Manatee tourism director touts economic impact of 3.1 million visitors

Herald-Tribune | April 18, 2019

They may add to the seasonal traffic and the waiting lines at restaurants. Yet they also contribute $1.3 billion annually to Manatee County’s economy while paying $54.4 million in sales taxes.On Wednesday, Elliott Falcione, executive director of the Bradenton Area Convention and Visitors Bureau, told more than 100 members and guests of the Manatee Chamber of Commerce how vacationers are crucial to a local hospitality industry that employs 26,100 residents.“That’s how Florida was built,” Falcione said, referring to the Sunshine State’s history of attracting visitors who make return trips or even move to or even open businesses here.The bureau markets Manatee as a family destination using a combination of public relations, social media, digital and traditional advertising and other promotions, such as hosting travel writers.

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TRAVEL TECHNOLOGY

Cirium Partners With 3Victors to Offer the Most Dynamic Travel Demand Forecasting

Cirium | May 19, 2022

Cirium, the aviation analytics company, and travel data analytics firm, 3Victors today announced a reseller partnership to enable Cirium to bring together flight schedules and passenger traffic data with online search data to interpret, understand and forecast passenger demand for airports and DMOs“Cirium and 3Victors share the mission to revolutionize the way the travel industry forecasts future demand. “Airlines and airports worldwide have long used the Diio by Cirium suite of products for network and traffic analysis. We have invested in the products and have enhanced the quality of our schedules, traffic, and fares data to ensure we maintain our leading position in the market.” -Kim Gesch, VP Airline Planning at Cirium Chris Zando, CEO at 3Victors said: Both 3Victors and Cirium are focused on high quality data science to bring real-time insights to commercial decision-making for the industry. The combination of both our capabilities provides the most dynamic forecasting in the market and at a time when it is most needed. Travel demand models have traditionally been built by comparing current bookings for flights against historical trends. Ticket prices were raised and lowered based on indicators from these models to ensure a flight was booked at optimum fare levels. Post-pandemic, changes to traveler booking behavior means past booking patterns may no longer be reliable as a guide to future demand. Cirium and 3Victors will join forces to offer the most complete solution for analyzing future traffic, monitoring trends across time and detecting emerging opportunities. The offering will include the Diio by Cirium flight schedules, traffic and fares data alongside 3Victors DemandView search data, providing the most accurate forecast as possible. This is particularly important for airports seeking better insights to retain and gain air service or DMOs wanting to optimize their marketing campaigns and traveler conversion rates. 3Victors’ search data is captured from more than half a million global touchpoints, including when a prospective traveler visits traditional or online travel agency, meta search, or travel search engine: or searches for flights. The most advanced data science is applied to interpret the traveler behavior, which provides a clear demand signal for flight bookings. An example using 3Victors data shows that on a recent date there were large spikes in domestic demand originating in the UK and US, along with output showing year-over-year variation. If historical trends alone were used to forecast travel demand, the spikes in travel being seen in 2022 to date would not have been forecast. Said Cirium’s Gesch: “Pairing Cirium’s capabilities with 3Victors’ contemporary travel demand insights means we can offer clients worldwide the most advanced solution to determine accurate traveler intent, monitor passenger trends, and identify correlations between what travelers are searching and actually booking.” About Cirium Cirium brings together powerful data and analytics to keep the world moving. Delivering insight, built from decades of experience in the sector, enabling travel companies, aircraft manufacturers, airports, airlines and financial institutions, among others, to make logical and informed decisions which shape the future of travel, growing revenues and enhancing customer experiences. Cirium is part of RELX, a global provider of information-based analytics and decision tools for professional and business customers. The shares of RELX PLC are traded on the London, Amsterdam and New York Stock Exchanges using the following ticker symbols: London: REL; Amsterdam: REN; New York: RELX. For further information please follow Cirium updates on LinkedIn or Twitter or visit www.cirium.com About 3Victors 3Victors has built the industry’s first travel data analytics as a service platform in the Cloud. 3V’s proprietary 360° view of the travel landscape is the nexus between data volume, variety and velocity. 3V delivers market-leading data coverage and real-time analytics and insights, empowering companies with actionable intelligence.

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COMMERCIAL TRAVEL

TRAWICK INTERNATIONAL NAMED TOP TRAVEL INSURANCE PROVIDER OF 2021 BY SQUAREMOUTH

TRAWICK INTERNATIONAL | February 15, 2022

Trawick International (Trawick) has been named Top-Selling Travel Insurance Provider for 2021 by the popular travel insurance comparison site, Squaremouth. The announcement cites total premium sold, number of policies sold, overall customer rating, and percent of negative reviews to sales as key indicators. In 2021, the top-selling Trawick plan on Squaremouth was Safe Travels Voyager, designed for travelers wanting the highest available benefit limits. Trawick has been ranked number one on Squaremouth's monthly Top-Selling Travel Insurance Providers - Ranked by Premium Sold list for 17 consecutive months, beginning September 2020 through January 2022. Previously, Trawick held the third spot on the annual list for 2020. "We are thrilled to top the 2021 Squaremouth list. The Trawick team is passionate about designing and offering travel insurance plans at competitive rates with the most sought-after coverage. Moving up from the third spot in 2020 to the top spot in 2021 indicates that travelers around the world trust Trawick to be there for them when they need it most, and for that, we are grateful." -Daryl Trawick, Founder and President, Trawick International Bailey Foster, Vice President of Trip Insurance, Trawick International, added, This is an exciting time for Trawick. Holding the top spot is not something we take for granted. We will keep innovating and improving our offerings to provide travelers with industry-leading products and services. We are thankful for our partnership with Squaremouth and to everyone who put their trust in us. In addition to Safe Travels Voyager, Trawick offers a diverse portfolio of international and domestic travel insurance plans. In 2021, more than 650,000 travelers enrolled in a Trawick plan. About Trawick International Trawick International has been a leading provider of travel insurance and other assistance services for nearly 25 years. The Company offers a full suite of innovative travel, travel medical, and student insurance, as well as emergency assistance services. For more, visit www.trawickinternational.com. About Squaremouth Squaremouth.com has insured over two million travelers. Using Squaremouth's intuitive quoting and comparison engine, award-winning support team, and verified customer reviews, travelers can save time and money to find the best travel insurance policy for their trip. For more, visit www.squaremouth.com.

