Tripadvisor, Airbnb and many others switch to virtual tours and activities

PhocusWire | April 13, 2020

As demand for tours and activities has fallen away to almost nothing in many countries around the world, a string of brands are putting their efforts into temporarily digitizing their products. Last week saw a number of the main platforms turning their attention to providing virtual versions of tours, activities and things to do. TripAdvisor's Viator has brand launched a project called #RoamFromHome, creating over 100 "virtual experiences"  that range from home cooking courses to digital walks around cities centers or landmarks. The company says that it will be dedicating all its social media activity into these products for the time being and around 80% of the paid-for experiences are supporting small businesses - arguably those in the sector that are being hardest hit by the coronavirus outbreak.

Spotlight

The Institute of Hospitality is the professional body for individual managers and aspiring managers working and studying in the hospitality, leisure and tourism industry. The Institute has been in existence since the 1930s and its reputation as a membership organisation promoting quality standards and education has grown in its 80 year history resulting in a membership spanning more than 100 countries. The Institute continues to support members’ professional development throughout their careers, wherever they are in the world.

Spotlight

The Institute of Hospitality is the professional body for individual managers and aspiring managers working and studying in the hospitality, leisure and tourism industry. The Institute has been in existence since the 1930s and its reputation as a membership organisation promoting quality standards and education has grown in its 80 year history resulting in a membership spanning more than 100 countries. The Institute continues to support members’ professional development throughout their careers, wherever they are in the world.

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