Join our (Re)Start series for strategies to restart your tour or activity company as travel slowly resumes. Jenna shares tips and strategies to restart your marketing efforts, use storytelling to strengthen your brand voice, and adapt your content strategy to attract a local market.
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NEXTFactor
NEXTFactor presented a webinar yesterday with Steve Paganelli, Head of Destination Marketing in the Americas for TripAdvisor, focusing on the technologies and market drivers shifting how consumers are searching destinations and booking travel experiences online.
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Interested in starting or growing your hotel tech stack but don’t know where to start?SiteMinder invited our partners OpenKey, UpStay, and GuestTouch to give examples of how hoteliers today can build their tech stack based on their individual business needs. Watch the recording to see us bust common myths about technology and hotels and understand how you can increase revenue while reducing staff workload.
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Adventure Travel
The earth’s atmosphere now holds enough carbon dioxide in stock, that even if we stopped emitting completely tomorrow, we still have a serious challenge to solve in dealing with the carbon dioxide already out there. Tourism businesses rely on planes, ships, and heavy road vehicles not only to transport guests, but also to serve them once they reach a destination. At this time, tourism-related emissions are thought to account for 8 percent of global greenhouse gas emissions. As tourism continues to grow in step with global economic development, these emissions are expected to also grow. The tourism industry must do its part now to help bring about a solution.
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