Destination and Tourism

Treasure Global Signs Collaboration Agreement with VCI Global to Develop AI-Powered Travel Platform

Treasure-Global-Signs-Collaboration-Agreement

Treasure Global Inc an innovative technology solutions provider, today announced that the Company has signed a collaboration agreement with VCI Global Limited (NASDAQ: VCIG) (“VCI Global”), a multi-disciplinary consulting group focused on business and technology, for the development of an artificial intelligence (“AI”)-powered travel platform as a new offering for travellers in Malaysia.

VCI Global has selected TGL to develop the AI-powered platform to function as a high-tech portable concierge App, utilizing the latest advanced technologies to provide relevant travel recommendations in real time. By leveraging advanced AI-powered solutions, the app will aim to revolutionize the travel experience, assisting users in planning travel and related activities, such as suggesting places to explore, dining during their travels in Malaysia and to improve on seamless bookings for flights, hotels and car rentals. The platform is designed to break down language barriers as well, with advanced translation functions.

As part of the agreement, VCI Global will pay a service fee to TGL worth USD$1 million. TGL will develop, design and produce the integrated software platform and provide ongoing maintenance for the AI-powered travel app, which is targeted to launch next year. TGL and VCI Global will share ownership and profits generated from this collaboration on a 50:50 basis.

“We believe that global tourism has returned to its pre-pandemic levels, and we are well-placed to capitalize on the post-pandemic 'revenge travel' phenomenon through our collaboration with VCI Global. Our partnership to develop this app will leverage our combined resources and expertise, namely VCI’s technology experience with TGL’s software development skills, extensive user base and connections with merchants and underscores VCI’s trust in TGL's capabilities. The Malaysian digital economy is projected to grow to USD$34 billion by 2025, of which USD$8 billion1 is expected to be related to online travel-related activities. Our AI-powered travel platform will be a catalyst for growth, unlocking tremendous opportunities in the online travel sector. TGL’s unwavering focus on cutting-edge technologies and strategic partnerships solidifies its position as a trailblazer in the travel industry, strongly positioned to meet the evolving needs of modern travellers,” said Sam Teo, Chief Executive Officer of Treasure Global.

“As in our previous collaborations, I am humbled that once again we are able to play our part by offering our expertise in enhancing the landscape of the travel industry as global tourism migrates itself to high-tech platforms to maximise travellers’ experience. I am very confident that this AI-powered travel platform will act as a growth catalyst for Malaysia’s tourism industry. As these (tourist) arrivals numbers are still below the pre-Covid level, we strongly believe that visitors to Malaysia will increase exponentially in the near future, especially as travel is made easier,” said Dato’ Victor Hoo, Group Executive Chairman and Chief Executive Officer of VCI Global.


About VCI Global Limited

VCI Global is a multi-disciplinary consulting group with key advisory practices in the areas of business and technology. The Company provides business and boardroom strategy services, investor relation services, and technology consultancy services. Its clients range from small-medium enterprises and government-linked agencies to publicly traded companies across a broad array of industries. VCI Global operates solely in Malaysia, with clients predominantly from Malaysia, but also serves some clients from China, Singapore, and the US.
 

About Treasure Global Inc

Treasure Global is a Malaysian solutions provider developing innovative technology platforms. Treasure Global has developed two technology solutions: the ZCITY App, a unique digital ecosystem that transforms and simplifies the e-payment experience for consumers, while simultaneously allowing them to earn rewards; and TAZTE, a digital F&B management system providing merchants with a one-stop management and automated solution to digitalize their businesses. Treasure Global also acts as a master franchiser in SEA for popular restaurant chains, while providing them with the TAZTE solution. As of March 31, 2023, ZCITY had over 2,400,000 registered users.

