Who has built a first-party data strategy so far, and why
The results hotel marketers are seeing from first-party data to date
Challenges hotels are facing with first-party data - and how they’re overcoming these challenges
How hotel marketers around the world, like Wyndham, are implementing first-party data
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Amadeus
The travel industry is on the cusp of a significant digital transformation. One that is making the travel shopping experience more modern and fit to the needs of today’s consumer. One that will rebuild travel.What role will technologies like NDC play in this transformation? Should we accelerate, start or stop NDC?And now that the foundation of NDC has been laid, what’s next?In this webinar, you'll hear from some of the world's most innovative travel companies from across the globe and where they stand on the debate of NDC and how the travel distribution landscape is changing.
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European IPR Helpdesk
This webinar, carried out in collaboration with the World Intellectual Property Organization (WIPO) and “EUROPETOUR–Vocational Training in Cultural Tourism for European Heritage” focusses on the importance that the use of certain Intellectual Property tools and strategies may play when it comes to development of tourism industries. Specifically, this might be an important issue for the cultural tourism sector. How can producers and service providers benefit from the correct management of IP rights, and what advantages do the very same rights grant to consumers, or tourists?
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Open Destinations
How will 2017 factors affect buyers and suppliers in business travel, over the rest of the year and into 2018? What can travel program stakeholders anticipate for price developments in air fares and hotel rates? Prepare for the industry in 2018 by attending our webinar to learn more about:
Forecasts for air, hotel, meetings and ground transportations
The influence of global and regional macroeconomic factors
Key industry developments and their effect on managed travel
Recommendations for optimizing supplier negotiations
Insights on alternative accommodations & hotel direct booking
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