Aggressor Adventures | December 23, 2021
Aggressor Adventures® is celebrating the end of a successful 2021 and looking back on the past 12 months with pride while looking forward with optimism and excitement. In 2021, the company launched its Consumer Travel Index, won numerous awards, reopened its Sri Lanka Safari Lodge and announced plans to offer new adventures to customers in 2022.
Return to Travel
Aggressor saw an increase in bookings for operating destinations of 123% in 2021 over 2020.
“I am incredibly proud of how our staff has persevered through the many changes in requirements from governments worldwide, updating protocols, destination reopenings, and more. The quality of our service never wavered; in fact, I’d say the past few years have made us even better than we were before Even through it all, we still saw tremendous growth this year compared to last. I believe that people were ready to make up for lost time and rebook the trips they had to cancel in 2020.”
-Wayne Brown, CEO of Aggressor Adventures.
Aggressor provided an adventure of a lifetime to more than 12,000 guests in 2021. The company’s top three most popular destinations were Socorro, which saw 240% growth in bookings, Red Sea RE, which saw 230% growth in bookings and Belize, which saw 182% growth in bookings.
Exciting for Aggressor, the future looks just as bright: “We are confident we can plan double digit growth in 2022,” Brown added.
Consumer Travel Index
Aggressor’s Consumer Travel Index provided insightful findings from a series of national surveys to track consumer sentiments. Topics from 2021 included interest and comfortability in traveling, motivations for traveling, how long consumers are planning trips for, what their budgets are, how remote working has impacted travel plans, and much more.
In 2021 Aggressor earned many awards, including Top Liveaboard Company in the World with 69 Readers Choice Awards from Scuba Diving Magazine, a Gold Travel Weekly Magellan Award for Cruise Safety for the company’s industry-leading Clean, Refresh, Sanitize program, and a Silver Travel Weekly Magellan Award for Cruise Podcast for the company’s Inspired by Adventure podcast.
2021 saw the reopening of the Aggressor Safari Lodge in Sri Lanka® and the announcement of a new liveaboard, the Red Sea Royal Evolution (RE) Aggressor, which will set sail in February 2022. In addition to these new destinations and reopenings, the brand also has major plans for several exciting new destinations for customers in 2022. Brown and his team have visited numerous adventure sites and are actively exploring new trips in Belize, the British Virgin Islands and several other exciting destinations.
About Aggressor Adventures
Since 1984, Aggressor Adventures® has offered travelers liveaboard scuba and snorkeling charters, luxury river cruises and exotic wildlife safaris. Worldwide locations the company explores include Bahamas, Belize, Cayman Islands, Cocos Island, Costa Rica, Cuba, Dominican Republic, Egypt, Galapagos, Hawaii, Indonesia, Maldives, Mexico, Philippines, Palau, Red Sea, Roatan, Sri Lanka, Sudan, and Turks and Caicos. The company’s Clean, Refresh, Sanitize safety standards are industry leading. For more information, visit www.aggressor.com
TransPerfect | April 19, 2022
TransPerfect, the world’s largest provider of language and technology solutions for global business,announced that it has been chosen by Finnair as its main supplier for translation services and globalization management technology.Finnair is using TransPerfect’s GlobalLink® technology and AI solutions combined with a CoreMedia CMS connector to manage its multilingual digital touchpoints and content in 15 languages.
As a result of the GlobalLink’s integration capabilities and TransPerfect’s experienced travel solutions team, the initial content deployment went live ahead of schedule and three times faster than a standard launch timeline for a full-scale multilingual content solution.
One of the oldest continuously operating airlines in the world and part of the oneworld alliance, Finnair is offering convenient and efficient connections through its Helsinki and Arlanda hubs.
Finnair chose TransPerfect’s GlobalLink solution due to its seamless integration with Finnair’s existing CMS, which allows for consolidating processes and greater consistency. With an eye on cost control, Finnair strategically introduced machine translation with human post-editing (MTPE) into its workflows in order to maximize its reach under the budgetary and resource constraints in play.
GlobalLink is a modular suite of tools specifically designed to manage the complex demands of creating, deploying, and maintaining multilingual content, drastically reducing the time and effort required throughout the localization process.
“Our direct digital channels are vital in engaging with customers and meeting their needs, so we want to create and update content to our key markets in an effective and agile way. It’s incredibly important to us—and the whole travel industry—to have partners like TransPerfect who can provide services and solutions that are not only scalable but flexible enough to enable our business to be nimble and achieve our goals.”
-Anna Suntio, Digital Content Lead at Finnair
TransPerfect President and CEO Phil Shawe commented, As Finnair adopts new online customer engagement strategies, we’re pleased that our GlobalLink suite of technologies is helping them achieve their global business goals.
TransPerfect is the world’s largest provider of language and technology solutions for global business. From offices in over 100 cities on six continents, TransPerfect offers a full range of services in 170+ languages to clients worldwide. More than 6,000 global organizations employ TransPerfect’s GlobalLink® technology to simplify management of multilingual content. With an unparalleled commitment to quality and client service, TransPerfect is fully ISO 9001 and ISO 17100 certified. TransPerfect has global headquarters in New York, with regional headquarters in London and Hong Kong. For more information, please visit our website at www.transperfect.com.