Spotlight

Spotlight

Related News

Travel Technology, Hospitality Management

Hilton Ignites Premium Economy Category and Welcomes First Spark by Hilton Hotel

Business Wire | October 16, 2023

Hilton celebrated the grand opening of Spark by Hilton Mystic Groton, solidifying the company’s foray into the premium economy segment. With more than 400 opportunities in various stages of development, the first-ever Spark by Hilton made its debut just eight months after Hilton announced the new, conversion-only brand in January of this year. Located less than half a mile from I-95, Spark by Hilton Mystic Groton is nestled in the historic maritime town of Mystic, Connecticut, with iconic landmarks including The Mystic Aquarium, Mystic Seaport Museum, Olde Mistick Village and the Mystic Bascule Drawbridge nearby. The hotel is also less than two miles away from local shops and restaurants in Mystic’s quaint downtown. “In partnership with Distinctive Hospitality Group, we are thrilled to welcome guests into the very first Spark by Hilton. This breakthrough premium economy brand builds on Hilton’s continued work to develop new brands and provide a hotel for every traveler and every stay occasion,” said Matt Schuyler, chief brand officer, Hilton. “Spark is our fastest announcement-to-market brand in Hilton’s history, and we are excited to grow our portfolio of world-class brands with many more Sparks on the horizon.” Spark by Hilton Mystic Groton features 120 comfortable and relaxing guest rooms and a seasonal outdoor pool. Other signature elements of Spark by Hilton hotels include: A 24-hour retail market and a simple, complimentary breakfast, featuring premium coffee, juice and a signature bagel bar with spreads. Public space with multi-functional seating from communal tables to rocking chairs, offering plenty of options for guests to enjoy breakfast, socialize or work throughout the day. Guest rooms outfitted with practical amenities, including simple, streamlined furniture, an open closet, an in-room refrigerator, a multi-purpose work surface and a bright bathroom. Simple, inspired design with splashes of color, vibrant exterior statement walls and energizing artwork. “At Spark by Hilton, our approach to hospitality is all about ensuring that every traveler can enjoy exceptional quality without sacrificing affordability,” said Alissa Klees, brand leader, Spark by Hilton. “As we celebrate the opening of our inaugural Spark in Mystic, it marks the start of a journey to reshape travel and disrupt the premium economy segment while expanding our customer and owner base.” The grand opening of Spark by Hilton Mystic Groton was celebrated today with a ribbon-cutting ceremony and remarks from Matt Schuyler, chief brand officer, Hilton; Alissa Klees, brand leader, Spark by Hilton; and Lou Carrier, president, Distinctive Hospitality Group. Photos from the grand opening event can be found here. “Needless to say, we’re thrilled with being the first Spark by Hilton to be opened,” said Lou Carrier, president, Distinctive Hospitality Group. “We’re extremely confident the Mystic/Eastern Connecticut marketplace will present the diversified business drivers to allow our 120-room hotel to flourish. Additionally, we are already seeing an incredible mix of Hilton Honors members giving trial to the new brand as well as never before Hilton Honors members signing up to join the loyalty program. Hilton is clearly redefining the economy segment with Spark!” Spark by Hilton Mystic Groton is part of Hilton Honors, the award-winning guest-loyalty program for Hilton’s distinct hotel brands. Hilton Honors members who book directly through preferred Hilton channels have access to instant benefits, including a flexible payment slider that allows members to choose nearly any combination of Points and money to book a stay, an exclusive member discount that can’t be found anywhere else and free standard Wi-Fi. Members also enjoy popular digital tools available exclusively through the industry-leading Hilton Honors mobile app, where Hilton Honors members can check-in, choose their room and access their room using a Digital Key. About Spark by Hilton The newest addition to the Hilton portfolio, Spark by Hilton is a premium economy hotel brand at the intersection of value and consistency. Spark by Hilton provides a reliable and comfortable stay with friendly service for every guest, all at an accessible price. Spark by Hilton hotels provide a welcoming sense of arrival with colorful accent walls and inspiring artwork. The public spaces provide multi-functional seating, from communal tables to rocking chairs, and guest rooms are comfortable and relaxing with simple, streamlined furniture. In the morning, travelers can enjoy a complimentary signature bagel bar and premium coffee.

