Destination and Tourism
TravelHost | January 05, 2024
TravelHost, the premier provider of local news and information for travelers, has unveiled the first step of a comprehensive transformation today with the launch of a new website and multi-media marketing initiative. This is the beginning of a brand revitalization strategy that includes new social channels and the premier of a 15-second commercial that will air on digital and broadcast platforms in Q1 2024.
Founded in 1968 as the nation's first in-room hotel magazine, TravelHost was purchased last year by Bridge Media Networks (Bridge Media), a growing media conglomerate, to join a lineup of national media outlets including TV networks NEWSnet™ and Sports News Highlights™ and DRIVEN Autos.
Orestes Baez, an industry veteran with more than 35 years of experience in the magazine and newspaper business, was hired as CEO to revamp the TravelHost brand and expand the service markets. Baez has opened six new markets in 2023, including: Nashville and Pigeon Forge, TN; Austin, TX; Virginia Beach VA; Phoenix, AZ; and San Diego and Orange County, CA. TravelHost plans to add 100 additional markets throughout the United States over the next five years. This rapid growth initiative and new marketing strategy highlight the brand's commitment to providing travelers with custom-curated recommendations to eat, shop, play, and stay.
"TravelHost has helped families create unforgettable moments for 55 years," said Baez. "We are committed to building the innovative products and services that will help our customers make new memories in the years to come. With deep, hyperlocal expertise driving our business, TravelHost will help any traveler 'live like a local'."
The all-new Travelhost.com website, created in partnership with BLOX Digital, boasts intuitive navigation, robust review-style articles, available e-Editions of the printed magazines and an integration with Expedia for hassle-free reservations. Users can also opt-in for a complementary newsletter to deliver the latest local tips right to their inbox.
TravelHost will make use of BLOX Digital's full solutions suite, a strategic move aimed at enhancing efficiency and managing costs.
"We are delighted that TravelHost has chosen to partner with BLOX Digital," said Brad Ward, CEO of BLOX Digital. "Our team looks forward to helping TravelHost harness the full potential of our fully-integrated platform to expand into new markets, improve efficiency, and boost digital revenue."
Hospitality Trends, Hospitality Management
PR Newswire | January 24, 2024
Sonesta International Hotels Corporation (Sonesta) today announced plans for the construction of a new Sonesta ES Suites in Port Charlotte, Florida. This new property, expected to open in Spring 2025, marks the first Sonesta ES Suites brand project developed from the ground up.
"We are excited that Sonesta ES Suites Port Charlotte will be our first purpose-built location for the brand," said Brian Quinn, Sonesta's Chief Development Officer. "The Sonesta ES Suites brand stands out as an attractive choice for franchisees looking for an upscale option to capitalize on the continued dependable performance of extended stay hotels."
"Sonesta ES Suites Port Charlotte will benefit business travelers and tourists who are looking for accommodations near the beaches, golf courses, parks and other attractions that Port Charlotte has to offer," said Alan Lane, one of Sonesta ES Suites Port Charlotte's owners.
"The addition of Sonesta ES Suites Port Charlotte to our diverse portfolio reflects Commonwealth Hotels' unwavering commitment to providing an unparalleled guest experience through visionary development, ethical practices and a steadfast dedication to superior service," said Jennifer Porter, President of Commonwealth Hotels, the hotel's management company.
To be located at 1321 Claburn Circle in Port Charlotte, Florida, the Sonesta ES Suites Port Charlotte will be an upscale extended-stay hotel spanning four floors and offering 117 rooms with amenities including breakfast and dining services, an outdoor pool, fitness room, market pantry, guest laundry, onsite parking and more. The location of the new hotel is close to over 20 colleges and universities, two hospitals, more than 70 parks and recreational spaces, more than 12 miles of beaches, 14 golf courses and numerous other attractions. Guests of this location will be able to earn or redeem points in the award winning Sonesta Travel Pass loyalty program.
Travel Technology, Destination and Tourism, Commercial Travel
Business Wire | January 29, 2024
CheckMyBus, the world’s leading metasearch engine for intercity bus, and redBus, the world’s largest online bus ticketing platform, have announced their partnership for Southeast Asia and the LATAM markets.
redBus offers online bus booking services in Singapore, Malaysia and Indonesia, as well as the LATAM markets of Peru and Colombia. With this partnership, redBus will provide comprehensive inventory and ease of online bus booking options for both domestic and international travellers through the CheckMyBus platform. Travellers can discover best bus trips on CheckMyBus, the world’s most comprehensive long-distance bus content platform with millions of connections across more than 90 countries.
After the rebound of the travel industry, there has been a surge in both domestic and international travel. However, as a result of these changes, flights and other modes of private transportation have become more expensive, leaving budget-conscious travellers in search of cost-effective alternatives. Buses have consistently remained an affordable and budget-friendly option. Through this collaboration, CheckMyBus and redBus are committed to providing the best and most affordable bus booking experience for their users. In addition to domestic users, it is now much easier for international travellers to find the right buses to exciting destinations in South America and Southeast Asia having access to the largest bus inventory in these regions.
Marc Hofmann, CEO of CheckMyBus, said: “Our mission is to make bus travel simple. By providing access to the extensive redBus inventory to our global audience, we are taking a significant step toward promoting bus travel in Southeast Asia and LATAM, making it more accessible. We are excited to contribute to the growth of the travel industry by assisting both domestic and international travellers in the region in collaboration with a strong partner like redBus.”
Krishnan Ramaswami, Chief Business Officer - International Businesses, redBus, said: “Through this one partnership, we can offer extensive bus ticketing options to the international traveller. Global travellers can book a ticket & discover a range of services in Southeast Asian and Latin American markets as conveniently as locals. We expect this will improve our discoverability in newer markets and provide better accessibility to a larger customer base. We look forward to working with CheckMyBus to improve the ease & convenience of bus bookings.”