Avoya Travel | August 25, 2020
Avoya Travel®, one of the travel industry’s most innovative brands, has announced they are changing the “venue” for their annual Avoya Conference to an online platform following the recent success of their first-ever Avoya Mastermind Virtual Land Forum. Originally scheduled to take place onboard the Celebrity Equinox October 20-26, 2020, the 2020 Avoya Conference will now feature two separate events spanning eight total days, October 19-22, 2020 and December 1-4, 2020. The two-part Conference was adapted to an online platform to protect the health and safety of the Independent Agencies in the Avoya Network, Avoya Travel’s staff, and Avoya’s preferred supplier partners considering the current environment.
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BIGtoken | August 03, 2021
BIGtoken® Inc., the first privacy-focused, opt-in data marketplace where people own and monetize their data, has released insights on its summer travel study.
After more than a year of staying at home due to the pandemic, Americans are eager to travel again. Some are comfortable flying, but the vast majority prefer road trips. This means increased spending on everything from airfare to gas, hospitality and food, apparel, CPG, entertainment, and gifts.
Through a survey of 5,839 users who are 18 or older from June 2–12, 2021, BIGtoken asked, “Are you planning to travel over the next few months?” Users were then asked a series of questions if they answered in the affirmative.
44% are planning to travel this summer; 36% are not, and 19% are still unsure.
Top reasons for travel include seeing family/friends (35%), seeing new sights and having new experiences (20%), and shaking off cabin fever (15%).
Nearly 8 in 10 will travel by car, with 6 in 10 choosing to travel more than 100 miles from home.
Of those who plan to travel by plane, 4 out of 10 are ready to travel now and 3 out of 10 won’t be ready to travel this year.
Travelers need new wardrobes (44%) and will be working while traveling (26%)
The top concerns keeping people from traveling now include the cost and COVID-19; the top concern among travelers is the price of gas.
“BIGtoken is constantly collecting information from users who voluntarily interact with us,” BIGtoken President George Stella said. “We have the ability to glean insights from their response and share them with our clients. For example, our summer travel study indicates consumers will be watching their wallets, so affordable meals, snacks, entertainment, and lodging will be smart offers. Or opportunities for non-traveling families looking for safe and fun local alternatives.”
The BIGtoken Summer Travel study contains many additional data points and insights designed to help brands the travel and travel-adjacent industries. Read more and find infographics at bigtoken.com/
BIGtoken® believes that data privacy is a human right. BIGtoken is the first privacy focused, opt-in data marketplace where people own and monetize their data. Through a transparent platform and consumer reward system, BIGtoken offers users choice, transparency, and compensation for their anonymized data. Participating consumers earn rewards and advertisers and media companies get access to insights from compliant first-party data for marketing and media activation. For more information on BIGtoken, visit bigtoken.com.
Trip.com | November 22, 2021
Trip.com Group, a leading global travel service provider, recently signed a strategic global agreement with Wyndham Hotels & Resorts, the world's largest hotel franchising company. This is a significant move that marks the two industry-leading companies' commitment and continued collaboration to drive the success of the travel industry.Trip.com Group users can discover over 9,000 global hotels by Wyndham, across 22 brands from luxury to economy. This includes over 1,600 hotels in the Asia Pacific region, where Wyndham Hotels & Resorts commands a leading presence, with hotels located in popular travel destinations like Australia, Indonesia, Singapore, South Korea, Thailand and more.
This strategic agreement builds upon Trip.com Group and Wyndham Hotels & Resorts' strong and long-standing relationship through corporate travel partnerships as well as a host of successful distribution campaigns.
Wyndham Hotels & Resorts' portfolio of hotels and resorts in Mainland China has enjoyed immense popularity with Trip.com Group users. The travel Group's leading Chinese travel platform Ctrip's most recent 919 Super Brand Day campaign, Wyndham Grand Plaza Royale Villas Jinlin Plaza Lijiang was named the platform's most popular hotel, achieving the highest sales volume in the single-store category with RMB 12 million in total sales for just one stand-alone hotel, further illustrating the success and popularity of Ctrip's livestreaming channels.
