Hospitality Trends
prnewswire | July 12, 2023
Sojern, the leading travel marketing platform, today announced the acquisition of VenueLytics, the hospitality industry's most integrated guest experience platform serving independent hotels, resorts, chains and casinos. Sojern will incorporate VenueLytics' capabilities as an extension of the Sojern Travel Marketing Platform.
Sojern has long been a direct bookings driver for hotels—providing comprehensive digital advertising solutions that help travel marketers find, attract and convert new travelers, re-activate existing guests to build loyalty, and maximize net revenue per available room (RevPAR). This acquisition expands Sojern's Travel Marketing Platform to engage across the entire guest journey with VenueLytics' cutting-edge technology that includes an Artificial Intelligence (AI)-powered virtual concierge, real-time guest feedback and digital reputation management tools, and a guest marketing suite for email and text promotions. VenueLytics' solutions help marketing, operations, and front-desk teams better serve their guests with less resources required, drive incremental revenue, and maximize profit. With these additional features, Sojern can now help marketers find, attract, convert and engage travelers throughout their journey.
"This is an exciting step forward for our customers as we can empower hoteliers beyond advertising alone, expanding our offerings to be a true end-to-end marketing platform," said Mark Rabe, CEO of Sojern. "We are dedicated to providing the travel industry with innovative solutions that leverage data, AI and technology to drive results. VenueLytics' expertise in analyzing, unifying and activating data from various hotel management and marketing systems will allow Sojern to deepen our relationships in hospitality. This addition helps us to advance toward becoming the #1 travel marketing platform."
One of VenueLytics key customers is Grupo Posadas, the largest hotel company in Mexico with over 180 resorts and hotels. Posadas Director of Quality, Standards and Innovation, Leslie Gomez, commented, "By using VenueLytics AI Concierge throughout the guest journey, Posadas has increased Ancillary Revenue with more than 53K requests over the last 9 months. Our guests satisfaction improved more than 19 percentage points (pp) in NPS (Net Promoter Score) from the guests who had contact with our digital concierge experience."
By extending its platform with VenueLytics, Sojern can now support hotel marketers with an all-in-one platform that drives guests directly to a property, enables upsell mid-stay, remarketing post-stay, and builds long term loyalty. In addition to the multichannel offerings of Sojern, VenueLytics provides the ability to engage customers in an expanded multichannel network that includes SMS, Email, WiFi, WhatsApp, Facebook Messenger, ChatBot, Alexa, Google Home and other social media and third party apps. This allows Sojern to expand into generative AI with cutting edge tools to drive and optimize booking value for hotels.
VenueLytics Co-Founder and CEO Baskar Manivannan commented, "We have partnered with Sojern for more than a year, and joining forces will strengthen our customer base and reputation while enabling us to offer the hospitality and travel industry a wider and timely range of solutions. With AI, data analytics and personalized multichannel guest engagement at the backbone of what we do, we have a shared vision to empower hotels around the world to drive profitability, and truly elevate guest experience and satisfaction."
Last month, Sojern announced the latest version of its Sojern Travel Marketing Platform with enhanced AI powered audiences. With this acquisition, it further demonstrates the company's rigor and success at integrating new technology and scaling it globally. Terms of the deal were not disclosed, but Sojern has reported previously that it is profitable, has driven more than $10 billion in global travel bookings, and serves over 10,000 customers annually around the world leveraging its long-standing AI capabilities.
The acquisition will deepen Sojern's hotel expertise in North America where VenueLytics has been focused. VenueLytics will now be able to support the global hospitality industry as an extension of the Sojern Travel Marketing Platform. To learn more about how this acquisition can benefit your travel marketing campaigns, please visit Sojern's website.
About Sojern
Sojern is a top digital marketing tool for travel marketers. Multichannel marketing from the company boosts direct demand. AI and traveler intent data enable these solutions. It is the leading travel marketing tool designed to help marketers overcome travel buying cycle challenges. It provides unparalleled traveler information and automatic optimization to match its clients with the right travelers. In addition, the company optimizes across the platform to help clients grow and profit.
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Travel Technology
prnewswire | June 26, 2023
Wego, the largest online travel marketplace in the Middle East and North Africa (MENA), join hands with Tourism Authority of Thailand to promote and enhance tourism in the captivating country.
This collaboration aims to leverage Wego's extensive reach and advanced travel technology to provide travelers with an exceptional experience while exploring Thailand.
By combining their expertise, Wego and the Tourism Authority of Thailand strive to create a seamless and convenient platform that showcases the country's rich cultural heritage, stunning landscapes, and vibrant cities.
