Smart tourism to augment quality of hospitality experience

Travel and Tour World | April 20, 2019

Emerging “smart tourism” aims to improve the quality of tourists’ experience with the destination, a Turkish expert has pointed out, while a hotel giant has already planned to pour 475 million euros into this aspect.Maud Bailly, chief digital officer of Accor Hotels, briefed a group of reporters in Istanbul on April 15 about the chain’s shift towards “augmented hospitality” service.In a bid to “bring augmented hospitality to life,” Accor has started to shift its loyalty programme into a fully integrated global platform. This new lifestyle loyalty program will recognise, understand, cherish, communicate with and reward guests, opening doors across 30 hotel brands as well as a collection of bars, restaurants and nightclubs, according to Bailly’s remarks.As part of the program, Accor and Paris Saint-Germain Football Cub have signed a multi-year partnership agreement.Through its data collection programme, Accor Customer Digital Card, the chain also plans to offer a personalized service to its customers in 4,800 hotels in 100 countries.

Spotlight

In an increasingly competitive business environment and with sharply rising demands for passenger and cargo mobility, the global transportation industry is going through a challenging time. Industry players need to look for innovative ways to improve operational efficiencies, contain costs, and retain market share while nurturing customer delight.

Spotlight

In an increasingly competitive business environment and with sharply rising demands for passenger and cargo mobility, the global transportation industry is going through a challenging time. Industry players need to look for innovative ways to improve operational efficiencies, contain costs, and retain market share while nurturing customer delight.

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TRAVEL TECHNOLOGY, COMMERCIAL TRAVEL

Hilton and Peloton Team Up to Enhance the Travel Wellness Experience

Hilton and Peloton | October 06, 2022

Hilton (NYSE: HLT) and Peloton Interactive, Inc. (Nasdaq: PTON) announced an industry-first partnership, making Hilton the first hospitality brand to feature Peloton Bikes across its entire U.S. hotel portfolio of 18 award-winning brands. By the end of the year, nearly all 5,400 U.S. Hilton-branded hotels – from Hampton by Hilton to Waldorf Astoria – will feature at least one Peloton Bike in every fitness center, providing guests with a more holistic wellness experience, including access to Peloton’s world-class instructors and expansive connected fitness content.A recent Hilton survey of U.S. travelers indicated an overwhelming 98 percent of respondents are prioritizing wellness activities while on the road, and within the Peloton community, 90 percent of Members report that they are more likely to stay at hotels with Peloton Bikes. Through this partnership, Hilton guests will now have a seamless way to incorporate wellness into their future travel plans - whether for business or pleasure. “At Hilton, we understand the importance of a reliable and friendly stay that infuses wellness through all facets of the guest experience, including spa programs, hotel design, guest room amenities, and food and beverage,This unique and exciting partnership with Peloton – a brand so many of our guests know and love – accelerates an important part of that equation, allowing us to enhance the stay with an innovative approach to fitness.” -Matt Schuyler, chief brand officer, Hilton. In addition, through this partnership, Hilton Honors members will have access to special offers, including a Peloton App trial. Starting today until January 1, 2023, U.S.-based members of Hilton’s award-winning loyalty program, Hilton Honors, who are first-time Peloton users can receive a 90-day trial subscription to the Peloton App, which offers thousands of live and on-demand classes – all with no equipment needed; as well as receive preferred pricing on select Peloton connected fitness products. As the connected fitness category creator, we are constantly innovating on ways to meet our Members and prospective Members where they are, and that includes during busy travel seasons,” said Betsy Webb, Global Vice President, Peloton Commercial. We recognize the importance for our Members to maintain their wellness routines while on the road, with data showing over 1.6 million Peloton rides completed globally on Peloton Bikes in hotels in the past year. So, we are thrilled to be working with Hilton, allowing us to meet the needs of our current Members, while also enabling potential new Members to experience Peloton for the first time. With its recently launched global platform, Hilton. For the Stay, bolstered by an ad campaign, It Matters Where You Stay, Hilton knows that the stay is a crucial element that can make or break any trip. Through its new partnership with Peloton, Hilton is taking another step to address wellness as a key part of the stay experience at all properties across the United States. About Hilton Hilton (NYSE: HLT) is a leading global hospitality company with a portfolio of 18 world-class brands comprising 7,000 properties and 1.1 million rooms, in 122 countries and territories. Dedicated to fulfilling its founding vision to fill the earth with the light and warmth of hospitality, Hilton has welcomed more than 3 billion guests in its more than 100-year history, earned a top spot on Fortune's 100 Best Companies to Work For list and been recognized as a global leader on the Dow Jones Sustainability Indices for five consecutive years. Hilton has introduced several industry-leading technology enhancements to improve the guest experience, including Digital Key Share, automated complimentary room upgrades and the ability to book confirmed connecting rooms. Through the award-winning guest loyalty program Hilton Honors, the 139 million members who book directly with Hilton can earn Points for hotel stays and experiences money can't buy. With the free Hilton Honors app, guests can book their stay, select their room, check in, unlock their door with a Digital Key and check out, all from their smartphone. Visit stories.hilton.com for more information, and connect with Hilton on Facebook, Twitter, LinkedIn, Instagram and YouTube. About Hilton Honors Hilton Honors is the award-winning guest loyalty program for Hilton’s 18 world-class brands comprising 7,000 properties in 122 countries and territories. Hilton Honors members who book directly through preferred Hilton channels have access to instant benefits, including a flexible payment slider that allows members to choose nearly any combination of Points and money to book a stay, an exclusive member discount and free standard Wi-Fi. Members also have access to contactless technology exclusively through the industry-leading Hilton Honors app, where members can check in, choose and access their room using Digital Key. Hilton Honors offers its 139 million members hundreds of ways to earn and redeem Points, including with select co-branded credit cards. Members can redeem Points for free nights, purchases on Amazon, exclusive experiences, charitable contributions and more. The program is free to join and travelers can enroll online at hiltonhonors.com. Learn more about Hilton Honors at stories.hilton.com/hiltonhonors, and follow Hilton Honors on Facebook, Twitter and Instagram. About Peloton Peloton (NASDAQ: PTON) is the leading connected fitness platform with a highly engaged community of nearly 7 million Members worldwide. A category innovator at the nexus of fitness, technology, and media, Peloton’s first-of-its-kind subscription platform seamlessly combines innovative hardware, distinctive software, and exclusive content. Its world-renowned instructors, coach and motivate Members to be the best version of themselves anytime, anywhere. Founded in 2012 and headquartered in New York City, Peloton continues to scale across the US, UK, Canada, Germany, and Australia. For more information, visit www.onepeloton.com.

