Travelpayouts | December 22, 2021
During turbulent times of COVID-19, the travel industry has suffered greatly, especially small and medium sized businesses (SMBs). In the past years, marketing has been becoming increasingly expensive with the algorithm favoring established brands and the competition rising to the top. Small local travel businesses had been already struggling, and the pandemic hit marketing budgets even more. Besides, lack of ROI-based solutions and analytics are available on the market, where influencer marketing has become one of the main promotion channels - 76% of marketing teams are operating their influencer marketing manually.All those reasons prompted Travelpayouts to come up with the first automated partnership platform tailored specifically for travel brands.
Travelpayouts Digital Partnership Platform gives travel brands access to 300,000 travel influencers and content creators worldwide. It is suitable for every brand - from small family-run businesses to international companies - and will allow to reach new customers, pay partners in a single transaction, benefit from AI brand-publisher matching, and track it all with insightful reporting.
All features and tools reflect the specifics of the travel business. The platform simplifies management, automates fraud screening, and matches the brand with traffic that converts.
That creates an unparalleled way for smaller brands to compete with giants, such as Booking.com or Expedia.com, since the platform highlights the most relevant brands for affiliates due to AI-powered "Matching Machine" — a highly anticipated feature that will help find the most relevant partners for every brand.
It has been on the market for ten years and has over 300,000 partners around the globe, and brands, including Booking.com, Tripadvisor, Trip.com and many more, with $673M gross merchandise value of travel services via its platform. Brands are harnessing the cost per acquisition model to work with travel marketers and bloggers and enjoy revenue share where the brand pays only when they get some profits.The company verifies every marketing partner manually to make sure they are relevant. On top of it, the AI-based anti-fraud system will be able to assess all traffic to prevent any unwanted placements or marketing methods.
Vonage | August 20, 2021
Vonage , a global leader in cloud communications helping businesses accelerate their digital transformation, today announced that Key Travel has delivered an enhanced omnichannel experience for humanitarian and academic travelers worldwide with Vonage Contact Center for Salesforce.
Key Travel is the world’s largest travel management company specialising in the humanitarian, faith and academic sectors. With offices in the U.S., Europe, and Africa, Key Travel books flights, hotels and transportation all over the world. Customers can also use the company’s digital tools to book cost-effective and eco-friendly travel, and access 24/7 customer service through its new Global Travel Hub — powered by Vonage Contact Center.
"We need to ensure that we're delivering the highest quality customer experience possible, so the selection of Vonage was absolutely a core part of our strategy," said Daniel Morris, group IT director for Key Travel. "If we didn't get our selection of a reliable omnichannel communications provider right, the rest of our strategy would have been seriously flawed. Failing our customers means people who save lives cannot get to where they need to go. Implementing Vonage Contact Center not only enabled us to provide a great customer experience, but also made a difference for our customers and the people they serve."
Vonage Contact Center is a reliable and flexible omnichannel communications solution integrated with Salesforce, which Key Travel relies on to connect agents with customers around the world via phone, video, chat, and SMS. Calls can also be automatically routed to agents with the right expertise and who speak the same language as the caller.
"The range of communications channels that you need as a humanitarian travel provider is vast," adds Morris. "You need to have the full multichannel capabilities, and the ability to deliver an omnichannel customer experience. No matter how the customer reaches you, the experience must be seamless and personalised across channels."
As a cloud solution, agents can access the Vonage Contact Center from anywhere and it can be easily scaled in line with the company’s needs. This provides the technology necessary to boost Key Travel’s response to an increase in demand. During COVID-19, the company was able to transition more than 600 contact centre agents worldwide into remote workers without missing a single customer call.
“Communication is key in any business, but it's particularly important for a humanitarian travel agency like Key Travel,” said Rodolpho Cardenuto, President, Applications Group for Vonage, “Customers need to be able to connect with an agent quickly if something goes wrong or their plans change. Because Key Travel's customers travel globally, and their agents and supervisors work globally, the organisation needed a contact centre solution that works from anywhere.”
Vonage, a global cloud communications leader, helps businesses accelerate their digital transformation. Vonage's Communications Platform is fully programmable and allows for the integration of Video, Voice, Chat, Messaging and Verification into existing products, workflows and systems. Vonage's fully programmable unified communications and contact center applications are built from the Vonage platform and enable companies to transform how they communicate and operate from the office or anywhere, providing enormous flexibility and ensuring business continuity.
Zurich | October 12, 2020
Zurich North America is introducing an enhanced Business Travel Accident Insurance solution that can help employers protect their employees in a world facing increasingly complex risks, underscored by a year of COVID-19, civil unrest and record-setting wildfires. Zurich's next-generation business travel accident solution offers customizable coverages that include emergency overseas medical care, medical and security evacuation and repatriation, and travel inconvenience. The solution's 24/7 travel assistance service offers an app that includes destination intelligence, itinerary information, travel alerts and access to emergency services for covered employees.