New Nova Scotia’s tourism campaign covers with new branding

Travel and Tour World | June 10, 2019

The tourism in Nova Scotia is gearing up to entice the UK market with its new branding campaign. Tourism Nova Scotia has launched a new unique London taxi campaign in partnership with Canadian airline WestJet. With a fleet of 14 branded taxis now on the road, the campaign will run for six months.Incorporating branded tip seats, receipts and videos, the brand awareness campaign will showcase Nova Scotia’s diverse tourism offering spanning outdoor adventure, cultural travel and outstanding gastronomy. Boasting 8,264 miles of coastline and five UNESCO sites, Nova Scotia attracts a broad range of visitors through its superb wildlife watching, hiking and cycling offering, great museums, wineries and burgeoning events calendar.

Spotlight

Paired with changing workforce dynamics, contact centers are coping with issues such as economic uncertainty, customer vulnerability, an increase in global compliance regulations and ongoing pandemic-related disruptions —
from the supply chain to employee health concerns. A perfect storm of external factors have led to higher interaction volumes and more complex customer conversations.

Spotlight

Paired with changing workforce dynamics, contact centers are coping with issues such as economic uncertainty, customer vulnerability, an increase in global compliance regulations and ongoing pandemic-related disruptions —
from the supply chain to employee health concerns. A perfect storm of external factors have led to higher interaction volumes and more complex customer conversations.

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Internova Travel Group | January 06, 2023

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Plusgrade | March 01, 2023

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