SABRE ANNOUNCES NEW DEALS WITH TWO HOTEL GIANTS

In collaboration with Accor, Sabre intends to develop a new full-service property management capability and enrich its existing central reservation and limited-service property management systems. These capabilities will combine within a new unified cloud-native, “highly flexible” platform that both company’s said will be built for and available to hoteliers across all property classes and geographic regions.

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Hospitality Trends, Cruise

Viking Launches New "Discover More" Sale

Viking | January 04, 2024

Viking® today announced the Discover More sale, providing North American travelers with a variety of new booking incentives across the company's collection of river, ocean and expedition voyages. From now through January 31, 2024, Viking is offering special fares, up to free airfare and a $25 deposit on all itineraries—as well as additional savings for both new and returning guests. "For more than 26 years, we have invited curious travelers to explore the world in comfort. We focus on the destination, and we design travel experiences for the thinking person. This approach has always allowed our guests to discover more history, science and culture when they travel with us," said Torstein Hagen, Chairman of Viking. "As this new year begins, we look forward to welcoming returning guests back on board, as well as introducing new travelers to the Viking way of exploration." Viking now explores all seven continents, with river, ocean and expedition voyages calling in more than 500 ports in more than 85 countries. Highlights of the company's most popular itineraries include: Viking Homelands (15 days; Stockholm – Bergen) – Sail historic waters and discover more of Scandinavia with overnights in Stockholm, Oslo and scenic Bergen. See charming Ålborg and Gdańsk, and visit the grand cities of Berlin and Copenhagen. Witness breathtaking scenery from your ship as she glides through majestic Norwegian fjords in the legendary homelands of the Vikings. Empires of the Mediterranean (10 days; Venice – Athens) – Ten days. Nine magnificent destinations. One epic journey. Sail the Adriatic and Aegean, taking in all the riches of this fabled region. On an exploration bookended by iconic Venice and Athens, discover the ancient ruins of Olympia and the Acropolis. Explore the medieval warrens of Zadar and Dubrovnik, and admire the famed whitewashed villages of Santorini. Delight in the beauty of Corfu and be captivated by Koper, the gateway to picturesque Slovenia. Rhine Getaway (8 days; Amsterdam – Basel) – Explore one of Europe's best-loved rivers. Discover the turreted fortresses, grand cathedrals, historic cities, medieval towns and stunning scenery of the Middle Rhine—a UNESCO World Heritage Site. Taste the region's renowned white wines, the roots of its terraced vineyards reaching back to Roman times. Savor the various culinary traditions of Alsace. With calls in Amsterdam, Cologne and Basel, this journey reveals a rich landscape of beauty and culture. Danube Waltz (8 days; Budapest – Passau) – Soak up soothing steam at a Budapest thermal bath. Learn to waltz at a Viennese dance school. Savor Austro-Hungarian cuisine in Vienna and Budapest. Admire the Wachau Valley's beauty. Explore lesser-known Central European cities like Bratislava and Passau. Witness daily monastic life on an exclusive visit to Göttweig Abbey. This eight-day itinerary reveals the best of these places while cruising leisurely through spectacular scenery. Great Lakes Collection (15 days; Ontario – Duluth) – Join Viking for a unique voyage across the historic waterways of all five of the majestic Great Lakes. Experience culture-rich urban centers and admire the awesome power of thundering Niagara Falls. Explore the granite islands and sheltered inlets of Georgian Bay and traverse the famous Soo Locks. Study the aquatic ecosystems of the lakes as you journey and venture into the dense boreal forests that line the shores of Lake Superior and Lake Michigan. Antarctic Explorer (13 days; Buenos Aries – Ushuaia) – This ultimate adventure takes you to the Antarctic peninsula, where you will witness towering glaciers, snow-covered landscapes, immense icebergs and once-in-a-lifetime wildlife viewing. In the footsteps of explorers such as Amundsen, Shackleton and Scott, you will be one of the few to discover the world's last truly wild frontier. Each day brings new surprises and the opportunity to change plans to maximize wildlife sightings and adapt to ever-changing weather. Heart of the Delta (12 days; New Orleans - Memphis) – Immerse yourself in history and heritage on this journey bookended by New Orleans and Memphis. Attend a Privileged Access Mississippi Delta blues experience in Greenville and be inspired by the stories of famed musicians and iconic civil rights heroes. Savor delicious Cajun and Creole cuisine, as well as Memphis's famous barbecue. And stir your soul with the rhythms of Dixieland jazz, Delta blues and gospel.

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Hospitality Trends, Hospitality Management