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INDUSTRY OUTLOOK

Hotel Payment Software Platform Selfbook Announces a Strategic Investment from Amex Ventures

Selfbook | December 09, 2022

Selfbook, a unique, comprehensive hotel payment software platform bringing direct bookings and modern payment technology to hotels worldwide, announced a strategic investment from Amex Ventures. The investment follows a $40 million Series A and A+ round led by Tiger GlobalThis announcement highlights Selfbook’s continuous growth within the hospitality space. As it continues to broaden its reach in the travel industry, Selfbook looks forward to working with American Express following this investment. Selfbook enables hotels to offer guests a seamless, one-step checkout experience directly on their websites while elevating the user experience and streamlining the payment process for hotels, which can increase conversion and boost revenue. Selfbook also groups multiple services, such as restaurant reservations, spa appointments and activities, into a single payment flow to easily drive upsells. “The American Express brand is synonymous with global travel and payment security, and we are thrilled to have Amex Ventures be part of our investor base, As hotels around the world continue to use Selfbook to offer a guest-first booking experience and secure payments, the investment from American Express will help us deepen our global presence and provide even more effective payment tools for our partners.” -Khalid Meniri, Co-Founder and CEO of Selfbook We are constantly on the lookout for innovative technologies that enhance and elevate the travel and payments experience,” said Margaret Lim, Managing Director of Amex Ventures. “We believe Selfbook is driving hotel bookings and payments into the future with their elegant checkout experience, intuitive user interface, and robust support for modern payment methods preferred by guests through a unified platform that seamlessly integrates with existing hospitality software. About Selfbook Uniquely positioned at the intersection of fintech and hospitality, Selfbook revolutionizes hotel bookings and payments from the inside out. Working in tandem with hotels’ existing technology systems, Selfbook enhances what matters most to hotels, including direct conversion, revenue, cash flow control, and security. Built by a team of hospitality veterans, Selfbook’s products provide a refreshingly effortless user experience for guests and hoteliers alike. Selfbook is committed to empowering hotels worldwide with modern e-commerce solutions tailor-made for our industry.

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INDUSTRY OUTLOOK, HOSPITALITY TRENDS

Seven Marcus Hotels & Resorts Properties Recognized with the Prestigious Condé Nast Traveler Readers’ Choice Awards

