Hospitality Trends
prnewswire | August 21, 2023
Brittain Resorts & Hotels is thrilled to announce its recent recognition as the only hospitality management company named one of the "Best Places to Work in South Carolina for 2023." This prestigious award highlights the company's unwavering commitment to fostering a positive and enriching work environment for its team members.
The Best Places to Work in South Carolina award is a testament to Brittain Resorts & Hotels' dedication to creating a workplace that prioritizes team member well-being, professional growth, and a strong sense of community. With a deep understanding that happy team members lead to exceptional guest experiences, the company has consistently invested in initiatives that promote a healthy work-life balance, open communication, and a culture of inclusivity.
"We are extremely proud to receive this esteemed award, which underscores our ongoing efforts to provide our team members with a fulfilling and supportive work environment," said Melissa Bilka, Vice President of Team Member Services at Brittain Resorts & Hotels. "Our team members are the heart and soul of our company, and we are deeply committed to fostering a workplace where they can thrive both personally and professionally."
Brittain Resorts & Hotels' dedication to associate development is exemplified through its comprehensive training programs, mentorship opportunities, and career advancement pathways. The company believes in recognizing and celebrating the unique talents and contributions of each team member, encouraging a collaborative and innovative atmosphere.
The award also reflects Brittain Resorts & Hotels' commitment to giving back to the local community through various charitable initiatives and volunteer programs. The company's core values of integrity, respect, and excellence extend beyond its guest services and into its relationships with employees and the broader community.
About Brittain Resorts & Hotels (BRH)
Brittain Resorts & Hotels (BRH) is a full-service hospitality management company providing multi-layered expertise in all disciplines of hotel and resort operations. Since 1943, BRH has been enriching the lives of their team members, guests, partners, and the communities they serve in providing exceptional guest experiences, a supportive work environment, and superior returns. With over 4,000 rooms, suites, and condos in the portfolio, the company currently operates 20+ hotels and resorts and 40+ restaurants & bars within the United States.
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Hospitality Trends, Hospitality Management
PRNewswire | August 08, 2023
Sojern, the leading travel marketing platform, and Profitroom, a globally renowned award-winning booking and technology platform, announced a new collaboration. In today's era, where hotels closely monitor their budgets, the collaboration aims to equip hotels worldwide with a powerful combination of advanced booking technology and data-driven marketing solutions. This will enable hoteliers to effortlessly reach travellers searching for a place to stay and drive direct bookings on their website, ultimately leading to increased revenue.
"With travellers increasingly relying on multiple digital channels to discover, plan and book their trips, the hospitality industry is undergoing a profound shift," said Josh Beckwith, Managing Director, Global Strategic Accounts and Partnerships, Sojern. "This collaboration between Sojern and Profitroom is perfectly timed to address the evolving needs of hoteliers of all sizes, helping them navigate the complex landscape of digital marketing and guest acquisition, and ultimately drive measurable results while boosting profitability. In an exciting year for Sojern, we are thrilled to partner with Profitroom to empower hotels with the tools and insights they need to succeed in today's competitive market."
As a leading provider of hospitality technology solutions, Profitroom boasts one of the highest-converting booking engines on the market, complemented by powerful marketing automation tools, an advanced channel manager, and a website builder. By integrating these offerings with Sojern's digital marketing capabilities, hoteliers can optimise their online presence, attract high-value guests, and streamline operations. Furthermore, Sojern recently introduced its suite of Guest Experience Solutions through the acquisition of VenueLytics. Sojern's enhanced Travel Marketing Platform now enables hotels to engage with guests throughout their entire journey.
"We are excited to join forces with Sojern and help hoteliers accelerate growth while increasing direct online revenue," said Samantha Williams, Commercial Director, Profitroom. "By leveraging each other's strengths, we will equip hotels with a winning combination of innovative technology and data-driven marketing solutions. This partnership will enable hotels to stand out in a crowded marketplace, increase direct bookings, and boost revenue. Profitroom has already made significant progress in the Polish, South African, LATAM, UK and Nordic markets with among 3,500 hotels and resorts worldwide. This new partnership with Sojern will further enhance our global reach amongst hoteliers."
