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Sabre Rolls out SynXis Retail Studio

Sabre Corporation | June 28, 2022

Sabre Rolls out SynXis
Sabre Corporation, a leading provider of software and technology that powers the global travel industry, has completed the initial phase of its rollout of SynXis Retail Studio, which is designed to revolutionize the future of hotel retailing and deliver the personalized travel experience.

The latest solution added to the SynXis platform, SynXis Retail Studio, enables hoteliers to diversify into retailing goods, services, experiences, merchandise, and more by attribute at the point of distribution. This capability to sell almost anything creates more opportunities to generate additional revenue streams.

SynXis Retail Studio enables hoteliers to provide a customized guest experience by expanding customer options. As a result, hoteliers can concentrate on driving incremental revenue by expanding retailing options while creating a memorable, brand-specific guest experience.

"SynXis Retail Studio is a game-changer, With the development of this revolutionary technology, we seek to re-define the way hoteliers do business and place a greater focus on guest experience. At Sabre, we have been intensively focused on powering a wide array of integrated, efficient, and easy-to-use solutions that help unlock exceptional value and revenue for hoteliers. The results that we have seen through the pilot phase of SynXis Retail Studio show our success in achieving this and mark an important step towards our vision of truly personalized travel."

-Scott Wilson, President, Sabre Hospitality

To succeed in the competitive industry that we face today, it is crucial that hoteliers have the right technology in place to meet customers' expectations," said Tom Winrow, VP Product Management, Sabre Hospitality. "With SynXis Retail Studio, hoteliers can sell virtually anything. The right combination of ancillaries and services will better position hoteliers to reinforce their brand proposition during the guest booking. SynXis Retail Studio has already supported double-digit revenue increases for our pilot properties, and we are excited to see the benefits for the wider industry as we move beyond the pilot phase.

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