Through the expanded global agreement, Trip.com Group and Wyndham Hotels & Resorts will further strengthen their strategic alliance that will continue to drive hotel performance and bookings. Both companies will increase its collaboration on travel marketing initiatives and an array of tactical campaigns, such as 618 Sales, Ctrip Member Day, 99 Hotel Festival and 1028 Trip.com Group Anniversary. Data insights from its sophisticated transaction platforms will also further optimise the booking experience for Chinese travellers.
In addition, hotels can leverage the Trip.com Group network and interactive live-streaming capabilities that regularly generate hundreds of millions of impressions. An exciting series of marketing activities will also be made available on Trip.com Group's new travel marketing Star Hub that will enable hotels to utilize its channel traffic management toolkit to drive traffic to their products and content offerings.
"We are excited to expand our strategic relationship with Trip.com Group, a leading distribution partner. This strategic alliance is a key development that will enable our hotels to expand their global distribution capabilities, and provide them with innovative and interactive solutions to drive bookings, as we continue to serve millions of travellers on the road to recovery."
-Joon Aun Ooi, President, Asia Pacific of Wyndham Hotels & Resorts
We are ready to welcome back our guests to stay at hotels by Wyndham all over the world, while providing them with peace-of-mind through "Count on Us", our global health and safety program with elevated hygiene and cleanliness protocols. We look forward to building a strong and successful relationship with Trip.com Group as we work together to inspire confidence among our guests as they start to travel again, added Joon Aun.
"We are very excited about this strategic partnership with Wyndham Hotels & Resorts, the world's largest hotel franchising company. This agreement will enrich our accommodation inventory for travellers and ensure that we remain their go-to travel companion as regional and global travel recovers. Wyndham Hotels & Resorts has an extensive portfolio of hotels in key destinations that overlap with Trip.com Group's key markets in Asia Pacific and beyond. We look forward to a bright future with Wyndham Hotels & Resorts."
The agreement is a major milestone for both companies that cements its industry-leading coverage, reinforces their global digital distribution and marketing prowess. This will strengthen Trip.com Group and Wyndham Hotels & Resorts' alliance in Greater China to support the increasing demands from Chinese guests booking inbound, outbound and domestically, as the travel industry makes monumental steps towards recovery and reopening.
-Ray Chen, Chief Executive Officer of Accommodation Business at Trip.com Group
About Trip.com Group
Trip.com Group (Nasdaq: TCOM; HKEX: 9961) is a leading global travel service provider comprising of Trip.com, Ctrip, Skyscanner, and Qunar. Across its platforms, Trip.com Group helps travellers around the world make informed and cost-effective bookings for travel products and services, and enables partners to connect their offerings with users through the aggregation of comprehensive travel-related content and resources, and an advanced transaction platform consisting of apps, websites and 24/7 customer service centers. Founded in 1999 and listed on NASDAQ in 2003 and HKEX in 2021, Trip.com Group has become one of the best-known travel groups in the world, with the mission "to pursue the perfect trip for a better world". For more information, visit: group.trip.com
About Wyndham Hotels & Resorts
Wyndham Hotels & Resorts (NYSE: WH) is the world's largest hotel franchising company by the number of properties, with approximately 9,000 hotels across nearly 95 countries on six continents. Through its network of approximately 803,000 rooms appealing to the everyday traveller, Wyndham commands a leading presence in the economy and midscale segments of the lodging industry. The Company operates a portfolio of 22 hotel brands, including Super 8®, Days Inn®, Ramada®, Microtel®, La Quinta®, Baymont®, Wingate®, AmericInn®, Hawthorn Suites®, Trademark Collection® and Wyndham®. Wyndham Hotels & Resorts is also a leading provider of hotel management services. The Company's award-winning Wyndham Rewards loyalty program offers over 90 million enrolled members the opportunity to redeem points at thousands of hotels, vacation club resorts and vacation rentals globally. For more information, visit www.wyndhamhotels.com