Mexico Tourism Board Partners with travAlliancemedia to Launch Visit Mexico University Travel Agent e-Learning Platform

For the first time ever, the Mexico Tourism Board has developed and launched a cutting-edge global travel agent digital training and resource centre in partnership with travel industry powerhouse travAlliancemedia to help agents become sales fluent in one of the world’s most popular tourism destinations. With a curriculum based on the MTB’s global marketing initiative— “Mexico: A World of its Own”—Visit Mexico University takes agents on a journey through this vast country via interactive courses that break down the diversity of Mexico’s tourism offer and vibrant, multi-faceted experiences into unforgettable vacations for every type of client. By visiting www.visitmexicouniversity.com and enrolling in the program, travel agents will be able to not only explore alternative, off-the-beaten-path experiences to offer their clients, but also discover new facets of tried-and-true sun-and-sand destinations, allowing them to grow their new and repeat business with fresh and exciting offers.