Sojern recently announced the latest version of its Sojern Travel Marketing Platform, featuring enhanced AI-powered audiences, showcasing the company's commitment to leveraging its deep technological expertise on a global scale. By continuously advancing its platform and investing in partnerships like the one with Profitroom, Sojern demonstrates dedication to innovation and delivering exceptional results to its 10,000 customers annually around the world. Profitroom, at the forefront of hotel technology solutions, assists hotels in adapting to evolving technology landscapes by introducing innovative ways to engage with customers while saving them time. Notably, Profitroom recently introduced an AI-based automatic copywriter, simplifying the process of creating compelling email campaigns. This cutting-edge technology enables hotels to generate tailored messages for guests with just a few clicks.
Sojern is set to join Profitroom at their On Tour event in Johannesburg on Tuesday, August 22, 2023. The series of events, which will be hosted in Cape Town, Johannesburg, Pietermaritzburg, Hoedspruit and Nelspruit, aims to equip hoteliers with the best hospitality booking technology, offering discussions on the latest trends and highlighting strategies to increase revenue. Providing hoteliers with a networking platform and opportunities to develop industry relationships, the event also offers tools to keep them updated with the latest insights and trends, positioning them at the forefront of the industry. Sojern is among an esteemed group of partners joining Profitroom throughout the tour.
About Sojern
Sojern is a leading digital marketing platform built for travel marketers. Powered by artificial intelligence and traveller intent data, Sojern provides multichannel marketing solutions to drive direct demand. More than 10,000 hotels, attractions, tourism boards, and travel marketers rely on Sojern annually to engage and convert travellers around the world.
About Profitroom
Profitroom powers more than 3,500 outstanding leisure hotels and resorts across the world.
The award-winning Profitroom Suite exposes hotels' full business potential with the complete set of e-commerce tools and industry-leading experience personalisation. Profitroom reservation platform supports all channels and yields direct bookings performance. It's built on the guest-centric foundations to strengthen guest loyalty and retention.
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Travel Technology
Spirit Airlines | September 13, 2023
Cover Genius announced entering into a partnership with Spirit Airlines.
By integrating the company's XCover, Cover Genius empowers its partners to provide personalized protection options during the checkout process.
Through this partnership, Spirit Airlines' passengers enjoy a top-tier experience, featuring straightforward protection options during booking and seamless digital claims processing.
On September 12, 2023, Cover Genius, a leading insurtech for embedded protection, providing a global distribution platform for any insurance or other type of protection, announced a partnership with Spirit Airlines, a market leader in offering customizable travel options starting with an unbundled fare.
This integration with Cover Genius' award-winning global distribution platform, XCover, will offer Spirit Airlines' non-US and non-Canadian citizen passengers the opportunity to purchase personalized embedded protection. This coverage comes with the added benefit of a swift claims process, marking the first time such an option is available to them.
Cover Genius, selected as the insurtech partner for some of the world's largest airlines, empowers its partners to provide customized protection options during the checkout process. These options can be flexibly bundled or unbundled to cater to each customer's specific requirements. With licenses or authorizations spanning over 60 countries and encompassing all 50 US states, Cover Genius enables partners to effortlessly extend protection to customers from any location, facilitating international expansion.
Rana Ghosh, Vice President of Omnichannel Sales at Spirit Airlines, said,
We are committed to providing our Guests with the best value in the sky, unbundled fares and customizable travel options.
[Source – Globe Newswire]
Partnering with Cover Genius enables them to augment the Guest experience. It allows them to provide customized travel protection for various regions and destinations, added Ghosh.
Through the partnership, Spirit Airlines' passengers enjoy a best-in-class experience with straightforward protection options while booking and seamless digital claims processing. The management of Guests' requirements, starting from the initial sale to administration and claims, is efficiently handled by Cover Genius' consumer brand, XCover.com. This exceptional service has led to an industry-leading post-claims Net Promoter Score (NPS) of +65. Furthermore, the award-winning service design has demonstrated a remarkable 7x reduction in support tickets.
Angus McDonald, CEO and Co-Founder of Cover Genius, stated,
We are thrilled to partner with Spirit Airlines to help international travelers feel more confident in their booking.
[Source – Globe Newswire]
While embedded protection in travel is a common practice, many airlines provide customers with a standard one-size-fits-all policy that fails to address the varying needs of different travelers. The approach has been changed to offer customers flexible protection, customized according to their itinerary or destination, and supported by real-time data. Additionally, customers benefit from a hassle-free claims process that includes instant payments in more than 90 currencies, said McDonald.
International Guests with Spirit Airlines now have the choice to acquire embedded protection supported by XCover. Notably, Spirit Airlines presently serves 27 destinations spanning 14 countries outside of the United States.
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