HOSPITALITY TRENDS
Highgate | January 23, 2023
Highgate, a company involved in hotel management, investment, technology, and development, has announced the launch of HG Portugal, as well as the relaunch of the Dorsett City London Hotel. HG Portugal opens with a portfolio of 18 hotels in several Portuguese markets, including Lisbon, Algarve, and Porto.
The portfolio includes hotels under the Hilton and IHG brand families and many notable independent hotels, such as Salgados Palace, Cascade Resort, and Sao Rafael Atlantico. In addition, the portfolio spans urban full-service hotels, waterfront luxury resorts, lifestyle boutique hotels, and large convention facilities, all drawing from core competencies across Highgate's global footprint.
Highgate has selected Alexandre Solleiro as Chief Executive Officer of HG Portugal as part of its efforts to build a best-in-class operating capability in Portugal. Alexandre Solleiro brings more than 30 years of hospitality leadership expertise in Portugal, and he is supported by a dedicated leadership team from all disciplines. The team will leverage Highgate's existing resources and platforms in Europe, the Caribbean, the United States, and Latin America while also bringing specialized Portugal-based experience.
Highgate brings global experience as an owner/operator in leisure destination markets and lifestyle, branded, and city-center hotels to the Portugal market. It adds unique value to its managed hotels via a platform designed to optimize distribution, operational efficiencies, and hotel concept development.
The launch of HG Portugal follows the October 2021 announcement of two portfolio additions in the UK market: Grosvenor House Suites in London's Mayfair District and the Dorsett City London Hotel. As part of a more extensive repositioning, Highgate will also begin running the Dorsett City London Hotel using a relaunched concept on March 1, 2023.
Arash Azarbarzin, Chief Executive Officer of Highgate, stated, "The launch of HG Portugal complements Highgate's recent re-entry into the UK management space, furthering the application of our proven business towards strategic global opportunities." He added, "Honed over the last 30 years, we will apply our innovative approach to operations, distribution, food and beverage, branding, and positioning during a remarkable moment for Portugal, as more travelers are discovering its magnificence as a prime destination."
(Source – PR Newswire)
About Highgate
New York-based Highgate is a leading hospitality management and investment company. It is a prominent figure in the US gateway markets, which include Boston, Honolulu, Miami, San Francisco, and New York. It is also expanding its presence in Europe using properties in Barcelona and London. Highgate offers professional guidance at every stage of the hospitality property cycle, from development and planning to disposition or recapitalization. Highgate is a trusted partner for major hotel brands and top ownership groups, with an executive team comprised of some of the industry's most experienced hotel management leaders.
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TRAVEL TECHNOLOGY, COMMERCIAL TRAVEL
CLEAR | January 25, 2023
On January 24, 2023, the consumer services company - CLEAR launched its identity verification technology at Long Beach Airport, making travelers' identity screening quick and effortless.
CLEAR's network is specialized to verify the identities of its members by scanning their eyes or fingers instead of identity proofs like a driver's license. After verification, the CLEAR ambassador will take the member through a specific lane to TSA physical security. It will save the time of the member waiting for security screening approval. This new launch is set to generate a profit of around 1.2 million dollars, along with creating 23 job opportunities.
Members, who opt for the CLEAR Plus feature, will get access to this new identity-verification technology, which would cost around $16 per month, billed annually. This membership is discounted for American Express, United Airlines, and Delta Air Lines members. The newly-registered active members who are military, veterans, and government officials will also be charged less. Besides, the member can also add family members to their CLEAR Plus account, which would cost $60 for one adult per year.
CLEAR's CEO, Caryn Seidman-Becker, said, "California continues to be an incredibly important market for CLEAR, and we're excited to kick off 2023 by further expanding our footprint in Southern California. Launching at Long Beach Airport means locals and tourists alike can enjoy our predictable, friction-free travel experience in even more places – which is all part of our mission to transform the way people live, work and travel."
(Source – Cision PR Newswire)
About CLEAR
CLEAR has been making identity verification frictionless since 2010. Its new lanes are accessible at San Diego International Airport, Ontario International Airport, Palm Springs International Airport, Los Angeles International Airport, and Long Beach Airport. In addition, the company also features a free LAX Fast Lane, a virtual queueing pilot. This feature allows travelers to plan ahead of time and even book a time slot for a party at the security checkpoint.
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HOSPITALITY TRENDS
Hospitality Solutions News | February 02, 2023
Retro Hospitality, a Virginia-based hospitality firm, has chosen Tambourine, a digital marketing company working with resorts, hotels, and tourism destinations, to reinvent the digital experience for Quirk Hotels.
Retro Hospitality aimed to bring art and design-focused boutiques to the limelight of its digital story following the addition of a second location in Charlottesville, Virginia, in March of 2020. To introduce potential guests to both properties, Tambourine designers created a dual splash page experience for Quirk Hotels. The user can then switch between the Charlottesville and Richmond locations on the website.
Tambourine is a digital marketing firm reshaping the hospitality industry with custom-integrated marketing solutions for resorts, hotels, and destinations worldwide. The firm’s prominence in the market for independent and branded hotels is a testament to its core values, which include raising standards for hotel website design, a customer-first approach, and making performance digital marketing simpler and more lucrative for its valued partners.
Diego Rodriguez, Design Lead at Tambourine, shared, "We wanted to enrich the brand narrative by linking both properties, but we also wanted to give each property an individual user experience." He added, "We strived to design a website that embodies the beautiful in-person experience. Tambourine was part of the original Quirk Hotels launch in Richmond, so we are excited to see the original vision expanded upon."
(Source – PR Newswire)
About Tambourine
Tambourine was founded in 1984 and is headquartered in Fort Lauderdale, Florida. It is an award-winning digital marketing agency that drives demand, revenue, and brand awareness in the hospitality industry. The firm is a valuable partner for elite hoteliers, hotel management, and asset management firms looking to outperform their competitors, increase bottom-line profitability, and reduce OTA reliance. Using the best-in-class technology, the company's comprehensive managed service program maximizes traffic and conversions across all digital channels to empower properties.
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