businesswire | March 29, 2023
Travel bookings with Boatsetter, the leading marketplace for on-water experiences and boat rentals nationwide, have increased almost 80% year-over-year with renters using the platform’s on-demand “Instant Book” feature, allowing renters the flexibility to get out on the water within 48 hours or less of making the original booking. The growth in reservations follows an early indication of record breaking consumer demand in major hubs such as Austin, Dallas, Phoenix, and San Diego. The company has grown the fleet of boats in each of these locations by more than 100% in the past 12 months, providing renters with an even greater array of on-the-water experiences to choose from.
The company attributes its unprecedented growth in these areas to its success in innovating the platform to meet growing consumer demand driven by popular work-and-play trends, including “bleisure” (business and leisure) trips, “workcations” (trips employees take during working hours with some time leftover to explore new locales), and "staycations" (vacations spent at home involving day trips to local attractions).
“As working consumers continue to take advantage of flexible remote work and hybrid work models, it’s easier than ever to extend a weekend trip with a partial day, full day or multi-day boat trip,” said Boatsetter CEO Michael Farb. “Boatsetter makes it easy for travelers to spend a day working from a boat, enjoy a sunset cruise after work, or even reserve an early morning fishing experience before logging on to the work day.”
Boatsetter has evolved its mobile-app and website experience to offer almost unlimited flexibility and customization options. Prospective renters can find varying trip durations, from half or full-day rentals to 2, 3, and 6-hour excursions, and even multi-day reservations. Multi-day bookings, an ideal option for renters who want to get out on the water for consecutive days in a row, have skyrocketed, with a 70% increase compared to data from this time last year. In addition, Boatsetter observed increased interest in day boat rental styles; the most popular vessels being pontoons, followed by center consoles, and bowriders.
“Our goal is to create a platform that makes getting on the water an accessible option for as many people as possible,” added Farb. “The Boatsetter team is consistently tracking consumer trends and the needs of our renters to innovate and expand our marketplace options.”
With over 1,500 captains to choose from, Boatsetter also offers the largest network of USCG-certified captains, allowing renters to enjoy a stress-free boating environment without any previous experience. To learn more about Boatsetter or book a rental, please visit www.boatsetter.com.
With more than 50,000 boat listings available in over 700 locations worldwide, Boatsetter is the leading marketplace for on-the-water experiences and boat rentals. Boatsetter makes it easy to discover and enjoy a wide array of on-water experiences by connecting qualified renters directly to boat owners and licensed captains. Featuring the largest database of USCG-certified captains, Boatsetter makes it possible for even those with no prior boating experience to tap into an incredible array of water activities. Credited with pioneering the first ever peer-to-peer boat rental insurance policy, Boatsetter has empowered boat owners with the tools and support to become entrepreneurs on the water. Launched commercially in 2014, over one million boaters and boat owners alike have turned to Boatsetter to discover the endless possibilities the water provides.
DESTINATION AND TOURISM
prnewswire | April 06, 2023
Travelex Insurance Services Inc., a leading travel insurance provider in North America, announced it is launching a program to support the company's partners in their marketing efforts: integrated marketing campaign materials delivered quarterly, starting today.
Travelex President and CEO Shannon Lofdahl said the company's partners of all sizes have expressed the need for cohesive marketing materials they can use to effectively market travel insurance. "Often, we hear that time and budget resources are challenges for our partners," Lofdahl said. "And the expense associated with developing creative assets can be costly, particularly for small businesses.
"We see this as an opportunity to leverage our team of talented, nimble marketers and provide our partners added value while saving them money," Lofdahl said.
The amount is significant. At current ad agency rates for concepting, copywriting, design work, and photo licenses, the value of the integrated campaign materials Travelex is several thousand dollars each quarter. Partners will receive digital display ads in multiple sizes; print ads, color and black-and-white; a social media content calendar and graphics for regular posts; and an article and coordinating photo that partners can distribute to their client lists.
"Businesses know they need to advertise, but it's costly," Lofdahl said, "and the expense of an ad agency or freelancer to develop the creative assets increases the cost.
