INDUSTRY OUTLOOK

CELEBRATE NATIONAL PLAN FOR VACATION DAY BY BOOKING YOUR NEXT TRIP WITH A TRAVEL ADVISOR

Internova Travel Group | January 27, 2022

Travel industry surveys show that many people don't use all of their vacation days during the year, affecting their health, relationships and job performance. That's why today's National Plan for Vacation Day (NPVD), powered by U.S. Travel Association, encourages Americans to plan their vacation days for the entire year at the start of the year. By planning ahead, people are more likely to take that well-deserved time off and are happier and healthier as a result.And, according to a survey by Internova Travel Group, one of the world's largest travel services companies, nearly 80 percent of Americans prefer working with a human being instead of an online travel agency to plan their next vacation. The level of personal care provided by a travel advisor is something that can't be replicated online, a consideration that's become especially apparent in the wake of the pandemic, when many consumers had their travel plans disrupted.

"Americans' vacation time is precious, so when they want to get away, they should get advice from an experienced professional who can steer them toward the options that will make their trip a cherished memory long after they return home," 

-J.D. O'Hara, CEO of Internova Travel Group.

The value that travel advisors bring to the table is incredibly underestimated. They're passionate travelers themselves, and they use that firsthand knowledge to benefit their clients. The deep relationships they've developed with suppliers in transportation, accommodations and attractions help ensure that their clients' travel dollars go further. A travel advisor is also available to help clients with questions or problems at any point during a trip—a value point that has become especially noticeable as travel has become more complex.

Moreover, working with a travel advisor can lead to an enhanced vacation with complimentary perks and surprises. SELECT Hotels & Resorts, for example, is a competitive, value-added amenity program presented by Internova Travel Group, and is made up of more than 1,400 of the world's most distinguished premium properties. The program offers exclusive amenities, creating memorable experiences for consumers who book through their travel advisor.

SELECT In-Country Partners is a carefully vetted international portfolio of over 100 Destination Management Companies (DMCs) and Specialty Tour Operators located in over 150 countries across the globe that specialize in providing customers with the ultimate luxury travel experience. Partners can offer customized experiences, VIP ground assistance, special access to museums, venues, people and places, unique accommodations with special amenities, private guides and in-country knowledge and expertise when booked through a travel advisor.

Whether you know where you want to go or you're looking for suggestions, our travel advisors have unlimited ideas that will help you plan the ideal getaway, O'Hara said.

To find a travel advisor, consumers can visit Internova's BookHuman.Travel web site. Internova's latest "Go Human. Book Human." advertising campaign was designed to make people fall in love with the idea of booking travel with actual people versus doing it alone online. Ironically, the most innovative component of the human-centered campaign, is the web experience. In an industry first, BookHuman.Travel reimagines advisory services by bringing together emerging technologies and a customer experience focus. The site connects consumers directly with human travel advisors across the U.S. from Global Travel Collection, the luxury and premium travel division of Internova Travel Group.

About Internova Travel Group
Internova Travel Group is one of the largest travel services companies in the world with a collection of leading brands delivering high-touch, personal travel expertise to leisure and corporate clients. Internova manages leisure, business and franchise firms through a portfolio of distinctive divisions. Internova represents more than 62,000 travel advisors in over 6,000 company-owned and affiliated locations predominantly in the United States, Canada and the United Kingdom, with a presence in more than 80 countries.

Spotlight

PhoCusWright is the travel industry research authority on how travellers, suppliers and intermediaries connect. Independent, rigorous and unbiased, PhoCusWright fosters smart strategic planning and tactical decision-making. PhoCusWright delivers qualitative and quantitative research on the evolving dynamics that influence travel, tourism and hospitality distribution.

Spotlight

PhoCusWright is the travel industry research authority on how travellers, suppliers and intermediaries connect. Independent, rigorous and unbiased, PhoCusWright fosters smart strategic planning and tactical decision-making. PhoCusWright delivers qualitative and quantitative research on the evolving dynamics that influence travel, tourism and hospitality distribution.

