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Leading Well-Being Brand, Exhale™ Continues Its Expansion in Hospitality With Iconic Virgin Hotels New York City

businesswire | May 26, 2023 | Read time : 03:11 min

Leading-Well-Being-Brand-Exhale-Continues
Exhale™ the leading health and wellness brand, announces a collaboration with Virgin Hotels New York City to help serve hotel guests and the community with access to its transformative mind-body therapies and programming. Exhale™ continues to expand its footprint, giving communities a new standard of well-being with the proven quality and service for over the last 23 years.

The long-standing brand will now offer boutique wellness services catering to the hotel's guests and neighborhood visitors. The updated programming will include recovery services: floating massage chairs, IV drips, sound and vibrational therapy, infrared therapy and the first European snow room to be unveiled in North America. In addition to their well-known fitness and spa services, guests will have an enhanced experience that embraces new technology and services.

"Together, Exhale™ and its hospitality partners provide impactful, total mind-body wellness experiences to improve inner and outer well-being through boutique fitness classes, results-driven spa therapies and recovery services while collaborating with the industry's best-in-class partners," said Kim Vaughn, chief commercial officer, Exhale™. "We are thrilled to expand Exhale™ with such an iconic brand like Virgin Hotels, which allows even more people to access our wellbeing-focused programs. Located in this beautiful hotel, Exhale™ is a destination spa experience designed to enhance everyday life and assist our communities with their daily well-being routines."

“We look forward to welcoming Exhale™ to Virgin Hotels New York City,” said James Bermingham, chief executive officer, Virgin Hotels. “It will serve as a valuable amenity for our guests and locals looking to relax and recharge from the bustle of Manhattan life.

Exhale's foray into the hospitality space will meet the needs of travelers as well as hotel developers. Exhale™ supports several luxury and lifestyle brands across the US and Bermuda. Exhale™ at Virgin Hotels New York City is scheduled to open December 2023.

"Exhale™ has been a stalwart brand in NYC for many years, and their move into being more closely aligned with the hospitality industry makes perfect sense as wellness services have been in demand as more people prioritize self-care," said Jeffrey Roseman of Newmark. "Any real estate owner looking to amenitize their property would benefit from a partnership with Exhale™ as they can take smaller spaces and create a best-in-class wellness destination for tenants and area residents."

The new Exhale™ space requires a minimal footprint of 4,000 square feet, and the brand has an in-house development, design and construction team that can quickly build out its requirements led by its founder Julia Sutton, architect and designer James Harb and construction management team led by Peter Bryant. of IDCC, LLC This added all in-house service offers owners peace of mind since the tenant has a successful history of setting up shop in raw open space.

Exhale™ was founded in 2002 in New York City with its first location. They are most known for being one of the first pioneers of Barre classes and high-quality spa services. The Virgin Hotel marks the brand's fourth NYC outpost in hospitality.

About Exhale

Exhale™ is a unique well-being brand that has addressed mind and body through spa and fitness for 23 years. Dedicated to total well-being, Exhale™ operates in luxury hotels across the U.S. and Caribbean, offering dozens of proprietary boutique fitness classes and award-winning, transformative spa therapies, including new recovery services with Therabody and IV drips.

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