DESTINATION AND TOURISM
Dynatrace | April 29, 2022
Software intelligence company Dynatrace (NYSE: DT) announced Meliá, the international luxury hotel chain, is using the Dynatrace® platform to deliver frictionless guest experiences as the demand for travel hits record levels. In anticipation of this industry shift, and to meet guests on the mobile and online platforms where they prefer to interact, Meliá accelerated its digital transformation by migrating its critical applications, including those supporting its online reservation and contact center services, to a cloud-native environment running on Kubernetes in AWS.
This provided the agility Meliá needed to release better digital functionality faster, so its guests could access more of its hotel services via mobile and web platforms. The Dynatrace® platform’s broad and deep observability and advanced AIOps capabilities have allowed Meliá to ensure its digital services deliver the same quality experience as in-person interactions with hotel staff.
“The cloud and Dynatrace have transformed the way our business operates and how our teams work in this modern era, Before Dynatrace, we used to spend hours manually searching through metrics, logs, and traces to piece together insights about user experience. Now, this takes minutes or seconds. If guests experience a problem using any of our digital services, our contact center teams know precisely what’s causing the issue and are empowered to provide faster, more personalized resolutions, and ultimately deliver a greater standard of care. This has enabled our teams to focus more time on driving business and customer value, and to ensure our ongoing success during what has been a challenging time in our industry.”
-Christian Palomino, Vice President of Global IT, Meliá Hotels International.
With Dynatrace, Meliá’s teams are rededicating their focus to optimizing digital services and finding new ways to accommodate the rapidly evolving preferences of the modern traveler. This has helped the hotel chain reduce the reliance on in-person interactions, which has led to an increase in the volume of transactions handled through its digital channels from around 40% at the end of 2019, to more than 80% during the pandemic, which was a major asset through those difficult times.
We developed our Stay Safe with Meliá Program to achieve our goal of maintaining frictionless relationships between staff and guests, while also reducing in-person contact, continued Palomino. Dynatrace has been critical to this effort, enabling our teams to accelerate the delivery of new digital services that allow our guests to do things like check-in or book a table in our restaurants via our mobile app, reducing the need for person-to-person contact across our hotels. Dynatrace delivers the precise, AI-powered insights we need to understand exactly how our customers interact with our applications, and how their experiences impact our business. This has helped our teams discover where our guests are struggling, and what we need to do to improve our digital services, so they have a great experience and can fully relax during their stay with us.
Visit our Customer Stories page for more details on how Meliá is accelerating digital innovation and delivering frictionless guest experiences across its hotels with Dynatrace.
Dynatrace (NYSE: DT) exists to make the world’s software work perfectly. Our unified software intelligence platform combines broad and deep observability and continuous runtime application security with the most advanced AIOps to provide answers and intelligent automation from data at an enormous scale. This enables innovators to modernize and automate cloud operations, deliver software faster and more securely, and ensure flawless digital experiences. That’s why the world’s largest organizations trust the Dynatrace® platform to accelerate digital transformation.
Curious to see how you can simplify your cloud and maximize the impact of your digital teams? Let us show you. Sign up for a free 15-day Dynatrace trial.
select registry | March 03, 2022
For 50 years, Select Registry Distinguished Inns of North America's network of distinguished, independent properties has offered outstanding accommodations and one-of-a-kind experiences to travelers.
Select Registry was established in 1972 by travel writer Norman T. Simpson. He was the recognized authority on country inns of his time and traveled the roads and wrote of the unique inns he visited. He identified places that offered what he referred to as, "good honest lodging, good honest food, and good honest feeling." From there, his book, Country Inns and Back Roads was born. Country Inns and Back Roads started with just 16 pages and eventually evolved into a yearly guidebook, reflecting the growth of inns at the time.Today, Select Registry continues in the spirit of Norman Simpson with more than 250 member properties throughout the United States, a semi-annually published travel and lifestyle magazine, Inn Scene, and a robust website intended to provide travel inspiration and unique experiences.
Select Registry properties represent the gold standard of independently owned inns, bed and breakfasts, and boutique hotels. Our quality assurance program is the most comprehensive in the industry, giving travelers assurance of consistent quality and comfort at each property.
"We are proud to celebrate this milestone anniversary, Our diverse collection of properties share a passion for exceptional hospitality which has carried our organization through the last 50 years. We look forward to continuing to inspire travelers for the next 50 years and beyond."
-Mark Reichle, CEO of Select Registry
Discover the Select Registry difference and learn why we have been trusted by travelers and serving innkeepers for over 50 years. Watch a video commemorating the 50th anniversary of this distinguished collection of inns.
About Select Registry:
For 50 years, Select Registry Distinguished Inns of North America has set the standard for excellence in personal hospitality at independently owned inns and bed and breakfasts. Today, our upscale properties include over 250 boutique properties. They're located everywhere from backcountry roads to big-city neighborhoods, along coastlines, and in heartlands across the United States. Learn more at www.SelectRegistry.com.