Responsible Travel & Tourism

With many consumers browsing different sites on the hunt to craft their perfect accommodation, it is essential to understand what drives their decisions - personalized display advertising can help bring consumers back to your site and/or booking platform. This webinar took place on 17th December 2018, hosted by dunnhumby's Media Managing Director, Teeradet Dumrongbhalasitr (Lek) and Media Director, Miguel Ochoa.

Today’s travelers are bombarded with choice—according to Google, travelers will conduct hundreds of searches, visit hundreds of websites, and view thousands of images and videos just in the course of deciding where to go and what to book.In this ultra-competitive market, how can you ensure that your hotel gets out ahead of the competition? The answer: don’t just sell rooms, sell the travel experience.In this webinar, learn about how travel experience influences the customer booking journey, and discover useful tips on how to better integrate the right visuals, locality, and storytelling into your online hotel marketing efforts to win over guests.

How the music industry will achieve the 2030 sustainability goals and what every business can learn from that; Artist-led, science-backed, and results-oriented action points for greener and safer travel; How the industry prepares for the return of travel; What can we pass down to the next generation of artists.

What isn’t working well in business travel? According the business travelers we surveyed globally, only 38% say their company’s travel policy meets their needs well. Travel managers should consider looking beyond procurement best practices to offer travel policies that meet travelers’ needs, encourage compliance, and help employees continue to be productive.