DIVERSE VOICES STRENGTHEN BRAND CHARACTER

| August 14, 2019

What character appears in the most films and television programs? Dracula? God? Santa Claus?  All of those make the top ten list, but none is the correct answer. Satan (or The Devil) is a character is more than 840 projects – more than any other character. If you limit the list to mortals, the Guinness Book of World Records recognizes fictional detective Sherlock Holmes as the most portrayed human. More than 75 actors have taken on the role, including Sir Christopher Lee, John Cleese, Charlton Heston, Roger Moore, Robert Downey Jr, Will Farrell, Benedict Cumberbatch, and Yuko Takeuchi (who plays a female version of the character in a new series from HBO Asia and Hulu Japan). The diversity of these distinct voices and performances makes the Sherlock Holmes brand richer and stronger. In fact, it highlights the importance of understanding the difference between voice and character.
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Millennium Hotels and Resorts

Millennium Hotels and Resorts is hotel company that treats the guest as family, with a unique range of global properties across Asia Pacific, Europe, Middle East and North America. With a global portfolio of more than 120 hotels, our hotels are never cookie-cutter, but always fresh, surprising and tailored to their location. We seamlessly blend Asian hospitality with western comfort. In a thousand ways there is “More than Meets the Eye” to a Millennium Hotels and Resorts experience.

Spotlight

Millennium Hotels and Resorts

Millennium Hotels and Resorts is hotel company that treats the guest as family, with a unique range of global properties across Asia Pacific, Europe, Middle East and North America. With a global portfolio of more than 120 hotels, our hotels are never cookie-cutter, but always fresh, surprising and tailored to their location. We seamlessly blend Asian hospitality with western comfort. In a thousand ways there is “More than Meets the Eye” to a Millennium Hotels and Resorts experience.

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