Sonesta Announces First Sonesta Es Suites Ground Up Development

PR Newswire | January 24, 2024

Sonesta International Hotels Corporation (Sonesta) today announced plans for the construction of a new Sonesta ES Suites in Port Charlotte, Florida. This new property, expected to open in Spring 2025, marks the first Sonesta ES Suites brand project developed from the ground up. "We are excited that Sonesta ES Suites Port Charlotte will be our first purpose-built location for the brand," said Brian Quinn, Sonesta's Chief Development Officer. "The Sonesta ES Suites brand stands out as an attractive choice for franchisees looking for an upscale option to capitalize on the continued dependable performance of extended stay hotels." "Sonesta ES Suites Port Charlotte will benefit business travelers and tourists who are looking for accommodations near the beaches, golf courses, parks and other attractions that Port Charlotte has to offer," said Alan Lane, one of Sonesta ES Suites Port Charlotte's owners. "The addition of Sonesta ES Suites Port Charlotte to our diverse portfolio reflects Commonwealth Hotels' unwavering commitment to providing an unparalleled guest experience through visionary development, ethical practices and a steadfast dedication to superior service," said Jennifer Porter, President of Commonwealth Hotels, the hotel's management company. To be located at 1321 Claburn Circle in Port Charlotte, Florida, the Sonesta ES Suites Port Charlotte will be an upscale extended-stay hotel spanning four floors and offering 117 rooms with amenities including breakfast and dining services, an outdoor pool, fitness room, market pantry, guest laundry, onsite parking and more. The location of the new hotel is close to over 20 colleges and universities, two hospitals, more than 70 parks and recreational spaces, more than 12 miles of beaches, 14 golf courses and numerous other attractions. Guests of this location will be able to earn or redeem points in the award winning Sonesta Travel Pass loyalty program.

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Destination and Tourism, Business Travel

Sixt USA Announces New Car Rental Branch at Salt Lake City International Airport

PR Newswire | January 09, 2024

SIXT USA, a subsidiary of Sixt SE – the global leader in premium mobility services – is continuing its robust U.S. expansion with a new car rental branch opening today at Salt Lake City International Airport (SLC) in Salt Lake City, Utah. Car rental reservations can be made now at SIXT.com or via the SIXT app. Open just in time for ski season, the new branch is located at 395 North Wright Brothers Drive, a quick five minute shuttle ride from the airport, and is SIXT's first branch in Utah. It offers a wide selection of premium rentals specifically chosen to cater to the needs of the market including high-end SUVs, as well as standard and luxury coupes and sedans that give travelers to the Salt Lake City region a wide selection of vehicles to meet specific needs and preferences. To celebrate the opening of its new SLC location, SIXT is partnering with The Hollywood Reporter (THR) as exclusive transportation provider to THR's Festival Studio at Park City during the Sundance Film Festival in Park City, Utah. Under the partnership, SIXT will have a presence in the THR Festival Studio to engage talent with the premium rental car experience that sets SIXT apart from typical rental car services. Tom Kennedy, President, SIXT USA & Canada: "As a major gateway to the Intermountain West region and with the world-class ski resorts of Deer Valley and Park City a mere 45-minute drive away, SLC is an important new location for SIXT. We are excited to bring our premium fleet and service to this dynamic and picturesque region and look forward to helping enable memorable moments for our customers by providing a premium car rental experience at an affordable price." The new SLC branch joins a growing list of recent branch openings across North America including other airport branches such as Raleigh-Durham, Jacksonville, Washington D.C. and several recent off-airport locations including Houston, Fort Worth, Toronto, Boston and Jersey City. SIXT will continue to expand in the U.S. and Canada with the opening of additional locations this year. In just a little over 10 years, the United States has become the most important growth market for SIXT. Today, SIXT operates more than 100 rental branches in 23 states, employs more than 1,700 team members, and now serves 44 of the most important airports in the U.S. In addition, by launching operations in Canada in 2022, SIXT is tapping into another billion-dollar market that also offers potential for synergies with its U.S. business.

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Travel Technology, Airlines and Airports

Sabre and IAG expand partnership with multi-year distribution agreement including NDC content

PR Newswire | January 11, 2024

Sabre Corporation, a leading software and technology provider to the global travel industry, has entered into a multi-year distribution agreement with International Airlines Group (IAG) that will expand their existing partnership and further promote modern travel retailing practices. The agreement will allow Sabre-connected travel buyers and agencies to sell traditional EDIFACT content as well as having competitive access to NDC offers from British Airways, Iberia, Aer Lingus and Vueling – including Additional Price Points and ancillaries – through the Sabre travel marketplace globally. This enhanced content will provide travel agencies with a wider range of options to compare and shop for, while travelers will benefit from an improved experience with more choice and transparency. Sabre and IAG's airlines are working closely together and will communicate as NDC content is rolled out to Sabre-connected travel agencies on a carrier-by-carrier basis. The agreement between Sabre and IAG underscores the industry's shift towards modern travel retailing, where airlines can differentiate their offerings and provide more personalized experiences to travelers. Both Sabre and IAG are committed to advancing the NDC standard as a key component in the industry's evolution towards modern airline retailing enabled by offers and orders. Colm Lacy, British Airways' Chief Commercial Officer, said: "We are on a journey to A Better BA and we continue to invest across the business as part of that commitment. Not only are we improving the experience of those customers who fly with us, but also the way we work with our valued travel agent and travel buyer partners. We understand how valuable retailing is to them, and IAG's partnership with Sabre allows us to make a wide range of attractable offers available even further across the globe." This agreement is another milestone in the IAG strategy to embrace digital retailing practices and offer more opportunities for customers to access NDC content. The partnership with IAG demonstrates Sabre's continued commitment to driving value and serving the diverse interests of the global travel ecosystem. "We are very excited about what's ahead. The travel industry is entering a new era of personalized retailing that will bring better experiences for travelers and new revenue opportunities for airlines and travel agencies," said Roshan Mendis, Chief Commercial Officer, Sabre Travel Solutions. "It's fantastic to work with a strong, forward-thinking partner like IAG that is just as committed as we are to driving the industry forwards."

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