"Travelex has a team of highly skilled marketers right here, and they can help our partners," Lofdahl continued. "These integrated campaigns differentiate Travelex among our competitors, but most importantly, they are one more way we can deliver the outstanding customer service our partners know us for."
About Travelex Insurance Services
Travelex Insurance Services has been a leading U.S. provider of travel insurance. As a premier partner to the travel industry, Travelex offers an array of products designed to help travelers create and protect the moments that matter most while they explore the world. We are part of the Zurich family of global brands and a woman-led organization that appreciates diversity. Guided by our values, we are optimistic, caring and reliable. With forward thinking, determination and a sense of togetherness, we help travelers dream, explore, and travel on.
PRnewswire | May 10, 2023
Wego, the largest online travel marketplace in the Middle East and North Africa (MENA), has announced its partnership with flyadeal, the true low-cost airline in the Kingdom of Saudi Arabia and a subsidiary of Saudi Airlines Group, to offer its users the chance to directly book flights on flyadeal through its platform. MENA is a key market for Wego, and always tops the searches from this region. flyadeal, one of the youngest and fastest growing low-cost airlines in the Kingdom of Saudi Arabia and Middle East, continues its expansion to the region.
flyadeal currently operates scheduled flights to 17 domestic destinations across Saudi Arabia and six in Europe, Middle East and Africa. From June, the airline will triple its international footprint with 12 additional destinations in Europe and Middle East. These are Rhodes and Heraklion in Greece; Sarajevo (Bosnia); Larnaca (Cyprus), Tivat (Montenegro); Izmir, Antalya, Bodrum and Trabzon in Turkey; Baku (Azerbaijan); Tbilisi, (Georgia); and Sharm el Sheikh (Egypt).The new partnership includes all flyadeal flights to Wego's marketplace where users can book directly with the airline. Wego is looking to provide its users with a wider choice of airlines to book from, by adding such a renowned airline to its portfolio.Con Korfiatis, flyadeal Chief Executive Officer, said: "We are delighted to partner with Wego, the biggest and renowned online travel marketplace in the MENA region. This collaboration will allow our customers to directly book flyadeal's wide choice and growing number of flights through Wego's platform, giving us the opportunity to distribute our products to a bigger audience, and showcase our competitive everyday fares. This partnership will further enhance our customers' travel experience and help us to better serve them."
Additionally, Wego's users will benefit from flyadeal fares which will be promoted across all Wego's marketing channels and will be able to search and book the most competitive deals online.Ross Veitch, CEO and Co-founder of Wego, said: "As the largest online travel marketplace in MENA we are delighted to announce our partnership with flyadeal, the fastest growing airline in KSA. We look forward to offering flyadeal's attractively priced fares to Wego's audience both in The Kingdom and also across our regional points of sale as flyadeal opens new international routes."Around 10,000 monthly bookings for flyadeal have been conducted.The top destinations searching for flights to Saudi were Egypt, India, Kuwait, UAE, Sudan, Oman, Turkey, Jordan, Morocco, and Qatar.Wego data also shows that 79% of travelers are staying up to 3 days with the remaining percentage staying 12 days or more. This collaboration ensures Wego users are always getting the most comprehensive selection of flight options possible across all its platforms.
Wego provides award-winning travel search websites and top-ranked mobile apps for travelers living in the Asia Pacific and the Middle East regions. Wego harnesses powerful yet simple to use technology that automates the process of searching and comparing results from hundreds of airlines, hotels, and online travel agency websites.Wego presents an unbiased comparison of all travel products and prices offered in the marketplace by merchants, both local and global, and enables shoppers to quickly find the best deal and place to book whether it is from an airline or hotel directly or with a third-party aggregator website.
On 23 September 2017, national day of the Kingdom of Saudi Arabia, flyadeal made its historic maiden flight from Jeddah to Riyadh marking a regional first for a low-cost airline to be launched only across digital and social media channels. Being the sister airline of full-service national carrier Saudia — both under the umbrella ownership of Saudi Arabian Airlines Corporation — flyadeal was created for the price conscious and tech savvy consumer in mind in a market where 80 per cent of the Saudi population is less than 40 and has at least two mobile phones.