Travel Technology, Hospitality Management
Business Wire | October 16, 2023
Hilton celebrated the grand opening of Spark by Hilton Mystic Groton, solidifying the company’s foray into the premium economy segment. With more than 400 opportunities in various stages of development, the first-ever Spark by Hilton made its debut just eight months after Hilton announced the new, conversion-only brand in January of this year.
Located less than half a mile from I-95, Spark by Hilton Mystic Groton is nestled in the historic maritime town of Mystic, Connecticut, with iconic landmarks including The Mystic Aquarium, Mystic Seaport Museum, Olde Mistick Village and the Mystic Bascule Drawbridge nearby. The hotel is also less than two miles away from local shops and restaurants in Mystic’s quaint downtown.
“In partnership with Distinctive Hospitality Group, we are thrilled to welcome guests into the very first Spark by Hilton. This breakthrough premium economy brand builds on Hilton’s continued work to develop new brands and provide a hotel for every traveler and every stay occasion,” said Matt Schuyler, chief brand officer, Hilton. “Spark is our fastest announcement-to-market brand in Hilton’s history, and we are excited to grow our portfolio of world-class brands with many more Sparks on the horizon.”
Spark by Hilton Mystic Groton features 120 comfortable and relaxing guest rooms and a seasonal outdoor pool. Other signature elements of Spark by Hilton hotels include:
A 24-hour retail market and a simple, complimentary breakfast, featuring premium coffee, juice and a signature bagel bar with spreads.
Public space with multi-functional seating from communal tables to rocking chairs, offering plenty of options for guests to enjoy breakfast, socialize or work throughout the day.
Guest rooms outfitted with practical amenities, including simple, streamlined furniture, an open closet, an in-room refrigerator, a multi-purpose work surface and a bright bathroom.
Simple, inspired design with splashes of color, vibrant exterior statement walls and energizing artwork.
“At Spark by Hilton, our approach to hospitality is all about ensuring that every traveler can enjoy exceptional quality without sacrificing affordability,” said Alissa Klees, brand leader, Spark by Hilton. “As we celebrate the opening of our inaugural Spark in Mystic, it marks the start of a journey to reshape travel and disrupt the premium economy segment while expanding our customer and owner base.”
The grand opening of Spark by Hilton Mystic Groton was celebrated today with a ribbon-cutting ceremony and remarks from Matt Schuyler, chief brand officer, Hilton; Alissa Klees, brand leader, Spark by Hilton; and Lou Carrier, president, Distinctive Hospitality Group. Photos from the grand opening event can be found here.
“Needless to say, we’re thrilled with being the first Spark by Hilton to be opened,” said Lou Carrier, president, Distinctive Hospitality Group. “We’re extremely confident the Mystic/Eastern Connecticut marketplace will present the diversified business drivers to allow our 120-room hotel to flourish. Additionally, we are already seeing an incredible mix of Hilton Honors members giving trial to the new brand as well as never before Hilton Honors members signing up to join the loyalty program. Hilton is clearly redefining the economy segment with Spark!”
Spark by Hilton Mystic Groton is part of Hilton Honors, the award-winning guest-loyalty program for Hilton’s distinct hotel brands. Hilton Honors members who book directly through preferred Hilton channels have access to instant benefits, including a flexible payment slider that allows members to choose nearly any combination of Points and money to book a stay, an exclusive member discount that can’t be found anywhere else and free standard Wi-Fi. Members also enjoy popular digital tools available exclusively through the industry-leading Hilton Honors mobile app, where Hilton Honors members can check-in, choose their room and access their room using a Digital Key.
About Spark by Hilton
The newest addition to the Hilton portfolio, Spark by Hilton is a premium economy hotel brand at the intersection of value and consistency. Spark by Hilton provides a reliable and comfortable stay with friendly service for every guest, all at an accessible price. Spark by Hilton hotels provide a welcoming sense of arrival with colorful accent walls and inspiring artwork. The public spaces provide multi-functional seating, from communal tables to rocking chairs, and guest rooms are comfortable and relaxing with simple, streamlined furniture. In the morning, travelers can enjoy a complimentary signature bagel bar and premium coffee.
PR Newswire | October 20, 2023
Aimbridge Hospitality EMEA, a division of global management leader Aimbridge Hospitality, has been appointed by Santa Maria Group to manage its independent, 402-key Grand Luxor Hotel & Village resort on the Costa Blanca beginning October 1, 2023. The deal marks a major milestone for both companies, signaling their joint ambition to accelerate growth and provide exceptional experiences in the market.
