Tapping into the power of authentic travel experiences for hotel marketing

Today’s travelers are bombarded with choice—according to Google, travelers will conduct hundreds of searches, visit hundreds of websites, and view thousands of images and videos just in the course of deciding where to go and what to book.In this ultra-competitive market, how can you ensure that your hotel gets out ahead of the competition? The answer: don’t just sell rooms, sell the travel experience.In this webinar, learn about how travel experience influences the customer booking journey, and discover useful tips on how to better integrate the right visuals, locality, and storytelling into your online hotel marketing efforts to win over guests.
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Spotlight

OTHER ON-DEMAND WEBINARS

Bouncing Back: Consumer Views on Traveling Again

Flywire

Few industries have been hurt by COVID-19 as much as travel, and the industry’s ability to bounce back depends largely on one thing: consumer willingness to travel again.Flywire has released a new research report detailing the results of an independent survey of travelers across the globe. The interactive report looks at how leisure travelers have responded to the recent crisis and their future plans to travel again.Watch this webinar to see some of the key findings and hear a discuss of the results with a panel of travel industry professionals.
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Tax Planning and Guidance for Business Travel and Deductions

Lorman

Learn the specifics of documenting business travel meal expense to ensure you can take full advantage of the deduction allowed under the federal tax code. Ensure that your records will stand the test of a tax audit. Fine tune your understanding of when an employee's meal is 100% deductible and when it is only 50% deductible. Understand when foreign travel is deductible and the limitations on personal travel and business travel.
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Luxury Trends for Chinese Travelers

Dragon Trail Interactive

What are the biggest luxury trends for Chinese outbound tourism, and how do you market travel destinations and businesses to HNWI Chinese tourists? In Dragon Trail’s November webinar, learn about the destinations and travel experiences that are most appealing for China’s high-end travelers, how they book their travel, and the best channels and strategies for attracting this coveted market segment.
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STAYING HEALTHY WHILE TRAVELLING INTERNATIONALLY

Fondation Tourisme Jeunesse

Being sick abroad, we’ve all been there... In this second webinar, Stephanie Huff (author of the blog The Pink Backpack), Arianne Méthot (Coordinator of the Youth Travel Foundation) and Marie-Gil Fabris (Marketing Coordinator at HI Canada) give you tips to remain in good physical and mental health, no matter the destination!
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