Internova Travel Group | March 03, 2023
Internova Travel Group, a travel services company, elevated its exclusive Internova SELECT Hotels and Resorts Program for 2023 with additional luxury properties, offering more client options and benefits.
Its travel advisors can introduce their clients to these elevated properties and benefits. With selected hotels and resorts, their clients would affiliate with Internova and utilize the special amenities during their stay. These new partners would enhance the Internova SELECT Hotels and Resorts footprint in popular global tourist destinations. The hotels and resorts are unique in the market with historical significance and awesome surroundings, located in the United States, Italy, France, Greece and Spain. With special amenities, it also provides early check-in and late check-out facility, room upgrade based on availability, hotel amenity, daily complimentary breakfast for two, and in-room Wi-Fi. Consumers can book their stay at the Internova SELECT properties through the travel advisor at Global Travel Collection or Travel Leaders Network and ALTOUR.
Executive Vice President of Partner Relations at Internova, Albert Herrera said, "We continue to strategically evolve the Internova SELECT Hotels & Resorts collection, always fine-tuning our search for properties that represent the best in luxury travel." He added, "Our Internova travel advisors can feel confident that hotels and resorts included in the Internova SELECT brand will provide their clients with an intimate and luxurious vacation experience, meeting the highest standards for comfort and service combined with the most sought-after amenities."
(Source – Cision PR Newswire)
About Internova Travel Group
Headquartered in New York City, Internova Travel Group, a travel services company, connects travel brands for comfortable personal travel and corporate events with enhanced travel experience. With its services, it manages the business, franchise firms and leisure. It has a network of travel advisors in over 6,000 company-owned and affiliated locations in the U.S., the U.K., Mexico, and Canada, and a presence in about 80 countries. Through its huge network of over 100,000 travel advisors, it reaches travelers worldwide. Its expert travel advisors and executives have transformed the travel experience since 2008. As a result, it received recognition for innovation in digital, print and social marketing in the travel industry.
TRAVEL TECHNOLOGY,INDUSTRY OUTLOOK
Sojern | January 11, 2023
On January 10, 2023, Sojern, a pre-eminent digital marketing platform developed for travel, and PUSHTech, a multichannel platform including CRM, marketing automation, sales, and support, announced a partnership to assist hotel partners in making the most of their first-party data.
Sojern and PUSHTech will help the travel industry with data strategies in the cookieless age. Around 81% of hotels increase revenue using first-party data. However, staying ahead of digital landscape changes requires a well-planned strategy. Sojern's travel marketing platform offers unparalleled visibility into travel demand and intelligence to assist partners in augmenting their budgets and establishing long-term plans. With the aid of PUSHTech, hotels may improve client relations, control their database, and boost direct sales.
"Our mission is to help businesses generate more effective, efficient and valuable communications with their customers through the use of automated and intelligent solutions. With a collective goal of better serving the hospitality industry we are pleased to announce our partnership with Sojern, Working together means we can better maintain our philosophy of continuous innovation in the development of an automated marketing, sales and management platform."
-David Ezquerro, Chief Revenue Officer, PUSHTech
(Source: PR Newswire)
First-party data is fundamental to the hotelier's toolkit. This unification will help integrate Sojern's innovative travel marketing and PUSHTech's platforms while taking a privacy-forward approach to the safe and guarded management of partner data. As a result, hotel partners will achieve escalated campaign performance, solid customer relationships, and boosted revenue, leading to direct sales growth and driving profitability.
Sojern is a top digital marketing tool for travel marketers. Multichannel marketing from the company boosts direct demand. AI and traveler intent data enable these solutions. It is the leading travel marketing tool designed to help marketers overcome travel buying cycle challenges. It provides unparalleled traveler information and automatic optimization to match its clients with the right travelers. In addition, the company optimizes across the platform to help clients grow and profit.
DESTINATION AND TOURISM, COMMERCIAL TRAVEL
KAYAK | January 27, 2023
KAYAK, the leading search engine for travel, recently announced that it has partnered with Affirm, a payment network, to make its payment operations flexible and to empower its travelers in the United States.
According to KAYAK search data, flight prices are rising by about 40% per year. Despite increased flight prices, travelers are still searching for flight bookings in 2023. With Affirm, KAYAK is making it easier for travelers to plan and pay for their trips this year. Now, approved KAYAK travelers can split the cost of flights, hotels, car rentals, and car sharing over $150 into monthly payments by choosing Affirm when they check out. Thus, KAYAK can reach 15 million of Affirm's consumers and 245,000 merchants, including American Airlines, Priceline, Vrbo, Vacasa, and more thereby, enhancing its new reach, overall sales, repurchase rates, and average order value.
Paul Jacobs, General Manager and Vice President of KAYAK North America, says, "It's good to have choices, especially in this economy. In addition to showing travelers all their options on KAYAK, Affirm gives travelers the ability to plan how they pay."
(Source – Business Wire)
Geoffrey Kott, Chief Revenue Officer at Affirm, remarks, "This past fall, Affirm's consumers increased purchases at airlines over seven times compared to the prior year, demonstrating higher consumer demand for payment flexibility when booking travel." He adds, "By partnering with KAYAK, we are able to bring consumers a flexible and transparent way to pay for travel, especially at a time when many are looking for ways to regain financial control and spending power amidst rising costs."
(Source – Business Wire)
KAYAK is part of Booking Holdings Inc, one of the world's most prominent search engines for travel. It helps people find the vacation package, hotel, rental or shared car, and flights they want. The company enables travelers to search for the best flight deals and book with flexibility, as it's pretty reliable and completely free to use. With trip planning tools like a flight tracker, trip planner, and bag measure, KAYAK ensures that travelers' overall experience is more than just a flight search site!