Marcus® Hotels & Resorts | October 10, 2022

Marcus® Hotels & Resorts, a nationally recognized hotel owner and management company and division of The Marcus Corporation (NYSE: MCS), announced today that seven of its owned and/or managed properties have been recognized as top hotels and resorts by the 2022 Condé Nast Traveler’s annual Readers’ Choice Awards. “We are thrilled that the judicious readers of Condé Nast Traveler recognized seven of our properties as being among the very best of the best, This year’s list includes the largest number of Marcus Hotels & Resorts properties in our history. This is testament to the commitment across our portfolio to the highest standards of excellence. As travel preferences evolve and change, Marcus Hotels & Resorts continuously provides our guests with enriching and authentic amenities, experiences and hospitality. We thank the readers of Condé Nast Traveler for their continued support as they explore and enjoy our properties across the country, and offer our huge congratulations to our outstanding associates who everyday work to make even ordinary days for our guests extraordinary.” -Michael Evans, president of Marcus Hotels & Resorts. The Marcus Hotels & Resorts properties that were recognized by Condé Nast Traveler readers as top hotels and resorts in their respective categories are: Grand Geneva Resort & Spa in Lake Geneva, Wisconsin was recognized as the #2 Top Resort in the Mid-Atlantic and Midwest. This all-seasons premier resort is the ideal Midwest vacation destination. Situated on 1,300 acres in the beautiful woodlands of Lake Geneva, the resort features two championship golf courses, Mountain Top downhill ski hill, full-service WELL Spa & Salon and a wide array of fine dining options. This is the sixth consecutive year this property has been named a Top Resort by Condé Nast Traveler readers. Saint Kate – The Arts Hotel in Milwaukee, one of the country’s most immersive and inviting arts hotel experiences, was honored as the #10 Top Hotel in the Midwest and #1 hotel in Milwaukee. This is the third consecutive year that the property, which opened in 2019, has been named a Top Hotel in the Midwest by Condé Nast Traveler readers. The hotel broadly celebrates the arts in its many forms with multiple gallery and exhibition spaces, nightly live music and programmed events, and unique culinary experiences awaiting guests inside. Milwaukee’s distinguished luxury hotel, The Pfister Hotel was recognized as the #15 Top Hotel in the Midwest. This is the sixth consecutive year the 127-year-old, iconic property has been named a Top Hotel in the Midwest by Condé Nast Traveler readers. For the third time since being redeveloped in 2015, Kimpton Hotel Monaco Pittsburgh was recognized as the #2 Top Hotel in the Mid-Atlantic. Located in the nearly 120-year-old historic James H. Reed building, the property is situated in the center of downtown Pittsburgh near the Cultural District’s many art galleries, restaurants, and retail shops. The Garland, in North Hollywood, California, was recognized as the #15 Top Hotel in Los Angeles. Built in 1970 by Hollywood actress Beverly Garland and her husband, real estate developer Fillmore Crank, this sophisticated boutique hotel allows guests to relax and unwind in a secluded urban paradise that is only minutes from the excitement and thrills of LA. This is the seventh year the hotel has been named a Top Hotel in LA by Condé Nast Traveler readers since its rebirth in 2015. Skirvin Hilton was named the #6 Top Hotel in the Midwest, marking the second consecutive year it has been recognized by Condé Nast Traveler readers. This contemporary-classic hotel has a rich history in Oklahoma City stretching back to 1911. At the epicenter of Oklahoma City’s vibrant culture, guests can experience many of the city’s biggest attractions. A Lincoln, Nebraska landmark, Lincoln Marriott Cornhusker was honored as the #7 Top Hotel in the Midwest. This is the second year the property was recognized by Condé Nast Traveler readers. Just minutes away from the historic Haymarket District, this beautiful hotel has been serving Nebraska's capital city for nearly 90 years and offers guests unique, popular and fun experiences. The Condé Nast Traveler Readers’ Choice Awards are the longest-running and most prestigious recognition of excellence in the travel industry and are commonly known as “the best of the best of travel.” The 2022 Readers’ Choice Awards are published on Condé Nast Traveler’s website and celebrated in the November issue. About Marcus Hotels & Resorts Marcus Hotels & Resorts owns and/or manages 17 hotels, resorts and other properties in the U.S. The company’s distinctive portfolio includes city-center meeting hotels, upscale resorts, historic properties, and premium branded and independent first-class hotels. Marcus Hotels & Resorts is an approved operator for all major lodging brands. A leader in the hospitality industry since 1962, Marcus Hotels & Resorts creates asset value for hotel owners through its expertise in management, development and product repositioning. This includes premier food and beverage brands such as Mason Street Grill, ChopHouse, Miller Time® Pub & Grill and SafeHouse® Restaurants. For more information, please visit: http://media.marcushotels.com and follow the company on Facebook and Twitter (@MarcusHotels). About The Marcus Corporation Headquartered in Milwaukee, The Marcus Corporation is a leader in the lodging and entertainment industries, with significant company-owned real estate assets. In addition to its lodging division, its theatre division, Marcus Theatres®, is the fourth largest theatre circuit in the U.S. and currently owns or operates 1,064 screens at 85 locations in 17 states under the Marcus Theatres, Movie Tavern® by Marcus and BistroPlex® brands. For more information, please visit the company’s website at www.marcuscorp.com.

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