TRAVEL TECHNOLOGY, INDUSTRY OUTLOOK
Expedia Group | September 14, 2022
Expedia Group announced its new global social impact and sustainability strategy to advance a travel ecosystem that is responsible, open, and accessible to all. Combining the company’s mission, purpose, and values with its traveler-centric mindset, the Open World™ social impact and sustainability strategy is focused on three priorities – increasing access for underserved travelers, democratizing the travel economy, and innovating sustainable solutions for the future of travel.
Earlier this year, the company announced its Open World technology platform – created for partners of all sizes to leverage and configure products and services needed to succeed in the travel ecosystem. Aligned with this innovation, and the belief that travel is a force for good, the next iteration of Open World extends to the traveler experience, community engagement, and environmental impact.
“Travel is transformative. It broadens horizons, strengthens connections and changes perspectives. With our new Open World™ social impact and sustainability forward-looking plans, we will further our mission to power travel for everyone, everywhere,Travel needs to lighten its footprint on the planet, and everyone should be able to experience it and receive the associated benefits. Now is the time to innovate the existing model. We have a responsibility to enable a stronger, more sustainable industry.”
-Peter Kern, Vice Chairman and Chief Executive Officer of Expedia Group.
The Open World™ social impact and sustainability strategy will tackle inequities in travel, accelerate meaningful change for the mosaic of travelers and communities that power the global industry, and ensure a healthy planet.
Expedia Group’s social impact and sustainability strategic framework includes:
Inclusive pathways for underserved travelers
Unfortunately, historic and social barriers still too often limit equitable and accessible travel. Per Expedia Group Media Solutions’ recent Inclusive Travel Insights Report1, demand is increasing as consumers are seeking more inclusive travel offerings when searching and booking. Expedia Group is increasing its own capabilities to improve the experience of underserved travelers by identifying and helping to lessen gaps. For example, Expedia.com has made improvements to accessibility filters to include options like elevators, service animal accommodations, roll-in showers, sign-language staff availability, and also expanded search features for travelers such as LGBTQIA+ welcoming properties.
What’s Next? To ensure more people are able to experience all that travel has to offer, Expedia Group will focus a portion of its giving to provide grants to impact-driven organizations working to remove barriers to travel for underserved communities around the world.
Economic advancement for communities underrepresented in travel
Expedia Group is strengthening economic opportunity across the travel ecosystem to ensure more people and communities can benefit from the industry’s growth and associated benefits. Using the power of its technology platform to help diversify the business of travel, Expedia Group will support small and local businesses, particularly those focused on improving the representation and experience of underrepresented travelers.
What’s Next? To help diversify the business of travel and meet traveler demand for more responsible options, Expedia Group will soon launch a program aimed at start-ups and small and medium-sized businesses in travel.
Prosperous planet for generations to come
Expedia Group recognizes the environmental toll that today’s travel industry often has on the planet and is committed to mobilizing its vast network of travelers, partners, and peers to innovate more sustainable business models and empower travelers to make more responsible choices. Fostering a healthy planet and a travel industry that mitigates and adapts to climate change is central to the Open World social impact and sustainability strategy.
Expedia Group recently joined the Travalyst Coalition and signed the Glasgow Declaration for Climate Action in Tourism. Under the Glasgow Declaration, Expedia Group has committed to deliver plans that will support the global goals of cutting emissions in half over the next decade and allowing the travel industry to reach Net Zero emissions as soon as possible before 2050. The Travalyst Coalition enables these goals by allowing travel companies like Expedia Group to deliver unified sustainability frameworks and methodologies to travelers across the globe.
What’s Next? Expedia Group is currently developing a long-term climate action plan and associated roadmap for greening its own operations while driving industry-wide change. A new program being developed in partnership with The Travel Foundation will offer training and practical guidance to destination marketing organizations (DMOs), enabling them to lead the way on climate action in tourism and catalyze meaningful change at a local level.