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DESTINATION AND TOURISM

Internova Travel Group Enhances Its Sustainable Travel Initiative

Internova Travel Group | June 07, 2022

On the heels of World Environment Day, Internova Travel Group, one of the largest travel services companies in the world, today announced it is offering more sustainable solutions for employees, advisors and clients who are concerned about reducing and tracking their carbon footprint. The company has entered into a partnership with Sustainable Travel International to support travelers through their climate mitigation journey.During the pandemic, Internova recognized the exponential growth in demand for practical resources to support carbon offsetting goals. Sustainable Travel International, a global organization with over 15 years of experience developing successful carbon offset programs for the travel industry, will therefore work with Internova to share expertise in sustainability education, carbon calculation and reporting. Clients will have access to target-setting consultation, tools and certified carbon offset options for highly vetted climate-protection projects. "A more sustainable future will only become a reality if we all do our part. That's why we're taking this collaborative approach with Sustainable Travel International. Together, we will take the necessary steps to reduce our travel emissions while helping advisors, as well as corporate and leisure clients, do the same" -Gabe Rizzi, President of Internova Travel Group, Equally, our clients need accountability for their own travel plans. Partnering with Sustainable Travel International will allow us to equip our clients with information to make responsible travel choices. Internova offers ethical, eco-conscious options to clients and works to promote travel to destinations that focus on visitor growth and sustainable economic expansion. The company also partners with suppliers with strong sustainability associations and certifications. The relationship with Sustainable Travel International represents the next phase of Internova's corporate social responsibility strategy "to connect the world through travel – sustainably, inclusively, and responsibly – to grow our business, protect our planet and enrich people's lives everywhere, one experience at a time." Internova Travel Group's latest corporate social responsibility report can be found here. About Internova Travel Group Internova Travel Group is one of the largest travel services companies in the world with a collection of leading brands delivering high-touch, personal travel expertise to leisure and corporate clients. Internova manages leisure, business and franchise firms through a portfolio of distinctive divisions. Internova represents more than 70,000 travel advisors in over 6,000 company-owned and affiliated locations predominantly in the United States, Canada and the United Kingdom, with a presence in more than 80 countries. About Sustainable Travel International Sustainable Travel International is a mission-driven organization dedicated to protecting and conserving our planet's most vulnerable destinations. We are transforming tourism's impact on nature and people by working alongside local communities, engaging travelers and businesses in responsible practices, and strengthening destination management. Through our work, we aim to safeguard nature, combat climate change, and empower communities to preserve the integrity of destinations around the globe. For more information, visit www.sustainabletravel.org.

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HOSPITALITY TRENDS

Relay Robotics to Showcase Newest Service Robot at World’s Largest Hospitality Tech Conference, HITEC Orlando

Relay Robotics, Inc | June 30, 2022

Relay Robotics, Inc., a leading supplier of service robots to the hospitality, healthcare, and real estate industries, is exhibiting its Relay+ Service Robot, the hospitality industry’s most advanced delivery robot, at the 2022 Hospitality Industry Technology Exposition and Conference (HITEC), June 27-30, at the Orange County Convention Center in Orlando, Florida, Booth #2629. HITEC is the world’s largest and most comprehensive event serving the technology sector of the hospitality industry.Relay Service Robots have become the go-to solution for the ongoing labor shortage in the hotel industry, performing room service delivery tasks in a timely and highly cost-efficient manner. “In the face of continued labor shortages, service robots have become a mainstream solution for supplementing staff at hotels, Our robots make deliveries in under 10 minutes, operate for as little as $4.00 per hour, and are tireless team members, working 24/7/365.” -Michael O’Donnell, Chief Executive Officer, Relay Robotics. O’Donnell says HITEC attendees will be able to meet their Relay+ Service Robot face-to-face and learn how it safely operates in crowds and performs contact-free deliveries. Our robots are being widely used by hoteliers to supplement their teams, increase revenues, and delight guests with excellent service,” tells O’Donnell. “Hotels also see a social media explosion around their robot and increased RevPAR from higher occupancy and repeat stays from guests who want to stay at the ‘robot hotel. Relay Service Robots are deployed at all the major hotels in the United States, including leading brands Marriott, Hilton, Wyndham, IHG, Hyatt, Mandarin Oriental, DREAM, and Radisson. Relay’s Rapid-InstallSM trains and activates a robot within hours of arrival at a location. Customers can name their robot and create a customized “wrap” to give it a unique character and harmonize it with their brand. About Relay Robotics Relay Robotics is a leading supplier of simple, sophisticated, autonomous service robots that work with humans safely, securely, reliably, and contact-free. Relay Robotics and its affiliates have been technology leaders in robotics since 2013 and hold 10 U.S. patents. Relay’s robots supplement staff across hospitality, healthcare, and commercial real estate settings. They have completed more than 1,000,000 deliveries worldwide.

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Spotlight

Forgive us the throwback moment, but when it comes to engaging consumers, brands are smart to embrace the power of partnerships. Any brand – be it a start-up or a global powerhouse-has the power to drive a bottom line strategy while providing meaningful, rewarding experiences to customers.

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