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Australia’s Queensland targets 1.2 million visitors from China

July 31, 2019 / Travel And Tour World

The Queensland government has launched a new initiative that it hopes will encourage Chinese tourists to visit the states key attractions. Tourism and Events Queensland has announced signing a Memorandum of Understanding with online travel, company Ctrip, with content from Ctrip powering the CityExperience Mini Program hosted within popular Chinese messaging app WeChat.Tourism Industry Development Minister Kate Jones said users of the app would be able to make bookings and payments with the programme.