These three priorities build upon Expedia Group’s foundation and ongoing commitment to philanthropy. Throughout the COVID-19 pandemic Expedia Group led programs including the Give the World a Shot initiative – a joint endeavor with UNICEF to enhance COVID-19 vaccination rates in communities around the world – as global, equitable access to the vaccine is in line with traveler values and essential to reopening the world to travel. Expedia Group donated approximately $10.5 million – vaccinating three million people and moving the travel industry one step closer to recovery.
Learn more about Expedia Group’s past impact work in its 2021 Global Impact Report and latest Inclusion and Diversity Report. For additional information, visit www.expediagroup.com/who-we-are/Impact--Sustainability.
The research for the Inclusive Travel Insights Report was conducted in collaboration with Wakefield Research, which included an online survey of 11,000 representatives, general population adults ages 18+ in 11 global markets – Australia, Brazil, Canada, China, France, Germany, India, Japan, Mexico, the UK and U.S. – fielded between February 11 and March 6, 2022.
About Expedia Group
Expedia Group, Inc. companies power travel for everyone, everywhere through our global platform. Driven by the core belief that travel is a force for good, we help people experience the world in new ways and build lasting connections. We provide industry-leading technology solutions to fuel partner growth and success, while facilitating memorable experiences for travelers. Our organization is made up of three pillars: Expedia Product & Technology, focused on the group’s product and technical strategy and offerings; Expedia Brands, housing all our consumer brands; and Expedia for Business, consisting of business-to-business solutions and relationships throughout the travel ecosystem. The Expedia Group family of brands includes: Expedia®, Hotels.com®, Expedia® Partner Solutions, Vrbo®, trivago®, Orbitz®, Travelocity®, Hotwire®, Wotif®, ebookers®, CheapTickets®, Expedia Group™ Media Solutions, CarRentals.com™, and Expedia Cruises™.
DESTINATION AND TOURISM, HOSPITALITY TRENDS
Guesty | September 15, 2022
Guesty, the leading property management platform for the short-term rental and hospitality industry, announced the acquisition of hotel-focused revenue and distribution platform, YieldPlanet. The acquisition expands Guesty's offerings and capabilities for traditional hotels, with YieldPlanet's technology integrated within the Guesty platform. Unveiling a new Guesty Distribution Hub, the platform will add direct OTA connections with Hopper, Trip.com, Marriott Homes & Villas and Google's Hotel & Vacation Rental Search Products, and will allow hospitality operators to manage a classic hotel repertoire, revenue and vacation rental offerings from one dashboard.
The YieldPlanet acquisition and launch of Guesty Distribution Hub comes upon the heels of Guesty's recent $170 million funding round, from top-tier investors Apax Digital Funds, MSD Partners and Sixth Street Growth, with existing investors Viola Growth and Flashpoint also participating. The capital signals investor confidence in the continued growth of the travel and alternative accommodation industry, and is an endorsement of Guesty's pioneering technology, long-term strategy and position as market leader in the hospitality and property management software sector.
With PMCs competing for diverse consumers and travel personas seeking every accommodation under the sun, we are thrilled to offer additional distribution for our Guesty users through direct integration of YieldPlanet and the formation of the Guesty Distribution Hub," says Yair Holtzer, VP of Strategy at Guesty. "Guesty will offer direct integration with Hopper, Trip.com, Marriott Homes & Villas and Google's suite of Travel Search products, joining our already impressive OTA integration with Airbnb, Booking.com, Vrbo, Expedia, Tripadvisor, Agoda, and misterb&b. We will also maintain additional integrations through our valued partnerships. The product enhancements solidify Guesty's status as the leading flexible Property Management Platform.
Guesty Distribution Hub is the first ever fully holistic hospitality distribution solution. Guesty customers will now access hundreds of hotel and short-term rental distribution channels (Booking Engine, Metasearch, OTA, and GDS), along with integrated financial tools from one dashboard.
"Joining forces with Guesty marks an exciting new chapter for YieldPlanet, allowing us to strengthen and scale our revenue and channel management solutions, We will continue to grow YieldPlanet and will now offer direct distribution from within Guesty's platform, offering their clients exciting new opportunities to grow and expand their businesses."
-Claudio Limacher, CEO of YieldPlanet.
