Destination and Tourism

Denver ranks among most popular holiday travel destinations

Denver ranks among
Denver is one of the top 10 most popular destinations by flight this holiday season, according to a new online travel agency survey.

Among those planning to fly between Dec. 17 and Jan. 1, Denver is one of the most popular destinations — and one of the most affordable for booking hotels — according to a survey by RetailMeNot and Priceline.

Denver ranks among other popular cities such as New York City, Orlando, Florida, and Las Vegas for flight destinations. However, the survey found that most travelers are taking to the road for holiday travel, at 75% compared to 41% who said they're traveling by plane.

The survey also found that hotels in Denver are among the most affordable, at an $151 average nightly rate. That put Denver among relatively affordable hotels in Las Vegas, Pigeon Forge, Tennesee, Washington, D.C., and Kissimmee, Florida, Hotels in the Denver metro area are still struggling to recover decreased visitors from the pandemic. Statewide hotel occupancy climbed from 15.7% in April 2020 to 77.2% occupancy in July, according to the Colorado Hotel and Lodging Association. However, since then, occupancy has dropped again, particularly among downtown hotels.

Meanwhile, Colorado is getting used to high air traveler volume, with Denver International Airport becoming the third-busiest airport in the world this year. DIA predicted about 2 million travelers to pass through the airport over the Thanksgiving holiday.

AAA predicts more than 109 million people — an almost 34% increase from 2020 — will travel over the end-of-year holidays (between Dec. 23 and Jan. 2) in 2021. That includes people driving and flying, among other transportation. According to an AAA spokesperson, that number includes 851,900 predicted travelers from the Mountain region — including Colorado, Arizona, Idaho, Montana, New Mexico, Nevada, Utah and Wyoming — this holiday season.

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