Thursdays, and Saturdays.
Operated by interCaribbean's CRJ700 Jet aircraft, this route will be the only non-stop service between Bridgetown and Kingston. "We are proud to introduce this non-stop service, which is a direct response to the growing need for improved travel connectivity in the Caribbean," said Trevor Sadler, CEO of interCaribbean. "This new route is set to enhance both business travel and tourism, bringing these two vibrant cities closer."
This new service also introduces convenient one-stop connections for passengers traveling from southern destinations such as Grenada, St Lucia, St Vincent and the Grenadines, Dominica, Georgetown, Antigua, and Dominica, further expanding the reach and impact of the route. These connections will significantly enhance the travel experience for passengers, providing more efficient and streamlined travel options within the Caribbean.
With the introduction of the Bridgetown-Kingston service, interCaribbean continues to expand its network, reinforcing its role as a key player in Caribbean aviation and contributing to stronger connections within the region.
Travel Technology, Airlines and Airports
PR Newswire | January 22, 2024
Trip.com Group, a leading travel service provider, announced today the signing of a new NDC agreement with LATAM Airlines Group.
This agreement between the two companies aims to provide a contemporary and streamlined ticketing experience for global travellers. It also offers unparalleled connectivity to over 144 destinations covered by LATAM Airlines across 22 countries and regions, including Latin America, the Caribbean, North America, Europe, Africa, and Oceania.
The key benefit of this agreement is the adoption of NDC standard technology. This technology gives customers access to a complete and more comprehensive selection of airline offerings and the option to buy additional products, services, and add-ons such as baggage allowance and seats.
Moreover, customers can access a broader range of ancillary services and more detailed information by browsing the change and cancellation policy section during checkout, leading to improved Trip.com Group and LATAM Airlines Group's after-sales services.
Juan Villanova, Sales Manager of Trip.com for Spain and Latin America, comments: "Trip.com is a cutting-edge online travel company that leads the way in technology. Our commitment is to improve our product offerings to guarantee the highest customer satisfaction. With this tech solution, our passengers will have access to an improved and more competitive selection of flights and products."
The agreement will include integrating a shopping engine for ticket sales via some of Trip.com Group's leading brands, offering a cost advantage to both suppliers and customers.
Henk Van der Velde, Regional Director for Southern Europe and Latin America for Trip.com Group's flight Department, adds: "We are delighted to collaborate with LATAM Airlines Group in the implementation of an NDC standard, and offer solutions for everyone via a shopping engine, which has yielded excellent results. I look forward to continuing this collaboration and bringing new features that positively impact our customer's travel experience."
Andreas Schek, Vice President of Sales and Branding of LATAM Airlines Group, adds: "We are proud of this collaboration with Trip.com Group on the implementation of the NDC standard, as it allows us to explore ways to enhance its efficiency further. This is a significant milestone in the future of distribution that will benefit our global customers."