YieldPlanet's technology, expertise, R&D team, and hotel-focus were a natural fit to join the Guesty family and continue our long-term goal to become the one-stop shop for the hospitality and short-term rental ecosystem," says Amiad Soto, CEO & Co-Founder of Guesty. "YieldPlanet's technology within the Guesty platform, offers best-in-class revenue management, along with its price optimizer product for hotels. Our customers now have access to the widest distribution options on the market from one single dashboard.
Guesty is the world's leading property management platform for the short-term, vacation rental and hospitality industry. Serving everyone from hosts to hotel brands, customers utilize Guesty's platform and solutions to centralize their reservations, guest communication, operational tasks, cleaning management and more across all the major booking OTA channels, including Airbnb, Vrbo, Booking.com, Tripadvisor, Expedia, Agoda, direct booking websites and more. With 14 offices serving customers worldwide, Guesty empowers hospitality operators to save time and resources so that they can focus on maximizing occupancy, ensuring a great guest experience, and growing their business.
YieldPlanet is a SaaS provider delivering travel technology solutions for revenue and distribution management. The company's easy-to-use solutions synchronize with property management software to provide a single point of control for channels, reducing labor time, administrative cost and increasing distribution. The company services more than 4,000 clients in over 85 countries around the world, with offices in Spain, Switzerland and Poland.
TRAVEL TECHNOLOGY, INDUSTRY OUTLOOK
Airlines Reporting Corp. (ARC) and ForwardKeys | September 21, 2022
Airlines Reporting Corp. (ARC) and ForwardKeys are pleased to announce the launch of Destination Gateway, a new data tool designed for destination marketing organizations (DMOs), tourism bureaus and conventions and visitors bureaus. This new product combines ARC’s industry-leading ticketing data with ForwardKeys’ travel search interest, airline schedule and capacity data to provide a comprehensive view of travel to specified destinations.With Destination Gateway, users can gain valuable insights into travel to their destination and similar destinations to better inform decisions and marketing strategies. The data is presented in easy-to-understand visuals that can be exported for presentations and further analysis.
“Destination Gateway is the result of a strong collaboration between two leading air travel data and analytics organizations,” said Steve Solomon, chief commercial officer at ARC. “Nowhere else can destinations generate insights via global air traffic ticketing data, with historical trending and an outlook on future travel and traveler behavior. This comprehensive solution allows users to identify opportunities to influence travel by building relationships with travel sellers to guide them in effectively promoting their destination.”
Users can customize their Destination Gateway reports across four modules to provide insights that grow a destination:
Performance – How well a destination is attracting travelers.
Recovery – Comparing today’s travel levels with pre-COVID-19 levels.
Connectivity – Data designed to help with negotiations with airlines.
Agencies – Insight into which agencies sell travel to a particular destination.
“We are very excited with the launch of Destination Gateway in the USA – the first tangible outcome, of which we expect there to be many more, of our collaboration with ARC, ForwardKeys has many years of experience serving and supporting tourism-related businesses and enjoys strong market leadership with over 60 DMO-related customers throughout Central and South America, the Caribbean, Europe, Africa and Asia-Pacific. We look forward to working with ARC to bring data insights and intelligence from Destination Gateway to ARC customers in the USA.”
-Olivier Jager, chief executive officer at ForwardKeys.
ARC accelerates the growth of global air travel by delivering forward-looking travel data, flexible distribution services and other innovative industry solutions. We are a leading travel intelligence company that possesses the world’s largest, most comprehensive global airline ticket dataset, including more than 15 billion passenger flights representing 490 airlines and 230 countries and territories. Our solutions and expertise strengthen economies and enrich lives by connecting stakeholders across the travel ecosystem. For more information, visit arccorp.com.
Founded in 2010, ForwardKeys has pioneered the way forward for tourism organizations, hotels, and retailers keen to understand who is travelling where, when, and for how long. We’ve managed to share such information by having the most comprehensive ticketing data covering the globe from online bookings to travel agencies and airlines. From ticketing data to Seat Capacity and Total Air Market (TAM) the variety of datasets means you get a 360-degree view of the real travel ecosystem. Equipped with historical data, future bookings, and forecasts, planning, even with a pandemic, can be simpler with daily updated data.