A leading hospitality management company and the world's largest third-party hotel operator, Aimbridge EMEA is expected to bring its two decades of operational expertise and award-winning talent development to the four-star rated resort. The Grand Luxor Hotel & Village houses a 300-guest room hotel, including two Presidential Suites, five food and beverage outlets and 102 villas, boasting both communal and private swimming pools.
Located adjacent to the Terra Mitica theme park, and a 40-minute drive away from Alicante Airport, the resort also offers a spa, a gym, three outdoor pools, mini golf, a kids' club, and more than 1,500 sqm of meetings and events space. The hotel will benefit from the Terra Mitica Convention Centre and world class event spaces, totalling 12,000sqm, including an Iberian Village, and a 3,000 sqm Circus Maximus Auditorium.
Terra Mitica is under the same ownership group and the theme park is a key destination for family tourism in the area.
David Anderson, Divisional President at Aimbridge EMEA, said: "We are incredibly excited to partner with Santa Maria Group and announce our entry into the Spanish market. The Grand Luxor Hotel & Village, located on the Costa Blanca - one of Spain's most popular tourist destinations - is an impressive and sought-out resort, and we look forward to helping the owners meet their growth goals."
Formerly known as Interstate Hotels & Resorts, Aimbridge EMEA has seen development deals across Europe soar over the last six months, as travel returns to pre-pandemic levels and investors regain confidence in the hotel and tourism sectors.
"As a division of global powerhouse Aimbridge Hospitality, this deal also reflects our commitment to accelerate growth across the region. The Iberian Peninsula has been a major focus for our development plans over the last 12 months, and we have made sizable investments in the market, including several new hires in key locations, such as Madrid and Barcelona," Anderson continued.
"We see many opportunities to bring our management expertise to the Spanish region and beyond, utilising Aimbridge's industry-leading technologies, systems and talent to create great experiences for guests, and superior returns for investors and owners."
In addition to its entry into Spain, the company has also announced a number of new additions to its EMEA portfolio in recent months, including the Holiday Inn Eindhoven Airport, the Adagio Aparthotel Antwerp City Centre, and the Alliance Palace in Batumi, Georgia.
Last month, the business welcomed industry veteran, Niall Kelly, who has been appointed as Head of Development – EMEA, bringing more than 25 years of significant deal-making experience within international markets to his role.
Anderson added: "We're focused on attracting top talent with expertise in multiple languages and across all verticals, building on our relationships with both existing and new hotel owners to create returns and unlock more opportunities for their properties.
"The strong growth in project numbers that we're seeing across Europe is testament to this approach, and the many benefits Aimbridge's global scale and industry experience can offer owners within the hospitality space."
The Aimbridge Hospitality global portfolio, inclusive of managed and pipeline properties, includes approximately 1,500 hotels in 20 countries around the world.
Expedia Group | September 11, 2023
Expedia Group has launched the TAAP Autumn Sale, offering substantial savings to meet the rising demand for fall travel in 2023.
US travel advisors can provide travelers with 20% or more savings on global hotel bookings until September 24, 2023, making travel more affordable.
Expedia TAAP provides access to over three million properties, 200,000 activities, 175 car rental options, and 500 airlines. For streamlined booking and support, travel advisors can utilize tools like Virtual Agent and Live Agent Chat.
Expedia Group has launched the Expedia TAAP Autumn Sale, aimed at helping travel advisors meet the growing demand for fall/autumn travel in 2023 and boost bookings. This sale allows US travel advisors to provide travelers with 20% or more in savings on thousands of hotels worldwide for bookings until September 24, 2023. Travel under these offers is valid through March 31, 2023.
Expedia TAAP offers travel advisors an extensive inventory featuring over three million properties, 200,000 activities, 175 car rental options, and 500 airlines. It provides access to Expedia Group tools, including a Virtual Agent for quick assistance and a Live Agent Chat for more in-depth support, streamlining the booking process and enhancing the advisor's capabilities.
Travel advisors interested in the TAAP travel agent affiliate program can access comprehensive program details on how to become part of this extensive network on the official Expedia TAAP website. With the expansive range of resources available through Expedia TAAP, travel advisors can deliver exceptional service and options to their clients. Expedia Group's extensive family of brands, including Expedia, Hotels.com, Vrbo, Orbitz, and many others, ensures that travel advisors have a wide array of offerings to meet various travel needs and preferences.
Robin Lawther, Vice President of Expedia TAAP, mentioned,
"We are pleased to offer our advisors easy access to our travel offerings to help them drive more business.”
[Source – Travel Pulse]
Robin also mentioned that thousands of discounted properties are available for last-minute summer getaways, fall city trips, or early winter sun bookings. This gives travel advisors the flexibility to meet the needs of their travelers.