Spirit Airlines | September 13, 2023
Cover Genius announced entering into a partnership with Spirit Airlines.
By integrating the company's XCover, Cover Genius empowers its partners to provide personalized protection options during the checkout process.
Through this partnership, Spirit Airlines' passengers enjoy a top-tier experience, featuring straightforward protection options during booking and seamless digital claims processing.
On September 12, 2023, Cover Genius, a leading insurtech for embedded protection, providing a global distribution platform for any insurance or other type of protection, announced a partnership with Spirit Airlines, a market leader in offering customizable travel options starting with an unbundled fare.
This integration with Cover Genius' award-winning global distribution platform, XCover, will offer Spirit Airlines' non-US and non-Canadian citizen passengers the opportunity to purchase personalized embedded protection. This coverage comes with the added benefit of a swift claims process, marking the first time such an option is available to them.
Cover Genius, selected as the insurtech partner for some of the world's largest airlines, empowers its partners to provide customized protection options during the checkout process. These options can be flexibly bundled or unbundled to cater to each customer's specific requirements. With licenses or authorizations spanning over 60 countries and encompassing all 50 US states, Cover Genius enables partners to effortlessly extend protection to customers from any location, facilitating international expansion.
Rana Ghosh, Vice President of Omnichannel Sales at Spirit Airlines, said,
We are committed to providing our Guests with the best value in the sky, unbundled fares and customizable travel options.
[Source – Globe Newswire]
Partnering with Cover Genius enables them to augment the Guest experience. It allows them to provide customized travel protection for various regions and destinations, added Ghosh.
Through the partnership, Spirit Airlines' passengers enjoy a best-in-class experience with straightforward protection options while booking and seamless digital claims processing. The management of Guests' requirements, starting from the initial sale to administration and claims, is efficiently handled by Cover Genius' consumer brand, XCover.com. This exceptional service has led to an industry-leading post-claims Net Promoter Score (NPS) of +65. Furthermore, the award-winning service design has demonstrated a remarkable 7x reduction in support tickets.
Angus McDonald, CEO and Co-Founder of Cover Genius, stated,
We are thrilled to partner with Spirit Airlines to help international travelers feel more confident in their booking.
[Source – Globe Newswire]
While embedded protection in travel is a common practice, many airlines provide customers with a standard one-size-fits-all policy that fails to address the varying needs of different travelers. The approach has been changed to offer customers flexible protection, customized according to their itinerary or destination, and supported by real-time data. Additionally, customers benefit from a hassle-free claims process that includes instant payments in more than 90 currencies, said McDonald.
International Guests with Spirit Airlines now have the choice to acquire embedded protection supported by XCover. Notably, Spirit Airlines presently serves 27 destinations spanning 14 countries outside of the United States.
businesswire | August 02, 2023
Phrasee, the complete AI content platform for enterprise marketers, and Accor, the largest hospitality company in Europe and the sixth largest hospitality company worldwide, are partnering to optimize the hotel group's marketing copy to accelerate engagement and revenue.
"The hospitality industry is extremely competitive, and we are matching the innovation we bring to our hotels to delight customers with enhanced marketing efforts, enabled by Phrasee's generative AI technology," said Marc Lantrok, Accor's vice president of customer engagement, Europe & North Africa. "We are excited to move forward with our partnership with Phrasee as we work toward becoming more data-driven and increasing revenue and engagement for our Accor loyalty program in the UK and French markets, as well as ibis in the UK.”
Accor is using Phrasee to optimize subject lines, tested to drive open and click rates for higher engagement, traffic, and revenue for the specified hotels. The optimized copy will help ensure that Accor brands are at the forefront of customers' minds when they are ready to book. In addition, Phrasee’s platform will guarantee messaging consistency across multiple marketing channels, further boosting customer loyalty with the right messaging at the right time, delivered via the right vehicle.
“Marketers are jumping on the AI bandwagon to create content, but too many are unable to generate content that delivers,” said Parry Malm, Phrasee CEO. “This is not a case of the more, the merrier. The content must be good, meaning it must be on-brand, optimized for performance, and provide the level of safety that enterprise marketers need at scale. Accor’s partnership with Phrasee ensures the hospitality group’s marketing program is backed by a content engine that delivers smarter, data-driven high-performing content to drive customer engagement and ROI and continues to improve as it gleans insights for even greater engagement.”
