Serko strengthens ties with Booking.com

Corporate travel platform Serko has expanded its partnership agreement with Booking.com and its parent company, Booking Holdings. Booking.com will now offer and promote Serko’s travel booking and expense management tool Zeno to its business traveller customers, while Booking.com content will be displayed on Zeno. Booking Holdings has also invested nearly £9 million in Serko as part of a £22 million capital raising the company has launched in New Zealand to accelerate Serko’s global roll-out of Zeno. In 2018,  Zeno won the BTN Innovate People’s Choice award, and Serko claims it is built around the “unified travel experience” concept of connecting travellers with preferred suppliers at every stage of their journey.