Did you know Google is the #1 provider of bookings for most lodging providers? As Google marketing continues to evolve, successful lodging property owners understand how to adapt to these changes. Today, traditional, organic placement and resulting bookings continue to diminish as Local Google Travel bookings continue to increase. What’s more, traditional SEO has little to do with top visibility in Google Travel. We invite you to attend this session so you can understand the difference and learn strategies to increase your visibility in Google Travel.
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ACTA
Tips and Tools for Marketing Your Travel Business.
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BCD Travel
Changing traveler behavior is never easy. So why bother? There's good reason. Get your travelers engaged to increase traveler satisfaction and hotel savings. In this “In The Know” webinar, sponsored and developed by BCD Travel, you’ll hear what actions program managers can take to drive traveler engagement. Hear first-hand how the travel team at Ingersoll Rand grew engagement, which ultimately resulted in a 28 percent increase in hotel-to-trip-night bookings. Ask your own questions of our expert panel during the live Q&A.
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Travel Massive
Travel blogging is no longer as simple as opening a free website and writing down some funny words. Travel bloggers and content creators are expected to be wordsmiths, marketing wizards, community managers and savvy business folk. And that's just the start of the skills that you need to be a successful blogger.
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