Looking ahead, Accor will leverage Phrasee technology to ensure the maximum number of campaigns are optimized, driving impact and ROI. Accor will use Phrasee's Language Insights and AI platform to gain customer insights, inform data-driven decisions, and create high-performing, on-brand marketing messages optimized for new and returning hotel guests.
Accor is a world-leading hospitality group offering experiences across more than 110 countries in 5,400 properties, 10,000 food & beverage venues, wellness facilities and flexible workspaces. The Group has one of the industry’s most diverse hospitality ecosystems, encompassing more than 40 hotel brands from luxury to economy, as well as Lifestyle with Ennismore. Accor is committed to taking positive action in terms of business ethics & integrity, responsible tourism, sustainable development, community outreach, and diversity & inclusion. Founded in 1967, Accor SA is headquartered in France and publicly listed on Euronext Paris (ISIN: FR0000120404) and on the OTC Market (Ticker: ACCYY) in the United States. For more information, please visit group.accor.com.
Phrasee believes in a future where enterprise marketers drive unprecedented results using AI. Phrasee’s AI-powered platform generates the best-performing content at scale and with enterprise-grade controls across digital channels to realize those results and enable customers to compete effectively in this always-on, digital world. Its platform creates, optimizes, and analyzes on-brand marketing content in real-time, proven to drive more clicks, conversions, and revenue across the digital customer journey.
Phrasee boosts customer engagement and increases lifetime value for the world’s leading brands, including Sephora, Sainsbury’s, Currys, Pet Supplies Plus, Novo Nordisk, and Williams Sonoma, all while maintaining their unique brand standards and voice.
Travel Technology, Business Travel, Airlines and Airports
PR Newswire | August 23, 2023
TravelBank is now offering New Distribution Capability (NDC) booking features with American Airlines through the TravelBank platform. The investments in technology made by American Airlines and TravelBank, which is now part of U.S. Bank, provide customers an enhanced shopping experience with more access to fares and greater availability of services and benefits offered by American Airlines through the TravelBank platform.
TravelBank users are now able to use credits from a canceled or changed flight to keep everything in one place. Now, American Airlines makes legacy EDIFACT tickets exchangeable through NDC-based connections. It is the first airline to have this type of functionality. Users can expect a consistent and seamless experience booking, canceling, and rebooking any American Airlines flight booked on TravelBank regardless of the content source.
"American Airlines is focused on providing a modern retailing experience and this is just one more initiative that gives customers access to enhanced content and functionality," said Neil Geurin, managing director of Airline Retailing, American Airlines.
American Airlines makes it easier for its fliers using TravelBank to:
Reschedule flights and turn canceled flights into new flight fares;
Use existing tools and browse the ecosystem on their own, shortening processing times and
Benefit fromNDC options, resulting in a more seamless experience with relevant, tailored content via modern retailing channels.
"American Airlines is helping us maintain our mission of bringing customers a best-in-class experience and the most up-to-date technological advancements," said Duke Chung, co-founder and CEO of TravelBank. "Customers booking on American Airlines will now have the most seamless experience from pre-booking to post-booking."
TravelBank is an all-in-one travel, expense, and corporate card management platform acquired by U.S. Bancorp, parent company of U.S. Bank, in 2021. TravelBank powers data-backed financial decisions for more than 15,000 companies. TravelBank helps reduce company expenditure by 30% on average while improving the employee experience through a user-friendly design, fast expense reimbursements, and travel rewards program. Businesses can design and deploy custom travel and work from home expense policies with ease, and create a baseline for spend that matches the needs of an organization. TravelBank's platform guides employees to stay within their company budget, so financial admins and decision-makers can focus on the core business, not the nuances of a company policy. Organizations of all sizes can harness the experience of TravelBank's in-house travel team alongside a dedicated customer success team for 24/7 concierge-level support, available by phone, email, or chat. Learn how to better manage your company's business spend by visiting travelbank.com today.