Related News

The 2021 It List of Best New Hotels has been Announced by Travel + Leisure

TRAVEL + LEISURE | April 21, 2021

Travel + Leisure, a subsidiary of Meredith Corporation, has released its annual It List of the best new hotels of the year, highlighting the 73 most impressive new and recently renovated properties around the world. The hotels on this 16th annual list, selected by the editors of Travel + Leisure, have experiences that are sure to encourage wanderlust, giving travelers even more excuses to get up and go. The It List for 2021 can be found in the May issue of Travel + Leisure. According to Jacqui Gifford, Editor in Chief of Travel + Leisure, "It's a pleasure to recognize each of these exceptional new properties, that provide travelers with so much to look forward to. In a year when hotels were forced to reconsider their approach to nearly everything, the industry forged ahead. Our portfolio of properties covers the world, demonstrating sustainability, commitment, and hope for the future. The It List for 2021 reminds us of so many of the joys of travel, and the new crop of openings is as thrilling as any we've seen in the It List's 16 years of its existence." The hotels are located across 29 countries and six continents, and they vary in style from safari lodges and luxurious beach resorts to trendy city escape wellness retreats, and nature-inspired getaways. The It List contains 30 properties in the United States, including six in California and five in New York state, as well as properties in Denver, Des Moines, Chicago, Boston, Scottsdale, Austin, New Orleans, Charleston, Palm Beach, and other locations. ABOUT TRAVEL + LEISURE Travel + Leisure is the preeminent voice for the sophisticated traveler providing expert insight and the most engaging travel lifestyle content available. Travel + Leisure catches the joy of exploring the world's cultural delights—from art and architecture to shopping and style to food and drink—and provides convincing reasons to get up and go. The Travel + Leisure media portfolio includes the U.S. flagship magazine, travelandleisure.com, blogs, the Let's Go Together podcast, the World's Best Awards franchise, an extensive social media footprint, and regional editions in China, India, Mexico, and Southeast Asia, with an audience of more than 30 million. The U.S. version of Travel + Leisure, which was launched in 1971, is the country's only monthly consumer travel magazine. Travel + Leisure is owned by Travel + Leisure Co. and is part of Meredith Corporation's Luxury Group of best-in-class brands.

Read More

TRAVEL TECHNOLOGY

Digital Disruption to Shine a Light on Contactless Technology in the Next Year

TravelPulse | December 14, 2020

The year 2020 will be known for ended travel and major interruptions in the hospitality industry. One positive takeaway has been the diverse sort of disturbance the area has confronted – digital disruption. In an industry traditionally more slow to receive the most recent technologies, COVID-19 intensified the need to increase measures, upgrade tasks and move to smart technologies that address the new health and safety necessities for hotels. With news on vaccines and numerous locales emerging from lockdowns, there is light toward the finish of this dark tunnel. It's the ideal opportunity for hotels to invest in new technology to help support travelers' confidence and get ready for recovery. The following are a couple of tech patterns to look for in 2021 that will have a major effect on staff and guests in the new year.

Read More

HOSPITALITY TRENDS

Travel companies, big and small, find opportunity in crisis

Travel Weekly | November 23, 2020

When the Covid-19 pandemic started sending seismic stuns through the worldwide travel industry, the hospitality organization Sonder looked for first to take up some slack. However, the San Francisco-based organization likewise observed chances. Sonder offers a blend of lodgings and private rentals and supports its customers with touchless hospitality - a mix that left it preferable situated over most during the emergency. As movement went to a close to stop, Sonder directed its concentration toward the lengthy visit market, where fundamental specialists and a couple of outstanding experience explorers introduced in any event a little prepared market. The technique has paid off, Sonder VP of income Shruti Challa clarified during the Phocuswright Conference Thursday.

Read More