Through this partnership, Wego and the Tourism Authority of Thailand will focus on multiple aspects to ensure an unforgettable journey for travelers. Wego's advanced search capabilities and personalized recommendations will enable users to discover the best flight and accommodation options tailored to their preferences and budget.
Mamoun Hmedan, Chief Commercial Officer and Managing Director, MENA and India, Wego said: "Thailand is an extraordinary destination, renowned for its rich cultural tapestry, breathtaking scenery, and warm hospitality. We saw over 4 million searches this year and expect the numbers to grow in the summer. This collaboration with Tourism Authority of Thailand fills us with great enthusiasm as we strive to curate unparalleled travel experiences and spotlight the diverse wonders that Thailand has to offer."
Moreover, the collaboration aims to offer comprehensive travel guides, insider tips, and deals, allowing travelers to make well-informed decisions and experience Thailand's hidden gems.
Mr. Chaiwat Tamtai Director of the Tourism Authority of Thailand for Dubai and the Middle East, commented: "Our target audience comprises of Arab families and millennials, with Bangkok, Phuket, Pattaya, and Krabi being our top cities for Arab travelers. With 13 airlines operating the Middle East-to-Thailand route, we are expecting an exceptional 300% increase in growth for the summer holiday season in July-August 2023."
Thailand's diverse attractions make it a captivating summer destination that promises unforgettable experiences for every traveler.
About Wego
Wego provides award-winning travel search websites and top-ranked mobile apps for travelers living in the Asia Pacific and the Middle East regions. Wego harnesses powerful yet simple to use technology that automates the process of searching and comparing results from hundreds of airlines, hotels, and online travel agency websites.Wego presents an unbiased comparison of all travel products and prices offered in the marketplace by merchants, both local and global, and enables shoppers to quickly find the best deal and place to book whether it is from an airline or hotel directly or with a third-party aggregator website.
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Business Travel
businesswire | August 10, 2023
Jurny, the world’s leading vertically integrated, AI-powered property management solution, and Turno, the global leader in vacation rental cleaning management, announced a partnership positioned to advance hospitality today. Together, the companies offer everyone from single property hosts to management companies with geographically dispersed portfolios the ability to easily control the most crucial components for efficient vacation rental management seamlessly from one dashboard.
“It’s exciting to partner with another company that shares the same dedication to empowering hosts with automation tools to optimize their vacation rental businesses," said Luca Zambello, CEO and co-founder of Jurny. "This collaboration reinforces our shared commitment to delivering the most robust technology on the market for eliminating the billions of dollars wasted each year in operational inefficiencies."
Through this partnership, hosts and property managers get a holistic and seamless platform to automate and streamline their entire operations, from guest acquisition to check-out and cleaning management. Now, anyone can sign up for Jurny’s free single-click Airbnb connection, GPT-4 powered property management system (PMS) and gain instant access to Turno's best-in-class cleaning management software to effortlessly source cleaning professionals, schedule cleanings, track inventory, and manage cleaner communications. The powerful integration delivers lightning-fast booking updates, reliable connection stability and up-time, and significant guest and reservation data; all managed from Jurny’s easy-to-use dashboard.
"This collaboration unlocks exciting access and benefits for short-term and vacation rental hosts across the globe," said Assaf Karmon, CEO and co-founder of Turno. “Jurny and Turno users will enjoy a single access point to simplify, automate, manage, and grow their short-term rental businesses.”
To discover more about Jurny, experience the power of its new AI tools, and explore the integrated benefits of Turno’s automated cleaning management solution, visit Jurny.com. For more information on Turno and its mission to solve cleaning for the vacation rental industry, visit Turno.com
About Jurny, Inc
Jurny is the world’s leading vertically integrated, AI-powered property management solution transforming hotels and short-term rental hosts' operations. Founded in 2019 and backed by renowned VC firms Mucker Capital, Okapi Venture Capital, VITALIZE Venture Capital, Singularity Capital and SaaS Venture Capital, Jurny is streamlining processes, reducing operational costs, and delivering unparalleled customer satisfaction for the $4.7 trillion global hospitality industry.
About Turno
Turno's SaaS platform and Cleaner Marketplaces help vacation rental operators schedule, pay, and find cleaners. Features include auto-scheduling, auto payment, in-app chat, photo checklists, reporting tools, and other easy-to-use quality assurance solutions to simplify and automate recurring property services. Offering 24/7 live customer support and available in six languages, Turno syncs guest calendars from all major booking platforms and 20+ channel managers and property management systems. Turno's localized Cleaner Marketplaces include vetted STR service providers across the United States, Canada, the United Kingdom, Europe, and beyond.
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