As global travel and tourism brands look to address all regions and markets, there are unique industry marketing and technology strategies to consider. Join Lionbridge, our customer, Hawaiian Airlines, and our strategic partner, Oracle Marketing Cloud, in a discussion on how to address global markets at scale.
How the music industry will achieve the 2030 sustainability goals and what every business can learn from that;
Artist-led, science-backed, and results-oriented action points for greener and safer travel;
How the industry prepares for the return of travel;
What can we pass down to the next generation of artists.
Dragon Trail Interactive
Advertising and media buy can draw attention to your brand or destination, serve campaigns to more viewers, and affect what kind of information travelers find about you first. In the April session of Dragon Trail’s webinar series, we’ll show you how digital advertising looks, works and costs in China for travel brands, from Baidu SEM and media buy on Chinese travel review sites, to advertising campaigns on OTAs and social media channels.
Adventure Travel Trade Association
Over the course of ATTA’s next two destination showcase webinars, we invite you to learn about the variety of experiences in the Amazonas and Ancash regions of Peru, both explored in depth during AdventureWeek Peru in April.Beyond Peru’s most popular attractions lies a country bursting with unexplored regions waiting to be revealed. The first of two webinars will take you to an untouched region that was hiding one of the greatest cultures before of the Incas: The Chachapoyas. Join us to understand the wisdom of these great ancestors and why they chose this nature lover’s dream as a place to settle. Discover a land of cloud forests surrounded by imposing waterfalls and vast wildlife. Accessible to families and well suited for soft adventure, this region of northern Peru offers a balance of outdoor activity, cultural immersion, and historical admiration.