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Life House is Cementing Its Status as the Go-To Management Company for Independent Hotels in Mexico

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Tech-enabled hotel management company, Life House, has announced the addition of two more properties in Mexico to its growing portfolio of 80+ independent hotels.

The two properties are Faisano Nomadas in Aldea Zama and The Carmen in Playa Del Carmen. With these hotels, Life House is now managing five independent hotels in the Mexican state of Quintana Roo.

The Carmen is a 37-room hotel in the heart of Playa Del Carmen that is catered to adult vacations and is located directly on the beach. Built in 2017, the hotel features stunning views of the Caribbean from its rooftop bar and lounge, Deck5, and also hosts an Italian restaurant, La Famiglia, on the ground floor. The Owner is a long-time Denver-based developer. Ownership was very excited to have Life House take the reins given their existing presence in the Playa Market.

“We selected Life House for the promise of its advanced tech stack and the opportunity for shared services with their other hotels,” said the Owner of The Carmen. “We expect to see many improvements to The Carmen’s operations and profitability with this new partnership.”

Faisano Nomadas is a 24-room hotel in the heart of Aldea Zama. It was designed not just as a hotel, but as a destination itself, complete with a resort-style pool and a bar offering food and drinks concepted uniquely for the hotel. Francisco Mendoza and Gustavo Acosta, the developers of Faisano Nomadas, are highly experienced hotel owners and strategic growth partners for Life House in Mexico.

Francisco Mendoza shared, “Working with Life House has been really exciting. They have been supporting our project with all their experience and knowledge as we are not Hotel operators - we are just investors trying to develop a profitable business with a great customer experience for our guests. Life House has experienced specialists in all operating areas who are guiding us in this journey and giving us the structure needed in order to achieve our goals.”

Life House, founded in 2017, is uniquely positioned to manage smaller, leisure-oriented hotels and resorts across Mexico. Life House provides institutional-quality hotel management and branding services focused on profitability, ease, and long-term real estate value. They offer best-in-class hotel operations that are powered by their robust operational systems and proprietary technology that consistently drives 2x higher NOI, 40% higher net revenues, and all with a very lean on-site staffing model. Life House is therefore seeing high demand for its management platform throughout Mexico and is targeting the region as a strategic area of growth.

“We are excited to partner with Messrs. Mendoza & Acosta and the owner of The Carmen on their special hotels and forward thinking approach,” said Rami Zeidan, the Founder & CEO of Life House. “Ever since we entered the market in 2020, we have seen how many great independent hotels are underserved and we’re looking forward to helping small & medium indie hotels throughout the country in the near future.”

About Life House

Life House is a vertically integrated hotel management & technology company focused on serving small and medium independent hotels with institutional quality service. Life House uses advanced software & operating systems to increase profitability and reliability for independent hotels throughout North America. Life House was founded in 2017 by real estate, hospitality, and technology veterans and is backed by world renowned private equity and venture investors. The company is ambitiously investing in its operational systems to make hotels fare more profitable, predictable, and seamless for owners. Today the company operates over 80 hotels across North America.

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Auberge Resorts Collection Announces Strategic Partnership with Bdt & Msd Partners

PR Newswire | February 02, 2024

The Friedkin Group announced today that the company has entered into a strategic partnership with BDT & MSD Partners ("BDT & MSD"), a merchant bank built to serve the distinct needs of business owners and strategic, long-term investors. BDT & MSD, through its affiliated hospitality investment vehicle, will make a minority investment in Auberge Resorts Collection, the manager of the award-winning portfolio of luxury hotels, resorts, residences and private clubs set in some of the world's most desirable locations. In addition, BDT & MSD's hospitality vehicle intends to invest significant capital towards acquiring and developing luxury hotel and residential assets that will be branded and managed by Auberge Resorts Collection. The partnership reflects BDT & MSD's belief in Auberge Resorts Collection's unique brand positioning and focus on creating one-of-a-kind luxury hospitality experiences. The investment will support Auberge's continued strategic growth in the Americas, Europe and beyond, with a focus on gateway urban markets and high-profile experiential destinations. "This partnership further solidifies Auberge Resorts Collection's position as the leading name in boutique luxury hospitality and marks a new and exciting era for our world-class portfolio," said Dan Friedkin, chairman of Auberge Resorts Collection and chairman and CEO of The Friedkin Group. "BDT & MSD's differentiated, long-term capital and expertise in luxury hospitality investments makes them a perfect strategic partner and will allow us to further grow the strength of the Auberge brand." "Auberge is a world-class manager of distinctive luxury hotel properties, with an exceptional track record of delivering curated guest experiences in the world's leading hospitality markets. We are excited to be a part of its future and look forward to partnering with Auberge's talented team to build on its differentiated strengths and accelerate further growth," said Coburn Packard, partner & head of real estate at BDT & MSD. Since becoming part of The Friedkin Group in 2013, Auberge Resorts Collection has grown into the leading name in boutique luxury hospitality, comprising 27 unparalleled properties across the U.S., Latin America and Europe, with a development pipeline of over a dozen hotels and two additional hotels planned to open in Florence and South Carolina this year. While each property is unique, all share a crafted approach to luxury and bring the essence of the location to life through one-of-a-kind design that reflects the destination, exceptional cuisine and dining experiences that attract both the local community and global traveler, innovative spas and wellness retreats and highly personalized service.

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