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Sherpa, a Travel Tech Company, has Launched an Interactive Travel Reopening Map, with American Airlines as the First Partner

April 12, 2021 / Anurag Khadkikar

Sherpa, a leading travel technology provider, has expanded its product range with the Travel Reopening Map, which helps people get back into travel. Travel providers and customers are ready to get back on the road, but due to the rapid speed of change in travel laws, what was once simple has become complicated. Partners such as airlines, online travel agents, and cruise lines can use sherpa's map-based UI to help their customers book by allowing them to browse for destinations open to travel as well as COVID-19 testing and quarantine guidelines for both outbound and return routes.

The map was launched by American Airlines as the first partner, making it available to millions of AA customers.

"International travel is an integral part of our global economy and human experience," said Max Tremaine, CEO of sherpa°. "However, planning travel in the event of a global pandemic is a challenge." "Our goal was to create a digital solution that fills the information gap and provides travelers with the real-time accuracy they need to make informed decisions and travel with confidence. This solution is just one part of a larger plan to ease border crossing by allowing travelers to get all of their requirements, documentation, and visas in one place while booking their travel."

The breadth of data is unique to the map; sherpa processes millions of data points from thousands of sources, including governments, airlines, airports, tourism boards, public forums, and media outlets. Other important features include COVID-19 testing sites in-destination and the ability for partners to maximize booking conversions by directing passengers from the map back to their flight destination pages.

The map-based UI is easily customizable and can be embedded into partners' websites and apps through embeddable widgets, APIs, or white-label web apps. English, Spanish (South American), French (Canadian), German, Portuguese (Brazilian), Russian, Turkish, and Latvian are among the languages supported, with more on the way.

About Sherpa
Sherpa is the leading provider of travel identification requirements for the travel industry, founded in 2015 by Max Tremaine and Ivan Sharko. Sherpa's mission is to provide every traveler with the information and documentation they need to cross borders confidently and securely. Sherpa, headquartered in Toronto, Canada, is trusted by over 50 of the world's largest and most well-known travel brands, including American Airlines, TripActions, Icelandair, LATAM, Flynas, and CWT. True Ventures, Narrative Fund, Relay Ventures, Globalive Capital, N49P, TSVC, Golden Ventures, Plug and Play Ventures, Stuart MacDonald, and LP Maurice are among the investors in sherpa°.