TRAVEL TECHNOLOGY,INDUSTRY OUTLOOK
Sojern | January 11, 2023
On January 10, 2023, Sojern, a pre-eminent digital marketing platform developed for travel, and PUSHTech, a multichannel platform including CRM, marketing automation, sales, and support, announced a partnership to assist hotel partners in making the most of their first-party data.
Sojern and PUSHTech will help the travel industry with data strategies in the cookieless age. Around 81% of hotels increase revenue using first-party data. However, staying ahead of digital landscape changes requires a well-planned strategy. Sojern's travel marketing platform offers unparalleled visibility into travel demand and intelligence to assist partners in augmenting their budgets and establishing long-term plans. With the aid of PUSHTech, hotels may improve client relations, control their database, and boost direct sales.
"Our mission is to help businesses generate more effective, efficient and valuable communications with their customers through the use of automated and intelligent solutions. With a collective goal of better serving the hospitality industry we are pleased to announce our partnership with Sojern, Working together means we can better maintain our philosophy of continuous innovation in the development of an automated marketing, sales and management platform."
-David Ezquerro, Chief Revenue Officer, PUSHTech
(Source: PR Newswire)
First-party data is fundamental to the hotelier's toolkit. This unification will help integrate Sojern's innovative travel marketing and PUSHTech's platforms while taking a privacy-forward approach to the safe and guarded management of partner data. As a result, hotel partners will achieve escalated campaign performance, solid customer relationships, and boosted revenue, leading to direct sales growth and driving profitability.
Sojern is a top digital marketing tool for travel marketers. Multichannel marketing from the company boosts direct demand. AI and traveler intent data enable these solutions. It is the leading travel marketing tool designed to help marketers overcome travel buying cycle challenges. It provides unparalleled traveler information and automatic optimization to match its clients with the right travelers. In addition, the company optimizes across the platform to help clients grow and profit.
Highgate | January 23, 2023
Highgate, a company involved in hotel management, investment, technology, and development, has announced the launch of HG Portugal, as well as the relaunch of the Dorsett City London Hotel. HG Portugal opens with a portfolio of 18 hotels in several Portuguese markets, including Lisbon, Algarve, and Porto.
The portfolio includes hotels under the Hilton and IHG brand families and many notable independent hotels, such as Salgados Palace, Cascade Resort, and Sao Rafael Atlantico. In addition, the portfolio spans urban full-service hotels, waterfront luxury resorts, lifestyle boutique hotels, and large convention facilities, all drawing from core competencies across Highgate's global footprint.
Highgate has selected Alexandre Solleiro as Chief Executive Officer of HG Portugal as part of its efforts to build a best-in-class operating capability in Portugal. Alexandre Solleiro brings more than 30 years of hospitality leadership expertise in Portugal, and he is supported by a dedicated leadership team from all disciplines. The team will leverage Highgate's existing resources and platforms in Europe, the Caribbean, the United States, and Latin America while also bringing specialized Portugal-based experience.
Highgate brings global experience as an owner/operator in leisure destination markets and lifestyle, branded, and city-center hotels to the Portugal market. It adds unique value to its managed hotels via a platform designed to optimize distribution, operational efficiencies, and hotel concept development.
The launch of HG Portugal follows the October 2021 announcement of two portfolio additions in the UK market: Grosvenor House Suites in London's Mayfair District and the Dorsett City London Hotel. As part of a more extensive repositioning, Highgate will also begin running the Dorsett City London Hotel using a relaunched concept on March 1, 2023.
Arash Azarbarzin, Chief Executive Officer of Highgate, stated, "The launch of HG Portugal complements Highgate's recent re-entry into the UK management space, furthering the application of our proven business towards strategic global opportunities." He added, "Honed over the last 30 years, we will apply our innovative approach to operations, distribution, food and beverage, branding, and positioning during a remarkable moment for Portugal, as more travelers are discovering its magnificence as a prime destination."
(Source – PR Newswire)
New York-based Highgate is a leading hospitality management and investment company. It is a prominent figure in the US gateway markets, which include Boston, Honolulu, Miami, San Francisco, and New York. It is also expanding its presence in Europe using properties in Barcelona and London. Highgate offers professional guidance at every stage of the hospitality property cycle, from development and planning to disposition or recapitalization. Highgate is a trusted partner for major hotel brands and top ownership groups, with an executive team comprised of some of the industry's most experienced hotel management leaders.
TRAVEL TECHNOLOGY, AIRLINES AND AIRPORTS
ATP | January 20, 2023
On January 19, 2023, ATP, which offers information services and software solutions to the aviation industry, informed that it is planning to introduce a new set of features to its Flightdocs Operations software platform.
The revamped product ensures smooth flight scheduling and trip planning using improved communication features that optimize data flow. The updates will be part of the new product showcase at NBAA's Schedulers and Dispatcher Conference in Nashville (Tennessee) from January 24 to 26, 2023.
Flightdocs Operations provides flight operations management software to schedulers and dispatchers that utilizes real-time data and resource availability. The platform allows users to manage crew, create trips, and communicate with team members from a single, up-to-date calendar view.
ATP ensures that passengers' personally identifying information is kept private and safe by using strong data and software controls. It is also fully cloud-based and ISO-certified. The native mobile solution, available as an iOS app, also works offline. This lets end users, who are frequently on the road, such as crews and pilots, sign in and complete electronic flight logs in locations without internet connectivity.
Mike Profit, COO of ATP, shares, "The unique aspect about this groundbreaking tool is that it's one of the first and only cloud-based web applications on the market for flight operations and scheduling that is fully integrated with a maintenance tracking platform." He adds, "With this product, we are breaking down silos between maintenance and flight operations departments to eliminate any miscommunication between the two and improving operating efficiency in order to maximize aircraft uptime."
(Source – Business Wire)
Meanwhile, the Flightdocs Operations program will be exhibited at the conference at Booth 227.
California-basedATP is the premier provider of software and information services in the aviation industry, serving over 75,000 aircraft maintenance personnel and 7,500 customers. The company provides a technology platform that increases flight uptime by helping manage everything, from operations and maintenance to diagnostics and manuals. As a result, thousands of aircraft operators use ATP, including 25% of the global commercial fleet and over 100 OEMs, while its customers have seen an average 23% decrease in downtime costs.