Read More

Travel Technology

Courtland Grand Hotel Now Part of Trademark Collection by Wyndham

HEI Hotels & Resorts | October 13, 2023

Courtland Grand Hotel, under HEI Hotel & Resorts, officially joins the esteemed Trademark Collection by Wyndham. This collaboration integrates the hotel into Wyndham Rewards, with over 100 million members and enhances its reservation system. The Courtland Grand Hotel's strategic affiliation with Trademark Collection by Wyndham reflects the brand's appeal to three- and four-star hoteliers, preserving their unique character. Courtland Grand Hotel, a prominent hospitality investment and management company in a significant development, operated by HEI Hotel & Resorts, has formally joined the prestigious Trademark Collection by Wyndham. This strategic partnership seamlessly integrates the former Sheraton hotel into Wyndham Rewards, a highly acclaimed hotel rewards program boasting over 100 million enrolled members. It also grants access to Wyndham's robust reservation system, enhancing its reach and services. Marilyn Yelle, the director of sales and marketing for the Courtland Grand Hotel, expressed, "Joining the Trademark Collection by Wyndham affords us the best of all worlds, allowing the Courtland Grand Hotel to retain its independent allure while providing access to brand tools that ultimately benefit our guests." [Source - Business Wire] The hotel has been operating since 2017, and its affiliation is seen as both a celebration of independence and an essential step toward the continued mission of providing unparalleled guest experiences. The move also enables the hotel to pay higher commissions to third-party reservation partners and intermediaries, which is expected to further benefit the hotel's bottom line. The affiliation of the Courtland Grand Hotel with the Trademark Collection by Wyndham underscores the brand's appeal to three- and four-star hoteliers seeking to leverage the scale and resources of Wyndham while preserving their hotels' distinctive character. Trademark Collection, a global brand, boasts over 185 hotels across nearly 25 countries, encompassing premier locations such as Atlanta, San Francisco, Las Vegas, Montreal, Berlin, Zurich, Athens, Istanbul, and other notable destinations. The Courtland Grand Hotel, located in the heart of downtown Atlanta at 165 Courtland Street NE, has upheld an impressive four-star rating on TripAdvisor since 2016. Guest accommodations feature spacious layouts with floor-to-ceiling windows and convenient in-room refrigerators. The hotel boasts a range of appealing amenities, including a 24/7 fitness center and a picturesque garden courtyard with a heated pool covered by a retractable glass dome. Guests can savor American cuisine and specialty cocktails at Fandangles Bar & Restaurant or indulge in a delightful breakfast buffet at Collage. The hotel also presents an extensive event space, offering nearly 100,000 square feet, including two grand ballrooms and an expansive exhibit hall.

Read More

Destination and Tourism

Spirit Airlines and Liberty University Join Forces for Pilot Pathway

Spirit Airlines | September 15, 2023

Spirit Airlines partners with Liberty University to launch the Spirit Wings Pilot Pathway program, focusing on nurturing the next generation of skilled pilots. Liberty University aviation students can apply for the program after their sophomore year and a faculty recommendation, gaining conditional employment offers from Spirit Airlines, mentorship, and essential resources. The program enhances the academic experience at Liberty University and aligns with Spirit Airlines' commitment to developing a proficient and motivated pilot workforce. The company emphasizes its growth, new aircraft acquisitions, and improved pilot benefits, offering a promising future for Liberty Aeronautics graduates. On September 14, 2023, Spirit Airlines, a leading customizable travel options provider, has announced a collaboration with Liberty University to cultivate the next generation of pilots. Spirit Airlines has unveiled the Spirit Wings Pilot Pathway program, a strategic initiative to expand its pool of skilled aviators. This innovative program, hosted at Liberty University's School of Aeronautics in Lynchburg, Virginia, marks a significant milestone in the airline's mission to bolster its ranks of professional pilots. Liberty University students pursuing aviation degrees benefit from this partnership. Students may apply to the Spirit Wings Pilot Pathway program after completing their sophomore year and obtaining a faculty recommendation. Successful candidates will receive conditional employment offers from Spirit Airlines, essential resources like a Spirit Electronic Flight Bag (EFB) and invaluable mentorship opportunities. As they progress through their academic journey and accumulate flight hours, program participants will ultimately step into the role of a Spirit First Officer, contributing to the airline's commitment to excellence in aviation. This initiative enhances the educational experience at Liberty University and reinforces Spirit Airlines' dedication to cultivating a highly skilled and motivated pilot workforce. Ryan Rodosta, Senior Director of Flight Operations and System Chief Pilot at Spirit Airlines, shared, We put a lot of hard work into developing the Spirit Wings Pilot Pathway program and assembling a great group of partners making it incredibly rewarding to reach this key milestone. Liberty University offers a premier pilot training program designed to provide graduates with the skills to lead in the aviation field, and Spirit's growth creates opportunities for those graduates to achieve their dreams with us." [Source – Cision PR Newswire] Spirit's Pilots fly some of the industry's newest, most fuel-efficient aircraft to 90+ destinations across the United States, Latin America and the Caribbean. Eight brand-new Airbus A321neo aircraft are expected to be delivered in 2023, creating opportunities for First Officers to get promoted to Captain quickly. Recently, Spirit's pilots ratified a contract that includes a substantial pay raise and improved benefits. In addition to industry-leading training, Spirit provides its pilots with an exceptional quality of life. The partnership would open exceptional prospects for their graduates, offering Liberty-trained aviation professionals a distinctive pathway to Spirit Airlines upon meeting the requisite training and experience standards. Rick Roof, Dean of the School of Aeronautics, emphasized that Spirit Airlines would gain access to pilots distinguished by their outstanding technical competencies and character, making them valuable contributors to the aerospace sector. He further noted that Liberty Aeronautics graduates could envision themselves as integral members of the Spirit team, enjoying the advantages of being associated with a renowned industry leader and operating some of the most advanced aircraft worldwide.

Read More