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bd4travel delivers personalisation tech for enhanced travel booking experience

February 26, 2020 / TravelDailyNews International

Award-winning data specialist bd4travel - providing AI to transform travel websites - is unveiling its new Experience Recommender at ITB Berlin, furthering its offering to help digital travel businesses provide their customers with personalised content and product recommendations. Using Artificial Intelligence with machine learning to optimise a website’s performance, bd4travel works with online travel companies to deliver individual buying experiences in real-time using anonymous customer data. Having recently doubled its Frankfurt office, bd4travel is continuing its growth with ongoing recruitment of talent and a number of recent additions to its client portfolio including easyJet holidays and Hilton Hotels, plus an extended, long-term partnership with HolidayCheck, one of Germany, Switzerland and Austria’s leading online travel retailers.

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